A Focused Approach Inc.

A Focused Approach Inc. A Focused Approach Inc works with small businesses to assist them with certifications to get an edge

A Focused Approach helps military personnel and veterans transition into the civilian world by assisting individuals in developing a strategy for the transition process. Emphasis is placed on the emotional aspects of the need to create a new identity and to move from a known environment to the unknown. We offer workshops, individual consultations, and speaking engagements, that provide the tools to create a post military life or new career path.

07/07/2022

A quote from Jim Rohn for this Thursday morning.
"Don't join an easy crowd; you won't grow. Go where the expectations and the demands to perform are high"

I liken this quote to being a business owner. Having a 3 -5 year Strategic Plan with attainable/measurable milestones is how you grow your business. Thinking of new ways to promote your product or service, new markets to expand into, seeking the advice of others. This will remind you are not along in this journey. Signup for a podcast, read a book, etc that are written by business owners that want to share their success stories.

05/18/2022

A quote from Zig Ziglar for a mid-week inspiration.
"Honesty and integrity are absolutely essential for success in life-all areas of life. The really good news is that anyone can develop both honesty and integrity.

11/22/2021

A quote from Jim Rohn for this Monday Morning;
"If you are not willing to risk the unusual, you will have to settle for the ordinary"

With all of the changes that everyone has gone through the last year, especially business owners, even though there are many challenges there also may be new opportunities. Think outside of the box. What can you offer that you are not offering now? What types of new services or a new way of providing those services that people or other businesses are interested in? Are their new events or in-person networking groups that you can join? Maybe it is time to create a new business card or Capabilities Statement and update your Marketing Strategy Plan.

07/23/2021

A quote from Zig Ziglar for this Friday morning "True success has more components than one sentence or idea can contain". As business owners it is important to diversify our business into other markets. But research needs to be accomplished when exploring other markets to make sure that there really is the potential for opportunity. Adding additional markets just to show that your company is diversified without research that supports that there is real opportunity in that market can be expensive. We need to make sure that we have the expertise to function in that new market. It is very hard to build a good reputation, but it is very easy to lose it, if performance in that new market is substandard.

06/22/2021

A quote from Jim Rohn for this Tuesday morning; "Don't wish it was easier, wish you were better. Don't wish for less problems, wish for more skills. Don't wish for less challenge, wish for more wisdom." We never stop learning, especially as business owners. Read a book from your favorite author, listen to a podcast on a topic that you are interested in or one that you want to know more about. We should surround ourselves with people that inspire and challenge us, whether that is a favorite author, speaker, community leader, etc.

06/09/2021

During this long period of COVID when our main connection with people was via zoom, it might feel strange to finally attend "in-person" events. This is the perfect time to update that elevator pitch. Has your business explored other markets, gained any certifications, or expertise? Now is the time to really define what your company is and how to get the word out about it. Start looking for networking events that will allow you to meet other business owners so that you can tell them about your company and learn more about theirs. What conferences are coming up? How current are your marketing materials? Do you have a current Capabilities Statement? There are so many new opportunities out there, it is time to get your company positioned to take advantage of them.

05/18/2021

A quote from Jim Rohn for this Tuesday;
"Don't join an easy crowd; you won't grow. Go where the expectations and the demands to perform are high" We are starting to see some signs of normalcy again as we enter the time of Post Covid. This can be both scary and exciting at the same time. Look for new opportunities for your company. What new markets can you gain opportunity in? Are you eligible for any certifications that can give you the edge over competition? This is not the time for doing what you have always done. Are there new services that you can provide? Freshen up your social media posts. They need to be current and relevant. Time to think outside the box!

04/23/2021

As business owners it is important to spend time on our own self-development. This is a quote from Zig Ziglar that serves as a good reminder; "You can make positive deposits in your own economy every day by reading and listening to powerful, positive, life-changing content and by associating with encouraging and hope-building people"

04/09/2021

A quote from Jim Rohn for this Friday morning. "Discipline is the bridge between goals and accomplishment" As a business owner it is important that you work "ON" your business and not just "IN" it. There is a big difference. Now is a great time to dust off that Business Plan you put on the shelf years ago. This is a living document not a one and done. Go back and update where your market is today, what is your pricing strategy today and how accurate is that strategy any more? Post covid will continue to present challenges but it will also present opportunities. How prepared are you to capitalize on those opportunities?

03/03/2021

Starting the day with a quote from Jim Rohn "Discipline is the bridge between goals and accomplishment" There are still a lot of challenges as we still deal with all of the obstacles put in our path by this pandemic. But with those obstacles also come opportunities. This is a great time to put your thinking cap on and look for new services that your company might be able to provide or new ways to provide those services. What additional training or certifications can you and you obtain to make your company more competitive? What other markets can you sell to that you haven't explored before? This is truly a good time to bridge those goals with accomplishment.

02/08/2021

A quote from Zig Ziglar to get this week started; "Positive thinking will let you do everything better than negative thinking will"
As a business owner trying to work through the challenges that the Pandemic has put into our path, it is easy to get discouraged. Having a positive perspective allows you to put your thinking cap on, explore new ideas, ask for input from your employees about what new markets to explore, what type of service that you could provide that there is a sudden need for, etc There are untapped opportunities out there, you just need step outside of the comfort one to find them.

01/13/2021

As we start out 2021, I thought that a quote from Jim Rohn would be an inspiration " Don't wish it was easier, wish you were better. Don't wish for less problems, wish for more skills. Don't wish for less challenge, wish for more wisdom."

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Greenville, SC

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