Brighter Strategies

Brighter Strategies For 15 years, we've been helping good organizations do good work.

Employee learning isn't just about building skills, it's also about building culture.
09/11/2023

Employee learning isn't just about building skills, it's also about building culture.

Editor's Note: This post on employee learning was originally written in 2017. It has been updated with new information. Peeling the culture layers The concept of culture is abstract. To make it easier for one to identify and transform organizational culture, American management professor Edgar Schei...

Like everything, strategic planning has undergone a transformation in the past 15 years. Find out how and why.
09/05/2023

Like everything, strategic planning has undergone a transformation in the past 15 years. Find out how and why.

As we celebrate our 15th anniversary, we’re publishing a series of articles about how our business has changed over the years. This month’s article focuses on the shifts in strategic planning. Ten years ago, strategic plans focused on solving problems. The planning committees

The word "rituals" sounds religious but rituals don't have to be spiritual in nature. Organizational rituals can help in...
08/21/2023

The word "rituals" sounds religious but rituals don't have to be spiritual in nature. Organizational rituals can help increase engagement and psychological safety for your team. Marta Segal Block explains.

We tend to think of “rituals” as religious or spiritual events. For example, smudging a space, lighting candles, saying prayers in a certain order. But rituals can also be secular in nature: taking a child’s photo on the first day of school, wearing the same

What do you really need from your new software?
08/14/2023

What do you really need from your new software?

Editor’s Note: In 2023 we’re going to introduce several guest bloggers. This blog post on how nonprofits should choose software was written by Debbie McCann of W4Sight. If you’re interested in being a guest blogger, let us know. For

Taking a personal assessment like Myers-Briggs can be fun, but it can also have good organizational benefits.
08/07/2023

Taking a personal assessment like Myers-Briggs can be fun, but it can also have good organizational benefits.

Editor's Note: This blog post on individual assessments was originally written in 2017. It has been updated to reflect new services and information. Too often nonprofit leaders get so entrenched in their organization's mission – and the daily tasks required to achieve it

Remember when organic reach actually worked? As part of our ongoing series on how our business has changed over the past...
07/31/2023

Remember when organic reach actually worked? As part of our ongoing series on how our business has changed over the past 15 years, we look at marketing and communications.

As we celebrate our 15th anniversary, we’re publishing a series of articles about how our business has changed over the years. This month’s article focuses on the evolution of nonprofit marketing, and marketing in general. “Marketing is all about understanding, designing, communicating, and de...

We could all use a little more play on a Monday morning. Find out how game and play can impact your organization's cultu...
07/24/2023

We could all use a little more play on a Monday morning. Find out how game and play can impact your organization's culture.

Editor’s Note: In 2023 we’re going to introduce several guest bloggers. This blog post on games and culture was written by Alex Suchman (she/her), cofounder and CEO of Barometer XP. If you’re interested in being a guest blogger, let us know. The word culture

Starting a strategic plan? Maybe it's time to get back to BASICs.
07/17/2023

Starting a strategic plan? Maybe it's time to get back to BASICs.

Goal setting is a vital part of strategic planning for socially minded organizations. It’s easy to see why SMART goals are considered the standard. Having goals that are Specific, Measurable, Attainable, Relevant and Time-bound (SMART) is important, but it doesn’t

Intrigued by the idea of Group Coaching? Have we got an offer for you!
07/10/2023

Intrigued by the idea of Group Coaching? Have we got an offer for you!

People often think of professional coaching as an individual experience. But group coaching can also be quite effective. Even in individual sports, such as tennis, coaches often work with an entire team at once. What Kinds

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