10/20/2026
I got this cold email a week ago and didn’t make it past the first sentence. 🚩
She called herself “highly skilled.” That’s not a measure of anything. No credentials, no results, no numbers. And she spent sentence two telling me she was “expressing her interest” (that’s wasted space).
What would have grabbed me instead:
✅ Value and alignment: show me what you’d do for ME
✅ Proof: application-to-interview rate, conversion ratio, client satisfaction, how many people you’ve helped land jobs
✅ A little personality (the people who get the job done are rarely the ones who sound like a template)
If your cold outreach to employers sounds like this email, you’re doing something wrong. Save this for the next time you hit send. 💌
Follow Krista Morris | Certified Resume Writer & ATS Expert for more tips on navigating this job market and landing the job of your dreams.