Tromml

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Tromml delivers AI-powered analytics and actionable insights, empowering auto parts reps to drive smarter sales and superior customer engagement

Our company also authors educational content to help companies sell more parts online, profitably.

12/03/2024
11/25/2024

💡 Ever wondered how Tromml got its name? Our CTO, Harry, shared the story during one of his walks...

He was inspired by the show Gold Rush—watching Alaskan miners sift through tons of dirt to find tiny gold nuggets reminded him of what we do at Tromml. We dig through mountains of data to uncover those hidden insights that can truly transform businesses.

Want to hear more? Tune into the 2W Auto Group Podcast with Gideon Williams! It's available now on
🎙️Spotify: https://lnkd.in/eR2FFG4g
⏯ Youtube: https://lnkd.in/ePSPqi7F

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11/21/2024

💡 "At the end of the day, if you're a retailer, you're selling trust as much as you're selling anything." On the latest 2W Auto Group Podcast with Gideon Williams, our CEO, Lauren McCullough, talks about how eCommerce shifted to focus too much on price, thanks to platforms like Amazon and eBay. But at the end of the day, customers just want a reliable part they can trust. Don’t miss this conversation!

🎙️ Listen on Spotify: https://lnkd.in/eR2FFG4g
⏯ Youtube: https://lnkd.in/ePSPqi7F

11/20/2024

We’re seeing a shift—new leadership is embracing innovation, and the pandemic pushed e-commerce forward faster than ever.

💻 Technology is no longer optional; it’s the key to thriving in today’s market. But adapting isn’t easy, and many are still navigating the uncertainty.

How is your team approaching this transformation? Let’s learn and grow together.

Check out Lauren McCullough and Harry Park as they chat with Gideon Williams of 2W Auto Group

🎧 Listen on Spotify: https://lnkd.in/eR2FFG4g

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11/14/2024

📈💡 "80% of analyst time is spent just gathering data, leaving only 20% for the insights that matter." On Auto Care on Air, our CEO, Lauren McCullough, shares how Tromml is changing this. By simplifying data collection and harnessing machine learning, we’re giving eCommerce sellers the power to make smarter, faster decisions—so they can focus on what really drives growth.

🎧 Catch Lauren’s perspective on the future of smarter analytics!

11/13/2024

📊💡 "The future of software is about *depth*, not breadth." In the latest Auto Care on Air Podcast, our CEO, Lauren McCullough, dives into how Tromml empowers eCommerce sellers to make smarter, data-driven decisions across the supply chain. From tracking margins to predicting inventory needs, Tromml’s machine learning insights help sellers pull the right levers at the right time.

🎙️ Don’t miss this conversation with Michael Chung!

11/12/2024

💼📉 “If you’re running on razor-thin margins, there’s no room for mistakes—and mistakes will happen.” Our CEO, Lauren McCullough, shares a powerful story on the Auto Care on Air Podcast with Michael Chung of the Auto Care Association, discussing the real risks in eCommerce and how one of Tromml’s early clients faced a $60K loss from a simple pricing error. Tune in to hear her insights on finding balance, preparing for the unexpected, and why the industry needs to shift. 🎧✨

11/11/2024

Heading back from Vegas? Listen to our CEO Lauren McCullough talking with Michael Chung of Auto Care Association for the Auto Care on Air Podcast and learn about AI's impact in the aftermarket industry!

11/06/2024

🚨Happening Today at & ! Don’t Miss These Exciting Sessions! 🚨

🔹MIG Welding Workshop – Ready to up your welding game? Get hands-on with MIG welding for aluminum and steel, from basics to pro techniques! (Upper South Hall)
🔹Advanced Fuels & Powertrains – Dive into sustainable fuel and powertrain innovations, with insights on reducing carbon emissions.
🔹Electric Vehicles 101 by Legacy EV – Boost your EV know-how with practical, hands-on training. Earn your EV101 certification and explore EV anatomy and electrical theory!
🔹Repair Planning with Precision – Join Danny Gredinberg to take your repair planning to the next level with fact-based strategies.

And over at :

🔹ZF Gen IV 8HP Transmission – Learn all about the latest Gen IV 8HP transmission upgrades and what they mean for the automotive market.
🔹Women in Auto Care Networking Breakfast – Start your day with a coffee and connect with this year’s Women of Excellence Award winners!
🔹Joe’s Garage Demos – Don’t miss these live demos of the newest tools and tech, running all day!

🎟️ Take advantage of these sessions today and make the most of and !

11/06/2024

Get ready for the most anticipated event in the automotive industry! 🚗✨

🔹 Joint EV Trends and Outlook Forecast: Join Strategy& for exclusive insights on EV growth forecasts and post-warranty battery repair market trends. Speakers: Philip Atkins - Michael Chung

🔹 Empower Yourself: Harnessing the Potential of AI: Join our CEO, Lauren McCullough, as she shares how AI can transform your team's productivity in the automotive market.
🔹 SBN Reception: Celebrate the progress of women in the automotive industry and network with top leaders at the SBN - SBN - SEMA Businesswomen's Network’s reception.
🔹 How to Rally the SEMA Show: Learn expert tips to maximize your experience, build relationships, and make lasting connections at the show. hashtag
🔹 Strategies to Grow Your Business: Gain valuable insights from experienced business leaders on growing your business and learning from their successes and challenges. Speakers: James Lawrence - Brian Herron

Don’t miss out on and . Connect, learn, and thrive! 🔧🌟

10/31/2024

Did you know data in eCommerce has a dark side? Here’s what to watch out for:

💀 Data Decay: Customer info accuracy drops 30% per year. “Zombie data” can creep in and skew your insights, leading to costly mistakes!

👻 Data Bias: 42% of companies admit to data bias clouding decisions, so valuable trends may vanish in the fog.

🧟‍♂️ Dirty Data: 25% of revenue losses come from bad data, with “haunted” records dragging down your profits.

Stay vigilant and keep your data clean!

There’s nothing scarier than running a business without data-driven decisions. 🎃 Here are five common nightmares compani...
10/31/2024

There’s nothing scarier than running a business without data-driven decisions. 🎃

Here are five common nightmares companies face when they leave their data in the dark:

1. Missed Profit Opportunities: When promotions and pricing aren’t data-backed, it’s a guessing game—and that often means missed revenue and lost customer loyalty.
2. Inventory Overload (or Drought): Ignoring demand insights leads to overstocked shelves or empty warehouses, putting sales teams and customer satisfaction at risk.
3. Siloed Information: Data silos are like hidden monsters, keeping teams in the dark and slowing down decisions that could make or break a strategy.
4. Blind Product Performance: Relying on “gut feeling” for product success? It can lead to costly bets on poor performers while missing high-potential winners.
5. Out-of-Touch Customer Relations: Without clear insights, customer expectations are anyone's guess—and competitors who use data are primed to swoop in and win them over.

👻 The takeaway? Shine a light on your data, or prepare for some real-life business horror stories!

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Durham, NC
27701

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