Addo Aesthetics

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Addo Aesthetics It's my life mission to help aestheticians, like you, feel happier in their vocation and create the work/life balance and success they deserve.

I transform overworked aestheticians into successful spa owners who go from chaotic to confident, building a business around a life they love with the strategic systems needed for true freedom, flexibility and financial growth. Hey, I'm Daniela,

I'm a licensed aesthetician and laser technician, and I've had the honor of managing two multi-million dollar spas - one in tropical Maui, the other in metropolitan Boston. During my career so far, I've had the pleasure of...

treating clients in day, resort & medical spas (don't you just love that smile of satisfaction or wow of surprise from a satisfied client?)...

coaching experienced aestheticians and aesthetic teams in sales techniques to double their retail sales (it's amazing to witness confidence blossom)...

developing treatment protocols, policies, procedures, clinical approach, and sales training for a medical spa with 200 staff (enabling a business to thrive is soooo rewarding)...

and consulting with SkinMedica, the global medical-grade skincare line owned by Allergan, the makers of Botox, Juviderm, and Latisse, where I presented and led workshops for 50 of the top dermatologists and aesthetic experts in the USA (I must confess: I was nervous beforehand, but I LOVED every minute of it). When you have the right tools, knowledge, methods, and confidence, you can tap into your unique strengths and use these skills to benefit you and your clients, without compromising your quality of care. The average salary for an aesthetician is just $30,000 a year. Let's change that today. Email me to find out more about how we can work together at [email protected]

09/07/2026

500 episodes. Every Monday, for years. This is the last one under this name. If you have been here a while, you already know the show stopped being only about marketing a long time ago, because you cannot fix a broken business with better marketing. What comes next is bigger than a rename. Same feed, new name in October, Growth Factor® with Daniela Woerner. Follow now so the rebrand does not lose you. Full episode, link here, addoaesthetics.com/podcast/ep500

You have bought the course before. Maybe more than one. The workbook is still on a shelf, mostly blank, and you already ...
09/06/2026

You have bought the course before. Maybe more than one. The workbook is still on a shelf, mostly blank, and you already know more than you have been able to put into practice on your own.

Most spa owners think the next program is the thing that finally makes it click. And what happens instead is you collect more information you do not have time to install, so the new binder joins the last one and nothing in the business actually changes.

You do not need more information. You need the right order to build in, and someone walking it with you while you do. That is what I teach inside Growth Factor® Implementation, done-with-you, and it is what I am opening up live and in full on Monday, September 7 at 12 PM ET in Next Level Growth. The real three-part system, Foundations, marketing, and teams, taught start to finish.

Save your seat. The link is in my bio, and I want you to come with the one thing you have never been able to make stick.

08/31/2026

Addo Aesthetics started at a folding card table in a rented apartment, with an air mattress on the floor and one word I found in a thesaurus. No team. No clients. No plan past that word. 499 episodes later, the show is about to change its name, and it is not because anything fell apart. It is because it outgrew the box it started in. If you are building something you cannot fully name yet, this one is for you. Full episode, link here addoaesthetics.com/podcast/ep499

08/28/2026

Address

9841 Washingtonian Boulevard, Suite 200
Gaithersburg, MD
20878

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