Swag Coach

Swag Coach Discover what it's like to own a "Swag Business" and live and work on your terms. It’s our Swag Coach™ Community and we hope you will consider joining us”!

“In our experience, the promo industry has been everyone for themselves, paranoid to share and help one another in fear of the client being taken away. We are “pay it forward” kind of guys with a thirst for learning, and desire to give back after 25+ years in sales. So we built our own tight-knit, collaborative community and support network that simply didn’t exist in the promo industry. Hello Swa

g Community! We are promo sales reps and distributors just like you. We are also business junkies and Kool-aid drinking entrepreneurs, with a thirst for learning and a desire to achieve great success. Between the two of us, we have helped launch and build over 25 companies, sold tens of millions of swag to our own clients, and coached/mentored 100’s of entrepreneurs. We love coaching and sharing what we have learned (& continue to learn) over our careers. And our experience is pretty diverse … from strategic, question based selling to targeting a vertical (niche) market and selling company stores, from managing a team of 50+ to setting up a business model with no employees, recurring revenue streams and outsourced back office systems, we have a ton of best practices we share with our Swag Coach community, and the promo industry at large. In March of 2020, we launched a bi-weekly webinar and podcast series called “Distributors Helping Distributors” (aka “DHD”). The goal - to help promo distributors stay positive, motivated and focused - by providing real value and lessons learned from the topics we discuss and the experts we host each DHD show. We are determined to help distributors and reps in our industry get more sales, be more effective and have more fun. With work and in life! We are elevating our industry and together, building a community with distributors who are willing to help support one another in what can sometimes feel like a very lonely and isolated profession. In May of 2020 we launched our first SC Small Group Coaching class, providing a coaching and accountability meeting platform for promo distributors in need of sales training, strategy and structure. Much like “group therapy for swagapreneurs”, Small Group Coaching provides hands-on support, and educational workshops, helping our members take their sales and businesses to the next level. And yes, just like you, we still sell on the front line, and have own clients we service. It’s how we are able to stay relevant and current on industry best sales practices which we bring back to our Swag community! We love the promo industry and want to help you grow your sales and find the levels of success we have each had and enjoyed. We hope you will consider joining us, and our community, and participate in our of our Swag Coach Programs in the near future. We promise it will be well worth your time! Josh & Mike
The Swag Coaches

Previously on DHD we hosted Oksana Esberard, author of the book "Next Level You" and Founder of SattvaMe. Oksana shared ...
08/24/2022

Previously on DHD we hosted Oksana Esberard, author of the book "Next Level You" and Founder of SattvaMe. Oksana shared some great exercises for us all to deploy in our daily lives to help us enjoy our promo sales journey, and get better, more fulfilling results from our sales efforts and swag businesses.

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/668189695

Previously on DHD we hosted serial entrepreneur, author and psychotherapist Julie Lopez, PhD, who shared a variety of ex...
08/10/2022

Previously on DHD we hosted serial entrepreneur, author and psychotherapist Julie Lopez, PhD, who shared a variety of exercises we can do to overcome mental roadblocks, especially when it comes to executing on our sales.

The NY Times recently came out with an article about "Mental Health as the 4th Wave of the Pandemic". What are you doing for mental strength training so you can focus and execute? Julie shared some great tips.

YOU CAN WATCH FULL RECORDING HERE>>https://vimeo.com/642181493

Previously on DHD we hosted distributors Leanne MacDonald and Mark Holm, each of whom have developed LEAD GENERATING SYS...
08/03/2022

Previously on DHD we hosted distributors Leanne MacDonald and Mark Holm, each of whom have developed LEAD GENERATING SYSTEMS for their businesses. How? By setting up, and automating processes that are resulting in dozens of new leads a week. When polled, 80% of our DHD audience was generating less than 2 leads per week. Mark and Leanne ... 10+ per week! Generating over $100K of new business each year!

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/637174811

Previously on DHD we hosted Tiffany Tarr, SVP of DistributorCentral, who gave us a deep dive into several key tools that...
07/28/2022

Previously on DHD we hosted Tiffany Tarr, SVP of DistributorCentral, who gave us a deep dive into several key tools that help Distributors like you and me get sales processed faster, more professionally and way more strategically.

Tiffany demo'd several key tools you as a Distributor can leverage right now, for free. We also answered a ton of questions around functionality and ways to set these tools up in a custom fashion for your distributorship. If you want to get your distributorship set up with them, or need helping setting things up, contact [email protected].

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/696676091

Previously on DHD we welcomed The Taco Bros, Jeff Solomon and Jay Buselle, co-hosts of "Taco Tuesdays" and two incredibl...
07/14/2022

Previously on DHD we welcomed The Taco Bros, Jeff Solomon and Jay Buselle, co-hosts of "Taco Tuesdays" and two incredibly seasoned industry sales pros, who shared their "nuggets" for sales success when it comes to selling swag. With backgrounds in printing, deco, digital media and a PPAI HoF credit to their names, the conversation was quite informative (and entertaining) to say the least!

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/684013836

Previously on DHD we welcomed an All Star panel of industry marketing pros ...Tiffany Tarr with DistributorCentral, Bryo...
06/29/2022

Previously on DHD we welcomed an All Star panel of industry marketing pros ...Tiffany Tarr with DistributorCentral, Bryony Zasman with ZOOM Catalog and Amanda Medl with PromoCorner. Collectively they present over a dozen free marketing tools we can use to crush our promo sales. With so many tools & resources offered (all free), it was tough to keep up with all that was available, but we gave it the old college try!

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/672993620

Previously on DHD we welcomed Greg Clough, serial entrepreneur, investor and cancer survivor, who shared a few best sale...
06/23/2022

Previously on DHD we welcomed Greg Clough, serial entrepreneur, investor and cancer survivor, who shared a few best sales, and spiritual, practices that we can all deploy in our own distributor sales efforts. Having spent 8 years sales training under a Fortune 500, then another 2 yrs (with a sales and life coach) on how to run a sales organization, Greg has a ton of golden nuggets he shared with all of us.

Greg also recommended a few sales books which he attributes to his wild success: Failing Forward by Scott Adams and Atomic Habits by James Clear.

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/701506444

Previously on DHD we welcomed Michael "Mikey G" Goldstein, serial entrepreneur  and founder of SwitchPitch, who subscrib...
06/15/2022

Previously on DHD we welcomed Michael "Mikey G" Goldstein, serial entrepreneur and founder of SwitchPitch, who subscribes to the notion of building systems and processes that predict revenue (check out the book Predictable Revenue).

Mikey G shared with us his exact method that he uses to set up a lead generating machine for your promo distributorship. We learned a step-by-step approach to leveraging LinkedIn, LinkedIn Messaging and technologies that connect to LinkedIn, to generate new prospect lists and email campaigns.

YOU CAN WATCH FULL RECORDING HERE>> https://vimeo.com/688961899

Every month I am writing a series for PPB Magazine, answering questions from distributors like you, on best practices an...
05/19/2022

Every month I am writing a series for PPB Magazine, answering questions from distributors like you, on best practices and strategies for growing your promo sales.

The series is called “Ask the Swag Coach” and below is our most recently published article in PPB Magazine.

This month’s article, entitled “Time Is Money: Be Strategic With Networking”, discusses the secrets to effective networking secrets and how you can leverage your network for more referrals and sales.

Read the entire article here https://bit.ly/AsktheSwagCoach7 and feel free to comment here if you have any additional questions for me.

This Wed the 18th we will dig into some of the product trends happening in our industry and how YOU can take advantage o...
05/16/2022

This Wed the 18th we will dig into some of the product trends happening in our industry and how YOU can take advantage of them with your clients and prospects.

Please join us for our next DHD Show from 12-1EST as we welcome Joe Haley, Product Editor (& industry guru) for ASI, as our guest panelist.

Register here: https://bit.ly/DHDRegistration

Speaking of the world, it's not just challenges we face at home or in our business, but global economics and events that...
04/29/2022

Speaking of the world, it's not just challenges we face at home or in our business, but global economics and events that are continuing to challenge our industry as a whole ... inflation, China import tariffs, Covid, the Russian-Ukraine war and the list goes on. When and how will these global pressures affect our industry? What can you do to get ahead of things and find the opportunities when things look so challenging?

Please join us for our next DHD Show on May 4th from 12-1EST as we welcome Chris Ruvo, Digital News Director for ASI. Chris has his finger on the pulse and will share his view of the global economic and financial landscape, and what that means for all of us as Distributors.

Register here: https://bit.ly/DHDRegistration

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