02/15/2024
I love comparing email workflows to dating 💌because it's an opportunity to consolidate the relationship with your potential clients/customers.
🩷Similar to dating, when a lead wants to know more about your brand, they'll reach out. So, they download a freebie and expect to hear more from you!
🩷As a brand, you should keep the relationship going by providing value/knowledge that will solve their pain points. You achieve this goal by showing up through email campaigns.
🩷The more your leads get to know you, the more trust you'll provide and get you closer to closing the sale and establishing a business relationship.
If you don't have an email sequence, haven't built an email list, or even sent regular campaigns, this is what you should be doing! If you don't have the time or don't know how to start one, click the link in the bio to book a FREE call with me and get my help in this department!