What are the opening hours?

Monday 9am - 4pm Tuesday 9am - 4pm Wednesday 9am - 4pm Thursday 9am - 4pm Friday 9am - 4pm

The xchange Approach

Home
United States
Hudson, OH
The xchange Approach

We live in a world flooded with content—but starved for connection. At xchange, we’re not just in the business of delivering information. They open up.

The leading approach for facilitators, coaches, and change agents to create gatherings where people feel seen, connected, and inspired to grow—unlocking human potential every time we convene. We’re in the business of belonging. We teach facilitators, coaches, and change agents how to design gatherings that unlock something deeper—moments where people feel seen, safe, and part of something that mat

ters. We call this Conscious Convening. It’s a shift from “sage on the stage” to “guide on the side.”
From performance to presence. From talking at people to designing for them. Every time we gather, we work with three kinds of capital:

- Intellectual capital (what people learn)
- Social capital (who people connect with)
- Communal capital (the sense of belonging they feel)

Most gatherings only focus on the first. We help you design for all three. Whether you’re hosting a team meeting, retreat, summit, or classroom…we’ll help you lead with more trust, more reflection, and more shared insight. Because when people feel like they belong, they bring their best. They engage. They create change—together. Over 25,000 people have joined our free workshops. Thousands more have stepped into our trainings and certification programs. If you convene groups in any form, and you’re ready to lead differently—we’d love to meet you.

04/07/2026

Something we noticed while reading Joe Pine's new book that felt worth sharing.

For years, xchange has called its certified practitioners "Guides." We chose that word deliberately. It reflects a belief that the most valuable role in any gathering isn't the person delivering expertise from the front of the room. It's the person designing the conditions for others to learn, connect, and change.

Joe Pine, approaching this from a completely different angle, the economics of how businesses create value, arrived at the same word. In The Transformation Economy, a "guide" is someone who helps others achieve their deepest aspirations and become a new version of themselves. That role, in Joe's framework, sits at the highest level of economic value.

Two very different bodies of work pointing to the same conclusion about where facilitation, coaching, and transformational leadership are heading.

This Thursday, Joe joins us for a free, live conversation about what this convergence means for your work. Whether you facilitate groups, coach clients, lead retreats, or design learning experiences, this is a conversation worth being part of.

Thursday, April 9th | 11am–12:30pm ET | Free

Register here: https://vist.ly/4xjp8

04/06/2026

This Wednesday, we're hosting a free conversation with Sheri Rosenthal about something many retreat leaders carry alone: the business side.

Sheri has been in the retreat space for over 25 years. She's planned more than 1,000 retreats worldwide. And what she's found is that the leaders doing the most meaningful work are often the ones struggling most with pricing, revenue, and sustainability.

One thing she'll share that has stayed with us: most retreat leaders price around their inputs rather than the transformation they deliver. That shift alone can reshape an entire business.

This is an interactive experience, not a lecture. Come with your camera on, your questions ready, and an openness to explore what's possible when the business finally matches the impact.

Wednesday, April 8th | 12:00–1:30 pm ET | Free

Register here: https://vist.ly/4xf9m

04/03/2026

Last week, we shared a piece Joe Pine wrote about xchange on his Substack. If you missed it, Joe is the bestselling coauthor of The Experience Economy, and his new book, The Transformation Economy, names what comes next: transformation as the highest-value stage of business.

In that piece, he described xchange as a pioneer in this space. What he articulated about our four transformations, the way meetings become platforms for change rather than containers for content, was something we've felt for years but hadn't had the economic language to describe.

That's exactly why we're hosting a free, live conversation with Joe on April 9th.

We'll explore:
→ The fundamental shift from experiences to transformation, and why it matters for every facilitator, coach, and conscious leader
→ How to identify your customers' deepest aspirations
→ Practical frameworks for designing offerings that create lasting change
→ How to price based on outcomes, not logistics
→ Real examples from organizations like Noom, Hydrafacial, and London Business School

Thursday, April 9th | 11am–12:30pm ET | Free

Whether you design meetings, lead retreats, coach clients, or build communities, this conversation will give you new language for the value you create.

Register here: https://vist.ly/4x7bw

04/02/2026

There's a pattern we keep seeing in the retreat world.

The leader creates a powerful experience. Real breakthroughs happen in the room and participants leave changed.

And yet the business doesn't reflect the impact. Pricing is based on venue costs and number of days. Revenue is inconsistent and there's no pathway for what happens after the retreat ends.

It's not a reflection of the leader's skill.

It's a gap between the transformation they create and the business model supporting it.

That's why we're thrilled to host Sheri Rosenthal on April 8th. Sheri is the founder of Wanderlust Entrepreneur and one of the most sought-after retreat business strategists in the industry. She's planned over 1,000 retreats and helped more than 25,000 coaches and entrepreneurs build retreats that sell out and pay the bills.

Together, we'll explore:
→ Why retreats are becoming the most powerful trust-building tool in business, especially as AI floods the content landscape
→ The common reasons retreats underperform financially
→ How to design a retreat as a complete client journey, not just a standalone event → What a real retreat revenue pathway looks like in actual numbers

Wednesday, April 8th | 12:00–1:30 pm ET | Free

If you lead retreats or you're planning your first one, this conversation is for you. Register here: https://vist.ly/4x4fa

03/24/2026

We don't share things like this often. But when Joe Pine — bestselling coauthor of The Experience Economy — writes about xchange on his Substack, we want to make sure you see it.

Joe has spent decades studying how businesses create value. His newest thinking points to transformation as the next frontier — and he's named xchange as a pioneer in that space.

If you design meetings, lead gatherings, or facilitate group experiences of any kind, his piece is worth a few minutes of your time.

And if you've ever struggled to put the 4 Transformations into words for a client or colleague, you might find his outside perspective does some of that work for you.

Read Joe's article here → https://vist.ly/4vyf7

Jon Berghoff and Joe Pine are also hosting a live complimentary conversation on April 9th — link to register in the comments.

01/21/2026

We just welcomed our third-ever cohort into the Guide Certification Program (GCP).

As always, it began not with content or tools…
…but with WHY each person chose to be here.

Here’s a glimpse into some of what we heard:

“How long does it take to make a deep human connection? After today, I now know it only takes five minutes…with the right question.” — Diana P.

“I’ve always led from intuition, a place of trust in myself, creativity, and passion. This program helps me build technical skill in an environment that doesn’t ignore who I already am. Instead, it celebrates and integrates authenticity.” — Jessica L.

“The world is going through a dark night of the soul. We’re here to help in our own microcosm.” — Hunter M.

“Staying anchored in curiosity.” — Bonnie H.

We were also joined by past graduates. Guides who returned to offer heartfelt advice:

“Don’t rush the learning. Trust the process,show up even if you are not prepared. Expect to unlearn. You're not just learning a new methodology, you're learning a process for impacting and changing lives”
— Craig Bruce, Executive High Performance Coach

“The people you will meet in breakout rooms can become your tribe. Being a solopreneur can be isolating. So lean in. Real success came from real effort and real relationships.”
— Scott Simon , Best Selling Author

“Dive in and enjoy the journey. You don’t have to go it alone. Lean into the community: join a practice group, form a small learning team, and use the Learning Path Tracker to see your progress along the way.”
— Terri Werner, President & Founder

This is what makes GCP more than a training program.
It’s a global movement of leaders showing up with presence, purpose, and possibility.

And now, one more reason to celebrate:

Our Certification is officially ICF-Accredited for 34 CCE Credits
→ 20 Core Competencies
→ 14 Resource Development

To our newest students, welcome.

To the future Guides we have yet to meet, comment below if you’d like to learn more about our next cohort launching in July 2026.

01/08/2026

Healing Leaders

“You have to stay in the pain, to see what it has to teach you.” ~ Henry Nouwen

In 2021, Jon was leading a retreat for a group of entrepreneurs. The theme was around tapping into our deepest, inner source of creativity.

Little did those in the room know, Jon was sitting at rock bottom — personally and professionally.

In business, Jon needed to deal with something deeper than strategy, products, and team.

In life, Jon needed the deepest recalibration he could find—for his kids, his family, his friends.

Jon needed to open up to the parts of him he most wanted to avoid.

Then Tucker Max, one of our guest speakers, walked onto the stage, and Jon interviewed him.

First question:

Tucker, your company has helped thousands of authors tap their creativity and publish a book.

What’s the key to accessing our highest creativity, resourcefulness, and capacity?

His answer caught Jon completely off guard:

“Jon, if people want to do their best work, they need to deal with their s**t. They need to heal. Real healing. The kind where we confront the parts of ourselves that we’d most prefer to avoid or suppress.”

Healing.

As a source of doing Jon's best work.

As a path to growing his company.

As a vehicle to transform (or repair) his most important relationships.

Little did Jon know, the work of healing would become the most important work—supporting his business success, and his personal fulfillment—from that moment until now.

Two of Jon's most meaningful guides and teachers on this path, Raj Sisodia and Nilima Bhat, have invited his to host them for a special event next week.

We are inviting you to join. Maybe it will be just what you need.

It’s a preview of their forthcoming book:

Healing Leaders: 7 Steps to Recovery of Self.

David Cooperrider calls it “the best book on leadership development I have ever read in the field of management.”

Join us by registering: https://vist.ly/4m3my

🔁 Share to help others
🏷️ Tag somebody who'd appreciate it

Healing leadership | Conscious leadership development | Inner work for leaders | Leadership healing journey | Creativity and healing | Entrepreneur retreat insights

12/15/2025

Jon Berghoff's motivation to create belonging began with a painful season of feeling left out.

Between 6th grade and his freshman year of high school, his family moved, and the way school lines were drawn meant he was in and out of four different schools in five years.

Without telling the whole story, you can probably imagine: it was one of the most painful times of his life.

And even now, decades later, when he reflects on what truly drives him to create the experience of community for others—it's the healing he's still looking for from that time.

Sometimes the call to build community doesn't start with success stories. It starts with the parts of us still seeking home.

That's why at xchange, we encourage anyone who supports community for others to ask: What are the experiences that can serve as fuel, motivation, inspiration, or insight for the work you do?

Your own relationship with community—the positive and the painful—shapes how you show up for others.

💭 What's your personal relationship with community—from the inside out?

🎥 Watch the full video: https://vist.ly/4ij2n

community building | transformational leadership | experiential learning | group facilitation skills | culture design | conscious leadership

12/08/2025

A few years ago, Jon was invited to design and facilitate a global gathering for the HeartMath Institute — an organization whose research helps people build coherence between the heart and the brain.

Hundreds of their practitioners and leaders came together in Tulum, Mexico.
And instead of walking on stage and explaining why their community mattered, the founders did something unexpected.

They asked a single question:

“Why does the world need our community right now?”

Then they invited everyone in the room to turn and share their answers.

That moment changed the energy of the entire event.
Because community isn’t built by what we say.
It’s awakened by what we ask.

🎥 Here’s the full video: “What It Really Means to Build Community”
👉 https://vist.ly/4hpau

community building | transformational leadership | experiential learning | group facilitation skills | culture design | conscious leadership

12/04/2025

When Jon first asked this question, it opened a door to everything he now teaches about belonging, safety, and shared story.

It’s a question Jon explores more deeply in his latest video through stories from HeartMath, Front Row Dads, and Conscious Capitalism.

Each shows a different way communities can come alive when we design for connection, not just content.

We’d love to hear your perspective:

✨ What does that phrase mean to you?

What does it look like when a community is living at its highest potential?

(You can keep it short — a word, a phrase, or a moment you’ve witnessed.)

🎥 Here’s the full video: “What It Really Means to Build Community” https://vist.ly/4h7i7

community building | transformational leadership | experiential learning | group facilitation skills | culture design | conscious leadership

12/02/2025

We don’t come together for more information.
We come together to feel connection — to remember who we are through each other’s stories.

At HeartMath’s global gathering, the founders asked one simple question:

“Why does the world need our community right now?”

That question shifted the room from listening to belonging.
Because community isn’t built by what we say, it’s awakened by what we ask.

Belonging isn’t a mystery. It’s something we can design for when safety and shared story come together.

If you bring people together, in a classroom, a company, or a conversation, this message is for you.

🎥 Watch the full video: “What It Really Means to Build Community”: https://vist.ly/4gvbq

community building | transformational leadership | experiential learning | group facilitation skills | culture design | conscious leadership

Address

56 N Main Street, Unit 2
Hudson, OH
44236

Opening Hours

Monday	9am - 4pm
Tuesday	9am - 4pm
Wednesday	9am - 4pm
Thursday	9am - 4pm
Friday	9am - 4pm

Website

https://www.xchangeapproach.com/

Alerts

Be the first to know and let us send you an email when The xchange Approach posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The xchange Approach:

Shortcuts

Want your business to be the top-listed Business in Hudson?