GOAT CMO

09/02/2026

Cleveland, we're coming for you. 🦷

The Ortho Dentist Growth Summit is hitting Cleveland, OH on October 8-9th, and if you're serious about scaling your practice, this is where you need to be.

Two days packed with data-driven marketing strategies built specifically for orthodontists and dental specialists who want real, measurable growth. Not theory. Not fluff. The kind of insights that actually move the needle on new patient acquisition, case acceptance, and long-term retention.

Come listen to Jake speak along with 20+ other dental professionals. Don't forget to come say hello at our GOATcmo booth! 👋

Spots are limited, so if Cleveland is on your radar, now is the time to lock in your seat. Drop a comment or send us a DM to get the details.

09/02/2026

We are back into the heart of Event season! If you need swag or merch for your patients, clients or communities then fill out this form and our friends at Interstate Specialties Promotional Products will help you out! In fact, co-founder of the business Glauser will personally help you out! With hundreds of thousands of products in their catalog and competitive pricing, it's who we use and recommend! https://info.interstatespecialties.net/goat-cmo/

08/29/2026

Most dental ads fail before they even launch. Not because of the budget. Not because of the platform. Because no one stopped to ask: who exactly are we talking to?

Patient personas change that. When you know your ideal patient's age, concerns, search habits, and what actually makes them book an appointment, your Google and Meta ads stop being generic and start being specific. Specific converts.

On Google, personas shape your keyword targeting. Are you going after a 35-year-old professional searching "Invisalign near me" on their lunch break, or a parent looking for a family dentist that takes their insurance? Different person. Different keywords. Different ad copy.

On Meta, personas fuel your audience building. Custom audiences, lookalikes, interest targeting. All of it gets sharper when you have a clear picture of who you want sitting in your chair.

The practices we work with that see the strongest return on ad spend share one thing in common. They treat persona development as a strategy session, not a checkbox.

If your current ads feel like they're speaking to everyone, they're probably reaching no one. Drop a comment or send us a DM and let's talk about how to tighten your targeting.

08/25/2026

Register for this one, Dentists and office managers! You will come away with immediate pearls of wisdom from Dental Menu as one our highest recommended secret weapons in Dentistry. This call is available to our members of Dental Skool as well as John Montoya's Dental Purchasing Partner Members! Join the discussion!

After you fill out this signup form, you will be sent an invite for the webinar, being hosted on Zoom by Dental Purchasing Partners on 8/27/26 for a CE credit of 1 hour from AGDPace. If you would like immediate information, email [email protected] or call 801-597-1111

08/25/2026

Tune in today at 12PM MT. 🎙️

We're sitting down with Sarah from RipeGlobal on Dental Skool, and this is one conversation you don't want to miss. Whether you're looking to sharpen your team's skills or scale smarter, Sarah brings the kind of real-world insight that actually moves the needle.

If you are not already a member of our Dental Skool Community and would like to join, drop a comment or DM us for the link. See you there!

08/22/2026

Mark your calendar. 📅 Supercharge Your Practice is happening September 25-27, 2026, and you do not want to miss this one.

“As a dentist, speaker and software vendor, I have been to countless dental meetings, trade shows and seminars over the past 10 years and I’ve learned what makes some meetings better than others. Supercharge Your Dental Practice is a blend of all of the best meetings with the goal of delivering the best learning experience and ROI for you.” — Len Tau

We'd like to offer you $100 off registration with code RAVING.

DM us for the link and we'll get you set up.

08/19/2026

Hi everyone! Our friend and colleague, Dr Anissa Broussard, is doing a webinar/training covering all of the changes happening with Marketing as it relates to how to get found in AI Search tomorrow night.

Inviting all of you to attend to learn what is happening for you and your colleagues/business owners. Also please share with all or any clients that you feel can benefit as there are a lot of changes and this information is time sensitive!

Https://www.digitalfloss.com/webinar

08/17/2026

🦷✨

LG Fit Body & Mind is hosting a live conversation about The Recalibration Experience, a CE retreat built specifically for dental professionals who are ready to reset, refocus, and reconnect with why they started.

This isn't your typical continuing education. It's a retreat designed to support the whole professional, not just the clinician.

Join us TONIGHT at 5pm MT. Drop a comment or DM us and we'll send you the link directly.

08/17/2026

⭐⭐⭐⭐⭐

There's nothing better than hearing directly from a practice owner that the work is actually moving the needle. Reviews like this are why we do what we do, and they remind us that behind every campaign, every keyword, and every ad dollar is a real dental team working hard to serve their patients.

If your marketing feels like a guessing game right now, let's change that. We build strategies around your numbers, your market, and your goals, not templates.

Thank you, Chad. We're just getting started. 🙌

08/15/2026

Every smile you restore changes more than teeth - it changes confidence. 😊

But here's the thing: patients who need you most might never find you if your marketing isn't working as hard as you are.

At GOATcmo, we help dental practices build data-driven strategies that attract the right patients, fill the schedule, and grow revenue - without the guesswork.

More visibility. More booked appointments. More lives changed.

If your practice is ready to grow with a marketing partner who actually understands dentistry, let's talk.