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Monday 8am - 4:30pm Tuesday 8am - 4:30pm Wednesday 8am - 4:30pm Thursday 8am - 4:30pm Friday 8am - 4:30pm

https://engagestar.com/location/durham-nc/

Neu Concepts, a STAR Company, 1731 Camden Avenue, Durham, NC (2026)

10/13/2026

At IRE, the industry’s largest annual gathering, SRS's goal is to own the show. The resulting environment centered on a large, integrated footprint that combined multiple zones into one cohesive experience. Distinct kiosks and stations were intentionally programmed to represent different SRS business lines, making it immediately clear where attendees should go based on their interests, transforming the booth into a guided experience.

https://hubs.li/Q04mXrpw0

10/08/2026

We're thrilled to announce that JonnyPops has won a Silver Award in the "Advertising – Trade Show / Exhibit" category at the 2026 MUSE Creative Awards for our standout exhibit at Natural Products Expo West! 🏆🍦
The 30-foot experience paired a high-energy sampling station with a retail freezer display and a private meeting space, so the booth could bring fans in from the aisle while supporting real conversations with buyers and retail partners.

Curious how one booth serves two very different audiences? Check it out here: https://hubs.li/Q04wpNDC0

10/08/2026

We're thrilled to announce that JonnyPops has won a Silver Award in the "Advertising – Trade Show / Exhibit" category at the 2026 MUSE Creative Awards for our standout exhibit at Natural Products Expo West! 🏆🍦
The 30-foot experience paired a high-energy sampling station with a retail freezer display and a private meeting space, so the booth could bring fans in from the aisle while supporting real conversations with buyers and retail partners.

Curious how one booth serves two very different audiences? Check it out here: https://hubs.li/Q04wpNDz0

10/08/2026

😱 Feeling the crunch before an event?!

Having a reminder and your full checklist ready can help you avoid stress as you prepare to ship your booth to an event. Knowing everything is ready in your shipment and that all your media works can help avoid headaches when you are on the road.

Relying on a trusted partner can help alleviate the last minute stress, but you can also check out our full planning checklist to make sure you are taking care of any issues before your final walkthroughs: https://hubs.ly/Q04nCl3r0

10/06/2026

Mighty Spark has spent the last several years building toward a clear position in the protein snack category: the chicken brand. With what the team believes is the best-tasting chicken stick on the market, the goal at Expo West 2026 was to make sure every retailer, broker, and buyer on the show floor knew it. Category ownership was the strategic objective, and the exhibit needed to communicate that with confidence.

Learn more about the exhibit: https://hubs.li/Q04nDj680

10/01/2026

We're thrilled to announce that the University of St. Thomas Guy Schoenecker Wall has won a Silver Award in the "Corporate Identity – Brand Identity" category at the 2026 MUSE Creative Awards! 🏆🎓

Housed in the Schoenecker Center, the installation combines storytelling, lighting, materials, and architecture to honor Guy Schoenecker's legacy and connect his story to the mission of the university's STEAM facility. Donor recognition that students actually stop and read.

Curious how a donor wall becomes an experience? Explore the project here: https://hubs.li/Q04wpcn10

10/01/2026

We're thrilled to announce that the University of St. Thomas Guy Schoenecker Wall has won a Silver Award in the "Corporate Identity – Brand Identity" category at the 2026 MUSE Creative Awards! 🏆🎓

Housed in the Schoenecker Center, the installation combines storytelling, lighting, materials, and architecture to honor Guy Schoenecker's legacy and connect his story to the mission of the university's STEAM facility. Donor recognition that students actually stop and read.

Curious how a donor wall becomes an experience? Explore the project here: https://hubs.li/Q04wpcn30

09/30/2026

MegaFood’s updated logo, color palette, and “from food” positioning into a cohesive physical environment at Expo West this year. The space read as bright and inviting, standing out with more than just a good product. Every design element worked in service of a single goal: communicating who MegaFood is today, and doing it with confidence.

See the full transformation: https://hubs.li/Q04mY0590

09/29/2026

"Working with STAR has been just the best. I love our new booth; I can’t wait to see what happens in the future." - Jess Horst, Manager of Marketing Communications at JonnyPops

Listen to Jessica speak about JonnyPops exhibit at Expo West 2026: https://hubs.li/Q04nDLcQ0

09/25/2026

The best booth experiences are from exhibitors who stop thinking about booths and start designing experiences that people genuinely want to participate in. Attendees connect with exhibits that educate, engage, and create genuine connections.

Want to learn our framework that has brought us success at shows like CES, Expo West and PACK EXPO? Check out our blog on principles for designing booth experiences that connect.

09/24/2026

The best booths don't rely on foot traffic.

It's always best to drive momentum before the event, taking a look at opportunities to promote via social media, press releases, and even tapping into your existing networks by inviting clients to connect with your team onsite for new sales opportunities.

👀 The count down is beginning! What last minute details are on your checklist? You can find our planning checklist here: https://hubs.li/Q04nCs2k0

09/23/2026

We're thrilled to announce that the Texas Rangers Hat Wall has won a Silver Award in the "Corporate Identity – Brand Identity" category at the 2026 MUSE Creative Awards for our permanent installation at Globe Life Field! 🏆⚾

Created with the Rangers and Lexus, the wall turns a stadium interior into an interactive fan experience, with 189 hats representing regional teams, integrated lighting, and a digital kiosk that helps fans find their own team on the wall.

Curious what makes fans stop on their way to their seats? See the full story here: https://hubs.li/Q04wnqXw0

09/23/2026

We're thrilled to announce that the Texas Rangers Hat Wall has won a Silver Award in the "Corporate Identity – Brand Identity" category at the 2026 MUSE Creative Awards for our permanent installation at Globe Life Field! 🏆⚾

Created with the Rangers and Lexus, the wall turns a stadium interior into an interactive fan experience, with 189 hats representing regional teams, integrated lighting, and a digital kiosk that helps fans find their own team on the wall.

Curious what makes fans stop on their way to their seats? See the full story here: https://hubs.li/Q04wnqtB0

09/09/2026

We're thrilled to announce that SRS Distribution has won a Gold Award in the "Integrated Marketing – Event Marketing" category at the 2026 MUSE Creative Awards for our standout exhibit at IRE! 🏆🎉

Built around the concept "A Home Built to Last," the two-story experience brought SRS business divisions together under one roof, with meeting spaces upstairs, a swag porch at street level, and a boom-truck presentation stage that made the product the landmark of the show floor.

Curious how a big footprint becomes a big experience? Take a look at how it all came together: https://hubs.li/Q04wnj230

09/09/2026

Kindness never tasted so good. 🌈🍦

Our team helped bring JonnyPops' "Kindness is Golden" experience to life at the Minnesota State Fair, and fairgoers couldn't get enough. This year, JonnyPops turned a simple treat stand into something people stopped to feel good about.

Every inch of the space carries the message, right down to hundreds of kindness prompts printed on the popsicle sticks themselves: write a thank-you letter, teach someone a new skill, be a force for positivity.

That's the kind of experiential marketing we love building: a brand story you can hold in your hand, one popsicle at a time.

09/03/2026

Allan Flinn, our CFO, has been named a 2026 CFO of the Year honoree by the Minneapolis/St. Paul Business Journal.

Every experience we deliver for our clients rests on the financial groundwork set long before they exhibit on a show floor or unveil a brand activation. Since joining STAR a little over a year ago, Allan has played a transformational role in advancing our financial budgeting, invoicing, and planning processes so that our Client Services and Operations teams can commit to the right ideas with confidence.

Partnership and ex*****on are what carry a client's goals from an idea to an experiene. Allan has made both stronger across this company.

Read more about the award here: https://hubs.li/Q04wFmy10

Congratulations, Allan!

09/02/2026

We're thrilled to announce that four STAR clients have been recognized in the 2026 MUSE Creative Awards, earning one Gold and three Silver honors!

A roofing show, a ballpark, a university, and a natural products expo. Four audiences with very little in common, and one approach behind all of them: understand who is walking in, decide what they should see, feel, learn, or do, then build the environment that gets them there.

Congratulations to our clients and to the STAR teams and partners who brought each project to life!

Read about all four winners here: https://hubs.li/Q04wk3M90

08/05/2026

Have you heard about the Battle of the Buns? Once a year at STAR's Minneapolis office, the aprons go on, and the grills fire up as our resident grillmasters go head-to-head for bun supremacy and a full year of bragging rights.

The 2026 edition came with a 90s theme, neon table covers and all. Teammates from across the company packed the patio and the tent to eat well and cheer on the competition, because the people who spend their days building unforgettable experiences for clients deserve a few of their own.

Congrats to this year's winners on claiming the title!
Psst... the aprons are already washed and waiting for 2027. The trash talk never stops.

01/24/2025

Taco Bell envisioned an energetic and immersive environment that aligned with its “Live Más” mantra. The goal was to bring excitement to the fans with interactive elements like photo ops, games, food, and charging stations, while building a positive association with the Taco Bell brand. The Live Más Student Section needed to stand out at the CFP Tailgate with branded visuals that would appear well on TV and social media, while offering experiences that resonated with the students in attendance. Learn more about this activation: https://hubs.li/Q02Vlw_p0

11/11/2024

🌟 Exciting news! STAR is featured in Inc. 5000 Magazine, highlighting our incredible growth journey. Our secret? A relentless focus on customer relationships, creativity, and a people-first culture. Curious about how we turn challenges into opportunities? Dive into the full article to see how we make every client a star! https://hubs.li/Q02X6ZFY0

Neu Concepts, a STAR Company

10/13/2026

10/08/2026

10/08/2026

10/08/2026

10/06/2026

10/01/2026

10/01/2026

09/30/2026

09/29/2026

09/25/2026

09/24/2026

09/23/2026

09/23/2026

09/09/2026

09/09/2026

09/03/2026

09/02/2026

08/05/2026

01/24/2025

11/11/2024

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Monday	8am - 4:30pm
Tuesday	8am - 4:30pm
Wednesday	8am - 4:30pm
Thursday	8am - 4:30pm
Friday	8am - 4:30pm