Industrial Marketing Resources (IMR) is a full service industrial marketing company offering sales and marketing services for small to medium sized companies in the energy sector. We offer full marketing production including:
Graphic Design
Website Development
SEO
Social Media
Advertising Design and Placement
Brochures
Business Cards
Collateral Materials
Trade Show Booths
Sales Presenta
tions
Video and 3D Animation
IMR marketing programs will not only generate a flow of qualified sales leads, but increase the recognition of your company in our industries. This means higher pricing … and profit … and increased productivity of your sales team because the entire industry will begin to equate value with your name, the way your current customers do. “Brand“ or value equity also means higher real equity should the company look to recapitalize or partner strategically with a company wanting to invest. With over a decade of experience working with industrial service and supply companies, it was clear that small to medium sized companies were in need of such a service as IMR. Too often the marketing person is a sales person delegated to handle the challenges of branding, advertising, graphic design, event coordination, and website duties. This is not the top sales person's area of expertise nor is it the best use of a major producer's time. To get a better handle on the marketing some companies look to bring on a full time director of marketing. This can be cost prohibitive and does not offer much flexibility. Often times the company decides to hire an ad agency that is not familiar with the nuances of the energy sector. IMR offers the best of both worlds. Marketing expertise and industry experience. Industrial Marketing Resources is dedicated to service and supply companies in the petrochemical, refining, and power generation industries.
