Act 1 Partners

Act 1 Partners We help companies elevate their brand and transform their business.

Getting excited to lead the innovation lab at Education Week on Monday, July 15th!Design thinking, traditionally utiliz...
07/08/2024

Getting excited to lead the innovation lab at Education Week on Monday, July 15th!

Design thinking, traditionally utilized for product development, is now making waves in elevating experiential marketing and events. Join me as we delve into the principles of design thinking - Empathize, Define, Ideate, Prototype, and Test - using real-world event opportunities. Let’s explore how this approach can revolutionize any event, making it more engaging and memorable for all stakeholders.

Yesterday, I had the honor of being a judge for the finals of the 2024 Invent Oregon at the Lundquist College of Busine...
06/29/2024

Yesterday, I had the honor of being a judge for the finals of the 2024 Invent Oregon at the Lundquist College of Business! This annual event inspires the next generation of inventors and entrepreneurs by providing student teams with an exclusive arena for funding, mentoring, and education. Student teams from universities and colleges throughout showcased their ventures with a five-minute pitch, booth display, and demonstration of their prototypes.

The event had personal significance to me; both teams representing included former students of my Pioneering Innovation course.

The day also included remarks from Michael ‘mc’ Crooke, PhD, former CEO of on how entrepreneurs should be mindful of their unique stories, values, and point of view.

Congratulations to all 18 teams!

Special thanks to the sponsors and their investment in the future of our state and its next generation of leaders and innovators.

Thank you for a great weekend of tennis at the Pacific Northwest Sectionals in !
06/24/2024

Thank you for a great weekend of tennis at the Pacific Northwest Sectionals in !

Another inspiring event in downtown today! My favorites were Ian Williams who delivered a powerful message about comm...
04/28/2024

Another inspiring event in downtown today!

My favorites were Ian Williams who delivered a powerful message about community leaders and being ready, Amber Huffman from Google with her futuristic view of AI and promoting the underlying human principle that “none of us is as smart as all of us,” and for courageously sharing his journey and asking us who we really want to be, encouraging us to rethink our expectations for perfection and challenging us on how we react to feedback. We shouldn’t be asking what criticism is doing to us, we should ask what is it doing for us...

Bravo, !





One of the best signs of spring! And a great way to enjoy warm weather after a long winter.
03/09/2023

One of the best signs of spring! And a great way to enjoy warm weather after a long winter.

The quest for the nation’s best continues with this delicious entry from the served elegantly, of course.
02/14/2023

The quest for the nation’s best continues with this delicious entry from the served elegantly, of course.

Another school year begins! I’m an adjunct professor again this term at This time I’m and teaching Pioneering Innovati...
09/29/2022

Another school year begins! I’m an adjunct professor again this term at This time I’m and teaching Pioneering Innovation for the full-time MBA program to these rock star MBA candidates!

What does innovation mean to you?

Another Portland original, lives its brand much like its hometown does - a unique, independent and transparent brand th...
03/18/2020

Another Portland original, lives its brand much like its hometown does - a unique, independent and transparent brand that knows the value of being distinct.

Just when you think there are enough companies making bottles, along comes with their innovative and distinctive look...
03/11/2020

Just when you think there are enough companies making bottles, along comes with their innovative and distinctive look. Thank you Swell for reminding us that no matter how mature a market segment seems to be there is always room for an upstart and to stir and shake things up - pun intended.

Get your team aligned and your set with a corporate offsite on the Oregon coast at . Salishan is also a wonderful plac...
03/06/2020

Get your team aligned and your set with a corporate offsite on the Oregon coast at . Salishan is also a wonderful place to relax on days like today, .

Contact us at and let us help with logistics and meeting facilitation.

Happy Birthday to Dr. Seuss! Are you over complicating your brand and marketing strategy by asking too many or too compl...
03/03/2020

Happy Birthday to Dr. Seuss! Are you over complicating your brand and marketing strategy by asking too many or too complicated questions? 📖 📚

Friend of Act 1 Partners, Formula Cosmetics, is now selling its Formula NW shampoo and conditioner at New Seasons Market...
02/25/2020

Friend of Act 1 Partners, Formula Cosmetics, is now selling its Formula NW shampoo and conditioner at New Seasons Market.

The products apply an innovative approach to hair care by factoring the local climate into its chemistry and creating a shampoo and conditioner that's region specific.

Live in Los Angeles? There is Formula LA with its sunscreen, moisturizers and antioxidants to combat the heat and dryness of the region.

Live in Portland or Seattle? There's Formula NW to manage the effects our rainy and dreary days have on our hair.

Try it today!



New Seasons Market

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1208 University Of Oregon
Eugene, OR
97403-1208

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