Dr. Shinika McKiever

Dr. Shinika McKiever The McKiever Group uses creative and purpose-driven approaches to provide our clients with impactful and fulfilling strategies.
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We offer custom solutions that align with our clientsโ€™ vision to cultivate and grow their business or brand.

๐™Š๐™ฌ๐™ฃ ๐™– ๐™Ž๐™ข๐™–๐™ก๐™ก ๐˜ฝ๐™ช๐™จ๐™ž๐™ฃ๐™š๐™จ๐™จ ๐™ž๐™ฃ ๐™๐™ค๐™ง๐™จ๐™ฎ๐™ฉ๐™ ๐˜พ๐™ค๐™ช๐™ฃ๐™ฉ๐™ฎ? ๐™๐™๐™ž๐™จ ๐™„๐™จ ๐™›๐™ค๐™ง ๐™”๐™ค๐™ช. Join us for the United Way of Forsyth County Small Business Cir...
02/12/2026

๐™Š๐™ฌ๐™ฃ ๐™– ๐™Ž๐™ข๐™–๐™ก๐™ก ๐˜ฝ๐™ช๐™จ๐™ž๐™ฃ๐™š๐™จ๐™จ ๐™ž๐™ฃ ๐™๐™ค๐™ง๐™จ๐™ฎ๐™ฉ๐™ ๐˜พ๐™ค๐™ช๐™ฃ๐™ฉ๐™ฎ? ๐™๐™๐™ž๐™จ ๐™„๐™จ ๐™›๐™ค๐™ง ๐™”๐™ค๐™ช.

Join us for the United Way of Forsyth County Small Business Circle Networking Event on February 23.

The Small Business Circle is a membership program that connects local businesses to coordinated, measurable community impact while creating space for meaningful networking and professional engagement.

๐Ÿ“… Monday, February 23, 2026
โฐ 4:30 to 6:00 PM
๐Ÿ“ WFU Center for Private Business
500 W Fifth Street, Winston-Salem, NC

Meet other small business owners. Learn how United Way invests in economic mobility, childhood and student success, and community resilience across Forsyth County. Discover how your business can be part of that work.

All registered attendees will be automatically entered into a book raffle drawing. You must be present to win.

Event is free, but registration is required. Space is limited.

Reserve your spot:
https://givebutter.com/uwfcsbc

๐„๐ง๐ ๐ญ๐ก๐ž ๐˜๐ž๐š๐ซ ๐ฐ๐ข๐ญ๐ก ๐‚๐ฅ๐š๐ซ๐ข๐ญ๐ฒ ๐š๐ง๐ ๐‚๐จ๐ง๐Ÿ๐ข๐๐ž๐ง๐œ๐žBefore the year ends, give yourself the space to pause, reflect, and realign. Th...
11/05/2025

๐„๐ง๐ ๐ญ๐ก๐ž ๐˜๐ž๐š๐ซ ๐ฐ๐ข๐ญ๐ก ๐‚๐ฅ๐š๐ซ๐ข๐ญ๐ฒ ๐š๐ง๐ ๐‚๐จ๐ง๐Ÿ๐ข๐๐ž๐ง๐œ๐ž
Before the year ends, give yourself the space to pause, reflect, and realign. The Year-End Reset Coaching Special helps you close out 2025 with intention and step into the new year focused, strategic, and ready.

This one-time coaching experience is perfect for nonprofit leaders, entrepreneurs, or anyone who feels stuck and wants to finish the year strong. Together, weโ€™ll assess whatโ€™s working, identify what needs to shift, and create a clear, actionable plan that fits your goals and your capacity.

Clarity creates direction. Focus builds momentum. Letโ€™s set you up to start 2026 strong.

Only 10 coaching spots available this November.

Reserve yours today and make your reset intentional.

๐Ÿ”— https://calendly.com/tmgcreativecompany/the-year-end-reset-session

๐™„๐™› ๐™ฎ๐™ค๐™ช๐™ง ๐™™๐™ค๐™ฃ๐™ค๐™ง ๐™—๐™–๐™จ๐™š ๐™ž๐™จ๐™ฃโ€™๐™ฉ ๐™œ๐™ง๐™ค๐™ฌ๐™ž๐™ฃ๐™œ, ๐™ก๐™ค๐™ค๐™  ๐™–๐™ฉ ๐™ฎ๐™ค๐™ช๐™ง ๐™ข๐™š๐™จ๐™จ๐™–๐™œ๐™š. Most organizations focus on what they need instead of what they ...
11/03/2025

๐™„๐™› ๐™ฎ๐™ค๐™ช๐™ง ๐™™๐™ค๐™ฃ๐™ค๐™ง ๐™—๐™–๐™จ๐™š ๐™ž๐™จ๐™ฃโ€™๐™ฉ ๐™œ๐™ง๐™ค๐™ฌ๐™ž๐™ฃ๐™œ, ๐™ก๐™ค๐™ค๐™  ๐™–๐™ฉ ๐™ฎ๐™ค๐™ช๐™ง ๐™ข๐™š๐™จ๐™จ๐™–๐™œ๐™š.

Most organizations focus on what they need instead of what they make possible.

People give because they care about the outcome, not because you hit a target.
Show them why the work matters. Tell real stories. Let people see the change their support creates.

Clarity attracts. Connection keeps.

When people understand the impact, they see themselves in your mission.

Thatโ€™s how new donors find you and stay with you.

11/03/2025

๐™๐™๐™ž๐™จ ๐™ˆ๐™ค๐™ฃ๐™ฉ๐™, ๐˜พ๐™๐™ค๐™ค๐™จ๐™š ๐™‹๐™š๐™–๐™˜๐™š

This month isnโ€™t about doing more.

Itโ€™s about getting honest about what you actually need to finish the year well.

Check your focus.
Are you moving with purpose or just keeping up with pressure?

Say no to what drains your energy.
Say yes to what gives you peace and feels aligned with who you are.

You donโ€™t have to sprint to the finish line.
You just need to move forward with intention.

๐™„๐™ฉโ€™๐™จ ๐™‰๐™ค๐™ฉ ๐™๐™ค๐™ค ๐™‡๐™–๐™ฉ๐™š ๐™ฉ๐™ค ๐™๐™ž๐™ฃ๐™ž๐™จ๐™ ๐™Ž๐™ฉ๐™ง๐™ค๐™ฃ๐™œWeโ€™re in the final stretch of the year.Now is the time to pause, look at whatโ€™s workin...
10/31/2025

๐™„๐™ฉโ€™๐™จ ๐™‰๐™ค๐™ฉ ๐™๐™ค๐™ค ๐™‡๐™–๐™ฉ๐™š ๐™ฉ๐™ค ๐™๐™ž๐™ฃ๐™ž๐™จ๐™ ๐™Ž๐™ฉ๐™ง๐™ค๐™ฃ๐™œ
Weโ€™re in the final stretch of the year.
Now is the time to pause, look at whatโ€™s working, and focus on what matters most.
There is still time to finish strong with intention, not exhaustion.

If you want support to do that, Iโ€™ve opened two focused strategy sessions for a limited time:

๐ŸŽฏ ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™š๐™จ๐™š๐™ฉ ๐™Ž๐™š๐™จ๐™จ๐™ž๐™ค๐™ฃ
โœ…๏ธFor leaders, entrepreneurs, and professionals who want to refocus and finish the year clear and confident.
โœ…๏ธYou will walk away with your top priorities, a simple plan, and a short list of what really matters most right now.
https://calendly.com/tmgcreativecompany/yearendfundraising

๐ŸŽฏ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™ช๐™ฃ๐™™๐™ง๐™–๐™ž๐™จ๐™ž๐™ฃ๐™œ ๐™Ž๐™ฉ๐™ง๐™–๐™ฉ๐™š๐™œ๐™ฎ ๐™Ž๐™š๐™จ๐™จ๐™ž๐™ค๐™ฃ
โœ…๏ธFor nonprofit leaders ready to strengthen their year-end giving plan.
โœ…๏ธWe will map out your next steps and refine your story.
โœ…๏ธIncludes the Year-End Appeal Guide with templates, step-by-step directions, and access to the Year-End Appeal GPT to help you create and send your campaign faster.
https://calendly.com/tmgcreativecompany/yearendfundraising

๐™Ž๐™ฉ๐™–๐™ง๐™ฉ ๐™ฎ๐™ค๐™ช๐™ง ๐™ฎ๐™š๐™–๐™ง-๐™š๐™ฃ๐™™ ๐™ฌ๐™ค๐™ง๐™  ๐™—๐™ฎ ๐™–๐™ฃ๐™จ๐™ฌ๐™š๐™ง๐™ž๐™ฃ๐™œ ๐™ฉ๐™๐™ง๐™š๐™š ๐™ฆ๐™ช๐™š๐™จ๐™ฉ๐™ž๐™ค๐™ฃ๐™จ:
1๏ธโƒฃWhat is most important to finish?
2๏ธโƒฃWhat is getting in the way?
3๏ธโƒฃWhat will make the biggest impact before the year ends?

๐Ÿ‘‰๐ŸพClarity comes from focus, not from doing more.

Make these last months count.

๐ŸŽ‰Book your session today to finish the year strong.
๐Ÿ”—https://calendly.com/tmgcreativecompany

Iโ€™m excited to share my feature in Bold Journey Magazine. This conversation was a chance to talk about the work I love a...
10/31/2025

Iโ€™m excited to share my feature in Bold Journey Magazine.

This conversation was a chance to talk about the work I love and what keeps me grounded in it.

Grateful for the opportunity to share my story and the purpose behind it.

Read the full piece here:

https://boldjourney.com/meet-dr-shinika-mckiever-2

The  Turning Point Symposium has been so informative!!!! Really enjoying the program and speakers!!!! Great job
10/24/2025

The Turning Point Symposium has been so informative!!!! Really enjoying the program and speakers!!!! Great job

๐™๐™๐™š ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™ช๐™ฃ๐™™๐™ง๐™–๐™ž๐™จ๐™ž๐™ฃ๐™œ ๐™๐™š๐™จ๐™š๐™ฉ ๐™”๐™ค๐™ช๐™ง ๐™‰๐™ค๐™ฃ๐™ฅ๐™ง๐™ค๐™›๐™ž๐™ฉ ๐™‰๐™š๐™š๐™™๐™จ If your nonprofit is heading into year-end without a clear fundraisi...
10/21/2025

๐™๐™๐™š ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™ช๐™ฃ๐™™๐™ง๐™–๐™ž๐™จ๐™ž๐™ฃ๐™œ ๐™๐™š๐™จ๐™š๐™ฉ ๐™”๐™ค๐™ช๐™ง ๐™‰๐™ค๐™ฃ๐™ฅ๐™ง๐™ค๐™›๐™ž๐™ฉ ๐™‰๐™š๐™š๐™™๐™จ

If your nonprofit is heading into year-end without a clear fundraising strategy, start small and get focused. Hereโ€™s how to move forward this week:

1๏ธโƒฃLook at what worked last year.
Pull the data. What brought in real money? What didnโ€™t? Stop repeating what just kept you busy.

2๏ธโƒฃ Choose one goal.
More donors. Bigger gifts. A specific program to fund. Pick one. Write it down. Everything you do should point to it.

3๏ธโƒฃTalk to your top 20 people.
Not through email, directly. Call them. Thank them. Tell them what youโ€™re raising money for. Ask them to be part of it.

4๏ธโƒฃMake it easy to give.
If your donation page takes more than 30 seconds to complete, fix it. Confusion costs you money.

5๏ธโƒฃSchedule your follow-up now.
Decide when and how youโ€™ll thank people. Donโ€™t wing it later. Gratitude is part of the plan.

๐Ÿ‘‰๐ŸพYear-end fundraising isnโ€™t about doing everything.

Itโ€™s about doing the right things, clearly, consistently, and on purpose.

Thatโ€™s how you move from scrambling to steady.

Itโ€™s Not Too Late to Finish Strong The year isnโ€™t over.Thereโ€™s still time to pause, refocus, and finish with intention. ...
10/14/2025

Itโ€™s Not Too Late to Finish Strong

The year isnโ€™t over.
Thereโ€™s still time to pause, refocus, and finish with intention.

For Nonprofits
โœ…๏ธStart your year-end giving now.
โœ…๏ธShare one story that shows your impact.
โœ…๏ธThank donors before you ask again.
โœ…๏ธMake it easy to give and stay connected.

For Small Businesses
โœ…๏ธRemind people why your work matters.
โœ…๏ธHighlight your most valuable offer.
โœ…๏ธShare real results.
โœ…๏ธReconnect with past clients.

For Individuals
โœ…๏ธEnd the year with alignment, not pressure.
โœ…๏ธName what worked.
โœ…๏ธLet go of what didnโ€™t.
โœ…๏ธFinish one thing that feels meaningful.

๐ŸŽฏYou donโ€™t need a reset.
You need clarity, focus, and action that fits your goals.

If youโ€™re ready to finish strong, book your Year-End Reset Session today.

๐Ÿ”—https://calendly.com/tmgcreativecompany/the-year-end-reset-session

5 ๐™’๐™–๐™ฎ๐™จ ๐™ฉ๐™ค ๐™Ž๐™ฉ๐™ง๐™š๐™ฃ๐™œ๐™ฉ๐™๐™š๐™ฃ ๐™”๐™ค๐™ช๐™ง ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™ช๐™ฃ๐™™๐™ง๐™–๐™ž๐™จ๐™ž๐™ฃ๐™œ ๐˜ผ๐™ฅ๐™ฅ๐™š๐™–๐™ก Weโ€™re in the last quarter of the year, the season when many nonpro...
10/07/2025

5 ๐™’๐™–๐™ฎ๐™จ ๐™ฉ๐™ค ๐™Ž๐™ฉ๐™ง๐™š๐™ฃ๐™œ๐™ฉ๐™๐™š๐™ฃ ๐™”๐™ค๐™ช๐™ง ๐™”๐™š๐™–๐™ง-๐™€๐™ฃ๐™™ ๐™๐™ช๐™ฃ๐™™๐™ง๐™–๐™ž๐™จ๐™ž๐™ฃ๐™œ ๐˜ผ๐™ฅ๐™ฅ๐™š๐™–๐™ก

Weโ€™re in the last quarter of the year, the season when many nonprofits raise 30 to 50% of their annual revenue.

Your year-end appeal isnโ€™t just another email or letter.

Itโ€™s a strategic opportunity to deepen trust and inspire action.

Hereโ€™s how to make yours stand out ๐Ÿ‘‡๐Ÿพ

1๏ธโƒฃ Start with a clear goal.
๐Ÿ”ธ๏ธBe specific about what youโ€™re raising money for.
๐Ÿ”ธ๏ธClarity builds confidence.

2๏ธโƒฃ Center your donor, not your organization.
๐Ÿ”ธ๏ธWrite as if youโ€™re speaking to one person.
๐Ÿ”ธ๏ธReplace โ€œweโ€ with โ€œyouโ€ wherever you can.

3๏ธโƒฃ Lead with impact, not need.
๐Ÿ”ธ๏ธShow what their gift accomplishes not what you lack.
๐Ÿ”ธ๏ธDonors invest in change, not scarcity.

4๏ธโƒฃ Keep your message consistent.
๐Ÿ”ธ๏ธAlign your email, print, and social content around one clear story not three campaigns competing for attention.

5๏ธโƒฃ Thank before you ask again.
๐Ÿ”ธ๏ธA timely, genuine thank-you builds trust and sets the stage for next year.
๐Ÿ”ธ๏ธYour year-end appeal is more than a fundraising task.

๐ŸŽฏItโ€™s a moment to remind people why your mission matters and how they can help move it forward.

Itโ€™s Time to Build, Own, and Be It ๐Ÿ’ก What if you gave yourself one day to focus on YOU?ย The EmpowerHER Leadership Summit...
09/30/2025

Itโ€™s Time to Build, Own, and Be It

๐Ÿ’ก What if you gave yourself one day to focus on YOU?
ย 
The EmpowerHER Leadership Summit: Build It. Own It. Be It. is your chance to step back, reset, and move forward with confidence. This is not another event where you just sit and listen. It is real, hands-on, and built to help you grow.
ย 
๐Ÿ“… Saturday, November 15, 2025
๐Ÿ•š 11:00 AM โ€“ 3:00 PM
๐Ÿ“ Top Golf, Greensboro, NC
ย 
Hereโ€™s what you will experience:
โœจ Hear real stories from women who have built, pivoted, and thrived
โœจ Create your own personal brand video in two interactive sessions
โœจ Get practical tools in CEO of Me: From Purpose to Profit and Power
โœจ Connect with women who are figuring out their next move too
ย 
๐ŸŽŸ๏ธ Tickets are limited. Save your spot today and give yourself this one day to build it, own it, and be it.
ย 
๐Ÿ”— https://www.eventbrite.com/e/empowerher-summit-tickets-1629159683469?aff=ebdssbdestsearch

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High Point
High Point, NC
27260

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