Wakefield Research

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Wakefield Research

Wakefield is a partner to the world’s leading consumer brands and agencies, including 50 of the Fortune 100. We have conducted research in over 90 countries.

Our surveys appear daily in top-tier media.

09/15/2021

Despite rising threats, 45% of leaders predict security spends will stay flat or drop in the next 12 months, reveals Wakefield Research's for Red Canary, Kroll and VMware. More from Threatpost: https://lnkd.in/dRE59n9R

Grant Oviatt, director of incident-response engagements at Red Canary, provides advice and best practices on how to get there faster.

08/02/2021

Going...Going...Gone? 74% of owners predict customers will prefer contactless payments, even after the pandemic, reveals Visa's with Wakefield Research. More on the future of in Forbes:

There’s never been greater potential for transit agencies to collaborate and work toward interoperability.

07/27/2021

Sky High: 95% of business travelers want to resume , reveals SAP Concur's with Wakefield Research - but travel won't look like you think it will. More on the future of business travel from CAPA - Centre for Aviation:

CAPA's Aviation Industry News comprehensively covers the commercial aviation industry by providing users with over 1,000 news briefs per week.

07/09/2021

Still Searching: 45% of the was still looking for work in March, reveals Monster's with Wakefield Research. Has it gotten any better? How can they stand out? Read Paul Davidson in USA TODAY to find out:

Graduates in the class of 2021 are competing with 2020 grads who delayed job searches during COVID-19 and Americans laid off in the health crisis.

07/08/2021

Balancing Act: 9 in 10 professionals say their company needs to balance growth with tech concerns, reveals Alation's with Wakefield Research. Learn more from Myles Suer, host of CIO Chat, in eWEEK.com eSPEAKS: https://lnkd.in/dTZ_pmh

A recent survey finds that data leaders are increasingly focused on using data in two ways: as revenue generator, and as a solution for marketing and sales problems.

07/02/2021

Panic Mode: 81% say they've struggled to find must-have documents when their boss or client put them in the hot seat, reveals Elastic's with Wakefield Research. More on the pain points of document management:

Even before COVID-19 forced nearly everyone to grapple with virtual work, most organizations had mountains of content scattered across numerous teams and dozens, if not hundreds, of apps. But now new research shows the cost of poor employee experiences for organizations: productivity, confidence, an...

07/01/2021

Most (66%) owners of obese say they give in when their fur baby begs for a treat - but Banfield Pet Hospital's with Wakefield Research reveals another important reason pets are overweight. Check out Yahoo for more on pet obesity:

New numbers from Banfield Pet Hospital show that its veterinarians have seen a massive increase in pets diagnosed as overweight or obese. And it wasn't just the pandemic to blame.

06/04/2021

A majority of US patients have delayed care during . Sometimes routine care, but surgical procedures and mental health care were also delayed, according to a Kyruus study with Wakefield Research. Read how is changing the patient experience and preferences from Rajiv Leventhal in Healthcare Innovation -

A new report examines consumers’ shifting mindsets as a result of the pandemic

06/02/2021

Business travelers are eager to get back on the road: 96% are ready for a work trip in the next year, reveals SAP Concur's study with Wakefield Research. For more on emerging trends, see Alison Sider’s article in The Wall Street Journal:

How much business travel returns is an urgent question for airlines, which rely on it for a big share of their revenue.

06/01/2021

Note to CIO - Are you a pilot, co-pilot or engineer? 61% are co-pilots and just 22% are pilots, according Genpact’s recent study with Wakefield Research. More on how some CIOs innovate, some modernize and some get stuck playing catch-up from Esther Shein in TechRepublic:

A study by global professional services firm Genpact finds most CIO organizations are not fully prepared for the next major business disruption.

05/27/2021

2020 Graduates say they've lost half a year's progress towards their career goals because of the impact on job prospects, according to a recent Monster survey with Wakefield Research. More on how the pandemic compares to the Great Recession from Abigail Johnson Hess via CNBC:

According to Pew Research Center, employment among recent college graduates dropped 9%.

05/18/2021

In The Driver’s Seat: 68% of Business Travelers want to return to the road...but on their own terms, reveals SAP Concur's survey with Wakefield Research. More on how is altering the dynamics of corporate travel from Adam Perrotta in Business Travel News:

As the corporate travel industry begins to emerge from more than a year of Covid-induced hibernation, a vast majority of business travelers are willing to hit the road within the next year—but are putting the onus on their employers to implement measures that enable them to do so safely and comfor...

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