You're A Big Deal Digital Marketing

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Exeter, NH
You're A Big Deal Digital Marketing

Simple websites. Clear marketing. Practical support. Based in Exeter, New Hampshire.

Helping small businesses and nonprofits show up clearly and consistently online through practical marketing support, websites, content, brand photography + headshots.

08/31/2026

Ideas are messy.
That's okay.
Good ideas rarely show up in neat little boxes.
They start as conversations.
Random notes.
Sticky notes.
Half-finished thoughts.
The organizing comes later.
And honestly, that's one of my favorite parts of the job.

08/30/2026

I accidentally collected a gallery of blondes.

Different ages.
Different personalities.
Different reasons for needing photos.

One thing they all had in common?

They wanted images that looked approachable, confident, and authentic, not stiff and awkward.

Mission accomplished.

08/28/2026

Every website has a job to do.
Some are designed to sell a service.
Some are meant to tell a story.
Some need to answer questions before people ask them.
This one had a different mission.
As Marketing Administrator for the Exeter Area Chamber of Commerce, I helped create a website for the Great Bay Food Truck Festival, giving people one place to find everything they needed: tickets, participating food trucks, parking information, FAQs, sponsors, and volunteer details.
The goal wasn't to create something flashy.
It was to make it easy for thousands of people to find what they were looking for and enjoy the event.
Good web design isn't one-size-fits-all.
The best websites are built around what visitors actually need to accomplish.
https://www.greatbayfoodtruckfestival.com/

08/26/2026

Perfection has never been the goal.
Connection is.
The most effective brand photos aren't the ones where everything is perfectly posed or perfectly polished.
They're the ones that feel like the person someone is about to hire.
That's why brand photography is about so much more than a headshot.
It's your workspace.
Your personality.
The little details that make your business yours.
The moments that help people picture themselves working with you.
When your photos feel authentic, your marketing does too.
I wrote more about why authentic brand photography consistently outperforms "perfect" photos, and how to plan a session that actually reflects your business.
https://www.youreabigdeal.com/blog/brand-photography-in-new-hampshire-why-authentic-beats-perfect-every-time

08/24/2026

One of the things I love most about this work is that no two days look the same.
One morning I'm photographing a therapist.
The next afternoon I'm reorganizing someone's website.
Then I'm writing a newsletter, building a homepage, planning social media, or helping a business owner untangle six ideas into one clear message.
It probably sounds like a strange mix.
To me, it all feels like the same job.
Helping good people communicate what makes them a big deal.

08/23/2026

Not every brand photo needs to be taken in an office.
Sometimes the right location says just as much about your business as the person in the photo.
A favorite coffee shop.
A workshop.
A downtown sidewalk.
A studio.
A farm.
A bookstore.
The goal isn't just to find a pretty background.
It's to create images that feel authentic to you and your brand.
One quick note: if you're planning to use a local business as a backdrop, always ask first!

08/21/2026

Most of the small businesses I work with don't need more marketing.
They need their marketing to work together.
A website that says one thing.
Social media that says another.
A headshot from 2018.
An email list that hasn't been touched in years.
None of those things are wrong.
They just aren't telling the same story.
When your website, photos, messaging, and marketing start working as a team, everything gets easier.
Your business feels more consistent and people understand what you do faster.
Marketing becomes less about doing more and more about making better use of what you already have.
That's usually where I start.

08/19/2026

People think I build websites.

I do.

But I also ask a lot of questions.

The goal isn't just to end up with a beautiful website. It's to end up with a website that actually sounds like you.

That's why I use worksheets, prompts, and plenty of conversation before I ever start designing.

Lauren's website is a great example of what happens when we take the time to get that part right. https://www.sunspellflora.com/

Thank you for the thoughtful review, Lauren. It means a lot.

https://www.youreabigdeal.com/portfolio/

08/17/2026

A website is one of the most important marketing tools your business has.
It's also one of the most misunderstood.
I hear it all the time:
"I just need a new website."
Sometimes that's true.
But more often, a website isn't the thing that's missing. It's one piece of a much bigger picture.
People don't usually wake up and randomly type your website address into their browser.
They find you through Google.
A referral.
Social media.
Networking.
A conversation.
Then they visit your website to answer one important question:
"Do I want to work with this person?"
Your website has an important job to do.
It just isn't expected to do every job.
I wrote more about why that distinction matters, and how it can completely change the way you think about marketing.
https://www.youreabigdeal.com/blog/why-your-website-isnt-your-marketing-strategy

08/16/2026

Professional headshots?

Absolutely.

Brand photography?

Also yes.

Occasionally that means photographing the CEO.

Occasionally it means photographing the Chief Happiness Officer, even if they're a little soggy.

I'm happy to do both.

Address

Exeter, NH

Website

http://www.youreabigdeal.com/

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