Builders Time Machine

Builders Time Machine Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Builders Time Machine, Business consultant, 974 E Stuart Drive, Galax, VA.

08/31/2026

That's the question I ask every builder I work with. And it's the one that usually stops them cold.

Not what does your revenue look like. Not what does your team size look like. Not what does your portfolio look like.

What does a Tuesday actually look like?

Where are you? What time do you wake up? What's the first thing on your calendar? Who are you spending time with? How do you feel when you walk into the day?

Because here's what I've found after coaching builders nationwide for years and traveling to over 65 countries. For most people the honest answer to that question has nothing to do with a Bugatti or a super yacht or a bigger number in a bank account.

They want to spend time with their kids. They want a decent meal without their phone buzzing through it. They want to feel present. They want to stop being the last one to leave and the first one to miss what mattered.

All nine billion of us want basically the same things out of life. Connection. Freedom. Presence. Time with the people who matter most.

And here's where I'll be personal.

Could I have an extra hundred million dollars if I really applied myself toward it? Absolutely. The path is there.

I don't want it. We donate all of our profits to the foundation. I want to wear flip-flops. I want to hang out in places that make me feel alive.

That's the stuff that really matters at the end.

So I'll ask you again. What does your Tuesday look like a year from now?

Always in your corner,
Rodric

08/31/2026

Let me give you the most important positioning concept I teach.

Lighthouse versus flashlight.

Most builders run their businesses like a flashlight. Pointed in every direction. Chasing every lead. Bidding every job. Trying to shine light on every possible client in every possible market hoping that someone — anyone — notices them.

The market does not reward flashlights.

It rewards lighthouses.

And here's the difference. A lighthouse doesn't move. It doesn't chase. It doesn't try to shine in every direction at once hoping to catch someone's attention. It stands tall in one place.

Sends one clear signal. And draws the right ships to it from miles away.

That's what real differentiation looks like. Not variety. Not flexibility. Not being everything to everyone and excellent at nothing in particular.

Clarity. Focus. Excellence in one domain. Repeatedly.

In-N-Out Burger didn't win by being broad. Seventy five years. Same simple menu. Burgers fries shakes. No gimmicks. No thing of the month. Just the same thing done exceptionally well over and over and over again. And there is a line around the building every single day.
Positioning is the magnet. It determines who is drawn to you, how they perceive your value, and whether you are seen as a commodity or the clear market leader in your space.

Stop chasing. Start standing for something specific. And let the right clients find you.

Always in your corner,
Rodric

08/31/2026

Let me share something that most authors find out too late.

The publishing industry has a gap in it that is costing authors thousands — sometimes tens of thousands — of dollars without them ever realizing they made a mistake.

Here's how it works.

Some publishers today charge authors to produce their book. And okay — fine. There's a service being provided. Expertise in editing, design, distribution. That part makes sense.
But here's where it stops making sense.

These same publishers — the ones who charged you to produce the book and have zero financial investment in whether it succeeds — are also taking a massive cut of your royalties on every single copy sold.

They're paying authors 90 cents. A dollar. Maybe two or three dollars per book at the most.
Meanwhile that same author could be making six to eight dollars every time a book sells.

That is not a small gap. That is the difference between a book that builds real income and a book that builds someone else's income while you get a fraction of what you actually earned.

And the most painful part? Most authors don't realize they have alternatives. They've been told that DIY publishing leads to bad books. They've been told they need a publisher. And so they sign the deal and accept the royalty without ever asking what they could be making if the structure was different.

Know your options before you sign anything. The money you leave on the table is the money you never see coming.

Always in your corner,
Rodric

08/31/2026

Let me paint you a picture that might be uncomfortably familiar.

Builder doing ten, fifteen million dollars a year. Real revenue. Real company. By every external measure — successful.

And he's dropping off drain grates at job sites.

Taking calls from team members about things that should never reach him. Running around putting out fires that a system should have prevented. Doing the things — the daily slop — that someone at his stage of business should never be touching.

And here's why it happens. He started the business. He grew it. And then he kept growing it. But the systems never got built because there was never time to build them. And now there's definitely no time because the business is too big and too chaotic to stop and build anything.
That's the trap. The busier you get the less time you have to fix the thing that's making you busy.

I know this because I was running like a madman. 70, 80 hours a week. Every fire landing on my desk. Every call coming to my phone. And I understood eventually that the only way out was to carve the systems into stone — not someday, not when things slow down, now.
Because things never slow down on their own.

When you build the systems your business starts running like a well-oiled machine. You get time back for your family. Time to put more deals together. Time to actually work on the business instead of just in it.

DM me the word "systems" and let's get to work.

Always in your corner,
Rodric

08/30/2026

When I'm coaching someone one of the first things we spend real time on is this question.

What does your ideal day look like a year from now? Not five years. Not a decade. One year.
What does a Tuesday actually look like?

And here's what almost nobody says.

Nobody says a Bugatti. Nobody says another super yacht. Nobody says a bigger portfolio or a higher net worth or a more impressive LinkedIn profile.

They say they want to spend time with their kids. They want a decent meal with the people they love. They want to feel present. They want to stop being the last one to leave and the first one to miss something that mattered.

If travel has taught me anything — and I've been to over 65 countries across every corner of the world — it's that all seven eight nine billion of us want basically the same things out of life. Connection. Presence. Freedom. Time with the people who matter most.

And here's where I'll get personal.

Could I have an extra hundred million dollars if I really applied myself toward it? Absolutely. The path is clear. I know exactly how to walk it.

I don't want it. I don't need it.

We donate all of our profits to the foundation. I want to wear flip-flops. I want to hang out in places that make me feel alive and do work that actually means something.

That's the stuff that really matters at the end. Not the number. The life.

What does yours look like?

Always in your corner,
Rodric

08/30/2026

Here's a sales approach that most builders have never tried. And once you do you'll never go back to the old way.

Before any potential client call I send them to a single web page. One page. Everything they need to know about me, the company, the process, why we're different, what to expect — all of it. On video. Waiting for them before we ever speak.

And then I make it very clear.

When we get on this call I'm not going to answer questions about me or my company. All of those answers are already in the video. This call is not about me.

This call is about you.

I want to understand you. Your goals. Your vision for what you're building. What's working and what isn't. What you've tried before and why it didn't land the way you hoped.
I want to see if this is actually a fit. Not sell you something.

And here's what that shift does — what it does to the energy of the entire conversation. The client immediately feels it. They realize you're not sitting across from them trying to close a deal. You're genuinely trying to figure out if you can help them. You actually care whether this is right for them.

That's not a sales tactic. That's just the truth. And people can feel the difference.

When someone knows you're trying to serve them rather than sell them trust happens faster than anything else you could do or say.

Build the page. Send the video. Show up for them.

Always in your corner,
Rodric

08/29/2026

Someone said something in a conversation recently that I keep coming back to.

We were talking about a book. And the takeaway wasn't a strategy or a framework or a productivity hack.

It was this.

Be mindful that the people around you might be suffering from something really terrible that you know absolutely nothing about. Because you don't always know what someone has been through from the conversations you're having with them. The client who seems difficult. The sub who doesn't communicate. The team member who seems checked out. You don't know their story. You don't know what they're carrying.

When in doubt be kind.

And then Rodric added something that stopped me completely.

Everyone — and he means everyone, down to the people who have done the worst things — is doing the best they can with what they have and the tools they were given. That's it. That's the whole lens.

We take for granted that other people have our lived experience. Our upbringing. Our opportunities. Our ability to cope. And they don't. Nobody does. Every single person is working with a completely different set of tools than the ones sitting in your toolbox.

If you can remember that — really remember it, not just nod along with it — it changes how you lead. How you communicate. How you handle conflict. How you show up for your team and your clients and the people in your life.

It's the golden rule. And it goes a long way.

🎧 Full episode on YouTube: https://youtu.be/AfDOPtHK-uU

Always in your corner,
Rodric

08/29/2026

Someone in our group said something recently that I haven't been able to stop thinking about.

Only one of us has to smash into the wall so that we all figure out it's there.

That's it. That's the whole value of being in the right room with the right people.

Think about what that actually means for your business. Every expensive mistake you've ever made — every bad hire, every wrong client, every system that failed, every road you went down that cost you time and money and energy to find your way back from — someone else has already hit that wall. Someone else already paid that price. Someone else already has the scar tissue and the hard-won lesson that could have saved you the entire experience.
But only if you're in a room where people actually share it.

Most builders suffer in isolation. They make the mistakes in silence. They figure it out alone. And then they either push through or they don't. But either way the lesson stays with them and goes nowhere else.

The right community changes that completely. One person hits the wall. The whole group learns where it is. One person figures something out. Everyone benefits. One person has a breakthrough. It raises the ceiling for everyone in the room.

That's not just collaboration. That's compounding. The collective wisdom of a group of people all moving in the same direction is worth more than any single strategy or framework or coaching session on its own.

Get in the right room. Stay there.

Always in your corner,
Rodric

08/28/2026

Arianna Huffington said something that I keep coming back to.

"We think mistakenly that success is the result of the amount of time we put in at work instead of the quality of the time we put in."

And she's right. She was right when she said it and the data keeps proving it over and over again.

Think about what happened during COVID. Businesses that shifted to remote work — businesses that suddenly had no choice but to rethink how and where and when work actually happened — saw productivity go up. Not down. Up. Not because people were working more hours. Because they were using the hours they had more intentionally.

Success was never about the number of hours. It was always about what you did with them.

Here's what I know from working with builders nationwide. When they implement these systems — when they heal the patterns driving the overwork, set the boundaries that protect their best hours, build the structure that stops every decision from running through them — they reclaim an average of 14 hours every week within 14 days.

Fourteen hours. That's dinner with your family every night. That's the mental space to finally map out the next big move for your business instead of just surviving the week. That's the difference between working in your business and actually leading it.

It's not about working more. It's never been about working more.

It's about using what you already have — more effectively, more intentionally, more deliberately.

Start there. Everything else follows.

Always in your corner,
Rodric

08/28/2026

Every builder wants more leads. Better clients. Bigger jobs.

Real talk. None of that matters if the market doesn't know exactly who you are, what you stand for, and why you're different from every other builder in your area.

That's positioning. And it is the foundation of everything else.

Here's what most builders get wrong about it. They think positioning is a marketing thing. A tagline. A logo. A website refresh. Something the marketing person handles while they focus on building houses.

Positioning isn't marketing. It's identity.

It's the story people tell about your business when you're not in the room. It's what someone says when a friend asks them, "Do you know a good custom home builder?" It's whether your name comes to mind immediately — or whether you're just another name in the bid pile hoping someone picks you.

Get it right and you become the obvious choice. The builder people recommend without hesitation. The one clients seek out instead of shop around. The one who can raise prices because the demand justifies it.

Get it wrong and you're competing on price with every other builder in your market — grinding for jobs that barely move the needle — wondering why growth feels impossible.
And here's the most common positioning mistake I see. Builders defining their market as — homeowners, maybe commercial, anyone who can pay.

That's not a market position. That's desperation.

Get specific. Get clear. Become the only obvious choice.

Always in your corner,
Rodric

Address

974 E Stuart Drive
Galax, VA
24333

Telephone

+17049048511

Website

Alerts

Be the first to know and let us send you an email when Builders Time Machine posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Builders Time Machine:

Shortcuts

Share

Category