09/18/2026
Strong enrollment numbers do not always tell the full story of an agency's health.
In his latest article for Insurance Thought Leadership, Heathos Chief Revenue Officer Brian Jones, looks beyond topline growth to examine the metrics that can have a greater impact on long-term agency value, including client retention and product depth.
Brian explores why agencies focused primarily on new enrollment may be overlooking opportunities within their existing books of business, and how stronger client relationships can improve retention, create sustainable growth, and ultimately build greater enterprise value.
Read the full article here: https://www.insurancethoughtleadership.com/agent-broker/agency-growth-numbers-may-be-misleading-you
