OUR MISSION:
To offer small business owners and stakeholders a premier and dynamic printed and online resource for business information, interest stories, guidance and networking opportunities that will also promote the area to potential business owners and showcase the favorable environment and support available to enterprise. The Vision
This magazine is to give recognition to businesses in cent
ral Nebraska and to bring awareness of the many productive initiatives that local businesses are involved. These activities add to our economy in the area, bring value to consumers and create jobs and tax revenue for our communities. Another objective of OPEN for Business is to give businesses a place to advertise for a reasonable price where they will reach their target audience. Owners, Tschauner and Arrington want to provide a solid publication that brings with it good usable content that will engage, expose, educate and energize the communities in central Nebraska. As a company, OPEN for Business will be leading edge, timely and customer service driven. The philosophy of the business is to be open-minded, innovative in both actions and thoughts and to bring a fresh, exciting perspective to the business community about the environment of commerce available in central Nebraska. Principles and Values
It is of great importance that the publication be content rich. The goal is to have the magazine used as a resource for a variety of different purposes, but mainly as a knowledge and information hub regarding business in central Nebraska. It is also very important for OPEN for Business to be an affordable advertising outlet for businesses, particularly small businesses that are on a limited budget. Therefore, advertising costs are very reasonable and competitive in order to work into the strict budget of a small or start-up enterprise. The following principals will be threaded throughout each issue and remain constant characteristics of the publication:
1) Community
2) Networking
3) Importance of Systems and Organization
4) Education
5) Promoting the TriCity area
6) Fresh, New and Exciting
7) Call to action