Align My Practice

Align My Practice Align My Practice provides expert practice management consulting, team coaching & recruiting.

09/02/2026

Happy Wisdom Wednesday! 🧡

This one is for my TCs out there!

You can be warm, confident, conversational, and completely connected with your patient throughout the entire consult… but what happens to your energy when it’s time to talk about the investment? 👀

Your patients are reading everything—your tone, posture, facial expressions, and confidence.
Don’t let your energy shift the second you start talking financials! Be proud of the fees you’re presenting and confident in the incredible value, treatment, and service your practice provides.
If you don’t believe in the value, how can you expect your patient to?

Want to strengthen your financial presentation, build confidence, and level up your TC conversion? That’s exactly what we coach at Align My Practice.

📩 DM me “TC” and let’s talk about getting your conversion above industry standards.
What’s your conversion rate? Let’s elevate it! 📈

This week I had the pleasure of coaching Olivia and Jana from through our MARPE Success Master Class as their practice ...
08/31/2026

This week I had the pleasure of coaching Olivia and Jana from through our MARPE Success Master Class as their practice begins an exciting rebrand and transition toward becoming more airway-focused! 🧡

I’m also so excited to meet Dr. Bird in person this October at Dr. Ting’s MARPE Piezo Seminar ! She wanted to make sure her team was aligned, confident, and prepared with all things MARPE so they’re ready to fully implement when she returns to the office.

And that’s exactly what this Master Class is designed to do. 🙌
We covered the entire TEAM side of successful MARPE implementation:
✨ Education, empowerment & confidence
✨ Patient communication & overcoming objections
✨ Pricing, presenting & financial conversations
✨ Scheduling, billing & systems
✨ Marketing & patient education
✨ Building referral relationships
✨ Creating and growing the MARPE patient pipeline

Because learning the clinical side is only one piece. Successful implementation happens when the entire team understands the vision, knows their role, and has the systems and confidence to bring it to life.

Olivia and Jana, thank you for such an amazing day! It was an honor to coach you, and I’m so excited to continue supporting you over the next few months as you implement, build your systems, and start adding more patients to that MARPE pipeline!
🧡 — Shelley

Feeling extra grateful today. 🧡These recent reviews are such a special reminder of how fortunate I am to do work that I ...
08/28/2026

Feeling extra grateful today. 🧡

These recent reviews are such a special reminder of how fortunate I am to do work that I truly love.

Every doctor and practice that invites Align My Practice in is trusting us with their team and their vision for the future—and I never take that trust lightly.

To every client who has welcomed me and my team into their practice, invested in their team, shared kind words, referred a colleague —thank you.

I’m so grateful for the relationships we’ve built, the work we get to do together, and this amazing community. My heart is full, and I’m just feeling really happy and thankful for it all.

🧡 - Shelley :)

08/26/2026

Happy Wisdom Wednesday!
When you review your monthly reports, you’re probably looking at all the right KPIs:
✔️ Production
✔️ Collections
✔️ New Patient Exams
✔️ Starts
✔️ Conversion

If those numbers are all increasing...that’s fantastic! 🎉. But here’s the question every practice owner should ask: Is my profitability increasing, too?

Because here’s the reality... A practice can have record production and collections and still be less profitable than the year before.

Why? Often, it comes down to three sneaky profitability killers:
• Payroll – Is your team structured efficiently, or has payroll quietly crept beyond healthy benchmarks?
• Inventory & Supplies – Are you ordering strategically, or are dollars sitting on shelves collecting dust?
• Scheduling Inefficiency – Empty chair time, bottlenecks, overtime, and poor scheduling all chip away at profitability without you even realizing it.

The most successful practices don’t just focus on growing revenue—they focus on protecting profit. 💡. That’s exactly what we teach in our Lead, Align & Thrive Master Class. We help Office Managers and Managing Doctors understand the business side of the business ownership —from reading KPIs and financial reports to identifying hidden inefficiencies and making confident business decisions that create a lean, healthy, and profitable practice.

Don’t just grow your practice. Grow your profit. 🧡💛

𝗚𝗿𝗼𝘄𝘁𝗵 𝗿𝗲𝗾𝘂𝗶𝗿𝗲𝘀 𝘂𝘀 𝘁𝗼 𝗯𝗲 𝘄𝗶𝗹𝗹𝗶𝗻𝗴 𝘁𝗼 𝗲𝘃𝗼𝗹𝘃𝗲.What worked yesterday may not be what your practice needs tomorrow. The stron...
08/24/2026

𝗚𝗿𝗼𝘄𝘁𝗵 𝗿𝗲𝗾𝘂𝗶𝗿𝗲𝘀 𝘂𝘀 𝘁𝗼 𝗯𝗲 𝘄𝗶𝗹𝗹𝗶𝗻𝗴 𝘁𝗼 𝗲𝘃𝗼𝗹𝘃𝗲.

What worked yesterday may not be what your practice needs tomorrow. The strongest teams are the ones that stay open to change, learn together, and grow together.

💬 𝗪𝗵𝗮𝘁’𝘀 𝗼𝗻𝗲 𝗮𝗿𝗲𝗮 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲 𝗼𝗿 𝘁𝗲𝗮𝗺 𝘆𝗼𝘂’𝗿𝗲 𝗿𝗲𝗮𝗱𝘆 𝘁𝗼 𝗶𝗺𝗽𝗿𝗼𝘃𝗲?

This week, I had the pleasure of coaching a new Financial Coordinator at one of my amazing longtime VIP client practices...
08/21/2026

This week, I had the pleasure of coaching a new Financial Coordinator at one of my amazing longtime VIP client practices, !

Mayla—you’re a STAR! ⭐

Mayla brings an incredible clinical background, a genuine love for this industry, and—most importantly—a desire to grow, elevate, and truly own her new role.

We spent our time diving into all things financial coordination: A/R, insurance, coding and billing, orthodontic terminology, accounting, delinquent accounts, financial systems, and helping patients confidently navigate their financial options.

Because a great Financial Coordinator isn’t just managing numbers. She’s helping protect the financial health of the practice while making the financial side of treatment easier for patients to understand and navigate.

Mayla, I’m so honored to coach you as you step into this next chapter. 🧡

08/19/2026

📞 DID YOU KNOW? An average of 30% of first-time new patient calls go unanswered.

Think about that for a minute. Those aren’t just missed calls—they’re potentially missed new patients + lost revenue you may not even realize is walking away.

Why does it happen? Your team is busy caring for patients. It’s lunchtime. The office is closed. Or sometimes…the phone simply doesn’t get answered.

But your potential new patient is still calling. And if you don’t answer, chances are they’re calling the next practice. 😬

That’s why I love the AI Front Desk Agent from Adit. It can help capture those calls, engage prospective patients + get them scheduled when your team can’t get to the phone.

Imagine showing up Monday morning with new patients already on your schedule. 🙌

Don’t let an unanswered phone become an invisible leak in your practice. Cross this obstacle off your list! 🧡

📸 PC: MARPE MASTERS — honored to have been their opening speaker this year!

orthoai

08/19/2026

Happy Wisdom Wednesday!
Happy Summer! ☀️
Let’s talk about one of the most important—and most overlooked—parts of your day...

Your morning huddle.

Do you have one every day?
Or has it become...a little snoozy? 😴
If your huddle is just reviewing the schedule, you’re missing one of your greatest leadership opportunities.

Your morning huddle should set the tone for the entire day. It should create purpose, energy, accountability, and intention before your first patient ever walks through the door.
Ask yourself:
• Is the same person leading it every day?
• Is your team engaged—or just standing there?
• Is everyone arriving prepared and on time?
• Are you celebrating wins?
• Are you solving challenges before they happen?
• Or are you doing the exact same thing every single morning?

Sometimes the smallest changes create the biggest impact.

Need a fresh start? 🧡
Send me a DM and I’ll send you my Morning Huddle Template—completely FREE! 💛
And because it’s Wisdom Wednesday...the first 5 people to request it will also receive $100 OFF their next Align My Practice Master Class!

Let’s make your mornings the most productive part of your day. 📈
TeamCulture OfficeManager DentalLeadership AlignMyPractice PracticeGrowth

✨ FROM MARKETING COORDINATOR → GROWTH STRATEGISTLast week, our Senior Consultant had a great couple of days coaching ne...
08/17/2026

✨ FROM MARKETING COORDINATOR → GROWTH STRATEGIST

Last week, our Senior Consultant had a great couple of days coaching new Marketing Coordinator Sarah at one of our amazing VIP clients, , through our Market, Connect & Grow Master Class via Zoom!

And let me tell you—marketing is SO much more than posting on Instagram. Together, they dove into:
✨ Building your brand + marketing foundations
💻 Digital marketing + online visibility
📱 Social media, content creation + AI
🤝 Community marketing + relationship building
🧡 Building a brand + culture patients love
📈 The BUSINESS of marketing

Because the goal isn't simply to become a great Marketing Coordinator.
It’s learning how to think like a Growth Strategist. 🚀

Dr. Chee, thank you for the true honor of continuing to support your team’s success and practice growth. And Sarah, thank you for diving into this course with such enthusiasm and for your commitment to being amazing for your team, your patients + your community!

We can’t wait to see what you do with it and support you every step of the way! 🧡


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