07/05/2020
Do you ever wonder how you can know if your website traffic is infested with bots? Here's 5 things you can check in Adobe Analytics to know for sure (mostly at least):
1. Are they coming from a specific city/region/state/country?
2. Are they on a specific device and/or browser?
3. Are they coming from a strange internet service provider?
4. Is the Bounce Rate suspiciously high?
5. Are they starting/exiting on a specific page or taking the same set of actions?
Of course, bots are ever evolving. However, the items above will help narrow the investigation in a fraction of the time.
