Red Edge Marketing

Red Edge Marketing EMPOWERING LEADERS TO CREATE AND LIVE A MORE INTENTIONAL LIFE! Speaker ❤️ Mentor ❤️ Veteran
Sound Heart Champion

I help businesses gain the “Red Edge” by clarifying their marketing story to create familiarity and trust through a creative and persuasive marketing story and strategic campaign designed to make a compelling and emotional connection.

01/19/2026

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 : CHANGE YOUR STORYOne of the greatest gifts of life is that we have the power to change our story.We can tell it bette...
09/23/2024

: CHANGE YOUR STORY

One of the greatest gifts of life is that we have the power to change our story.

We can tell it better.
We can give it new life.
We can become even better.

📷✨📷✨📷

We can even create a new ending, which–if you think about it–is really a new beginning.

And when we start with the end in mind, that’s when the story gets really exciting! But before we jump into that new beginning, let’s understand why we might want to change our story in the first place.

❤️WHY CHANGE OUR STORY?❤️

There comes a point in life when we feel stuck, whether it’s in our work, relationships, or personal growth. The story we’ve been living may no longer serve us, but the beautiful part is, we can change it.

Often, we don’t decide to change because we want to. Instead, life throws us into situations we didn’t ask for–challenges that knock us down, tear us apart, and leave us wondering how we’ll ever move forward.

But guess what?

❤️Every time you got knocked down…
❤️Every time you tripped and fell…
❤️Every time you thought you couldn’t keep going…

You were already changing your story!

You may not have realized it, but each moment you chose to stand back up–whether on your own or with someone else’s help–you were writing the next chapter of your life. You were creating a better story.

❤️START WITH THE END IN MIND❤️

Stephen Covey’s “Habit 2: Begin With the End in Mind” teaches us to imagine the end before it even happens. He talks about the two creations: mental and physical. Just as a building starts with a blueprint, your future starts with the vision you create in your mind.

📷✨📷✨📷

When you’re facing adversity, it’s easy to feel like the world is closing in on you. But what if you stopped, took a deep breath, and imagined the story you truly want to live? What if you began with the end in mind?

The truth is, you probably didn’t choose to change your story by doing something hard. But every time life challenged you, you were forced to make a decision: to either stay down or rise again. In making that decision, you’ve already started reshaping your life.

This is where Intentional Leadership comes in. As an Intentional Leader, you get to define your vision, focus your strategy, and empower yourself and others to develop, execute, and achieve. This isn’t just about leading others; it’s about leading yourself through the toughest of times.

❤️When you Clarify Your Vision, you focus on where you want to go.
❤️When you Focus Your Strategy, you map out the steps to get there.
❤️When you Live Your Promise, you stay committed to that vision no matter what obstacles arise.

❤️CHANGING YOUR STORY❤️

If your spirits are broken, if you’re feeling defeated, if you’re doubting whether you have what it takes–this is your moment.

📷✨📷✨📷

This is the time to create new energy and change your story.

Even in the darkest hours, recovery starts with the smallest of steps. It truly is darkest just before dawn, but you are the one who can bring the light. Every choice you make from here on out is part of creating that new story.

A better story.

REMEMBER THIS...

The Story You Most Consistently Tell Yourself Will Be The Story To Most Consistently Come True.

NOW...

❤️What will you do with it?
❤️What will the next chapter be?
❤️What greatness will you create?

Your story is yours to create, and you’ve already proven time and again that you have the strength to do so. Now, as you imagine the future, start with the end in mind and take the next step toward the story you’ve always wanted to live.

You’ve got this.
It’s going to be an amazing story.
Because you are an amazing person!

❤️INTENTIONAL LEADERSHIP 13 MINUTE ACTION - Take 13 minutes today to write down how creating your new story will make your life feel better.

❤️❤️❤️

I love you, friend!

Have a great Monday! Thanks for letting me share.

Les

p.s. What was the change to the 13 minute section above???

RED EDGE MENTORING – VISION | STRATEGY | PROMISE

EMPOWERING LEADERS TO CREATE AND LIVE A MORE INTENTIONAL LIFE

Click here to schedule a complimentary Intentional Leadership Discovery Call

 : SOAR, GRADUATES, SOAR!Graduation is a time for reflection, celebration, and anticipation of the future. For the gradu...
05/20/2024

: SOAR, GRADUATES, SOAR!

Graduation is a time for reflection, celebration, and anticipation of the future. For the graduates of 2024, the journey ahead is filled with excitement and endless possibilities, mixed with the reality of challenges and trials.

As you step into the life of tomorrow, I share these simple “Power of Three” principles that can guide you through this pivotal moment by choosing to be an Intentional Leader focused on Building a Community, Creating Your Own Story, and Rising and Soaring.

❤️BUILD A COMMUNITY❤️

The power of individual achievement is magnified when you are part of a community that shares your values while also embracing diversity in thought. A community offers support, inspiration, and collective strength. Imagine your goals as seeds; they flourish best in the rich soil of a nurturing community.

Throughout my life, I’ve seen how communities can lift individuals to heights they might never have reached alone. When we connect with others who inspire and challenge us, we find the motivation to achieve more. Whether it’s a study group, a professional network, or a circle of friends, the connections we build can provide invaluable support and guidance.

Being part of a community means contributing to something larger than yourself. It’s about sharing your strengths and learning from others. By working together, we can overcome obstacles and celebrate successes that might be impossible on our own. As you step into and create the next chapter of your life, seek out and build your community. Engage, contribute, and grow together with intentional leadership.

❤️CREATE YOUR OWN STORY❤️

Not long after I graduated from Richfield High School in 1984, the mother-daughter country music duo The Judds released their hit song “Grandpa (Tell Me ‘Bout The Good Old Days).” The lyrics resonated deeply with many:

🎵 🎵 🎵
Grandpa, tell me ’bout the good old days
Sometimes it feels like this world’s gone crazy
And Grandpa, take me back to yesterday
When the line between right and wrong
Didn’t seem so hazy
🎵 🎵 🎵

These words remind us of the power of storytelling and the importance of creating our own narratives. As graduates, you are at the beginning of your own stories. Each decision you make, each path you choose, will add to the rich tapestry of your life. Someday, you’ll look back and share your own “good old days” with your children and grandchildren, and with others who will be part of your future generations.

Crafting your story requires intentional leadership. Make conscious choices, take responsibility for your actions, and lead your life in a direction that reflects your values and aspirations.

❤️RISE & SOAR❤️

As parents, watching our children chase their dreams is one of life’s greatest honors. Whether their aspirations are modest or monumental, fostering and nurturing those dreams is a privilege. As parents, we play a crucial role in their journey, much like an eagle caring for its young before they take their first flight.

The process of letting go is both beautiful and bittersweet. We’ve guided them through their early years, teaching them to crawl, walk, and run. Now, it’s time for them to fly. Like the eagle encouraging its fledglings to leave the nest, we must trust in their strength and preparation.

Seeing our children rise and soar, pursuing their passions and carving out their paths, fills us with pride. Our encouragement and support help them spread their wings, ready to explore the vast possibilities before them. This is where intentional leadership comes into play again–providing guidance without holding them back, and empowering them to navigate their own journeys.

To the graduates: As you embark on this exciting new chapter, remember that this is your time to soar. Embrace the journey with confidence, knowing that you have the support of your community, the power to create your own story, and the encouragement to reach for the skies as you rise and soar.

You are equipped with the tools, knowledge, and values that will guide you through the challenges and triumphs ahead. Trust in your abilities, lead with intention, and remember that the sky is not the limit–it is just the beginning. Rise and soar, my friends, and make your mark on the world!

❤️❤️❤️

SOAR YOU SHALL
by Les Patterson

soar you shall
into the outer reaches
of the Wild Blue Yonder
charting paths
perhaps navigated by others
but now yours to claim
stretching forth
practically applying knowledge
discovering potential unknown
then someday
as you rise on created lift
others you shall also help soar

CRAWL
WALK
RUN
FLY
LAUNCH
SOAR

no eagle
who envisions the golden sky
in the nest their feathers remain

❤️❤️❤️

A GIFT - Attached to this post are two hi-res versions of the poem Soar You Shall, one sized at 5x7 and one sized 8x10. You are welcome to print out either to keep or to share.

Have a great Monday! Thanks for letting me share.

I Love You!

Les Patterson

p.s. Take 13 minutes today to celebrate how you are intentionally soaring!

Base Image: Vicki Hamilton, Pixabay

To be selected by the leadership of your peers to speak to your peers is one of the highest honors. Thank you to the Mou...
05/16/2024

To be selected by the leadership of your peers to speak to your peers is one of the highest honors. Thank you to the Mountain West Speakers chapter of the National Speakers Association for the opportunity to share the stage with incredible speakers and leaders of greatness! Grateful my angel Elisa could join me for the opportunity and for empowering me to rise in hope and soar in confidence! And thanks to Rachael Curfew, Talia Riley, and Elisa for capturing the photos. Amazing night!

I'm thrilled to announce that I've been invited as one of the honored speakers at the NSA Mountain West Chapter's Annual...
05/09/2024

I'm thrilled to announce that I've been invited as one of the honored speakers at the NSA Mountain West Chapter's Annual Get Paid to Speak event happening on Wednesday, May 15th, 2024, from 1:00 to 8:30 pm. It's an incredible opportunity to share insights and strategies alongside some of the most respected names in the speaking industry.

Beginning speakers often find themselves fixated on just the "speaking" aspect of their business, struggling to generate sustainable revenue. During this event, I'll be sharing my journey and the simple yet powerful "Power of Three" formula I've developed. This formula has enabled me to build a thriving business through coaching, mastermind groups, workshops, events, and speaking on stage.

REGISTRATION LINK IN THE COMMENTS!

The Get Paid to Speak event is a highlight on the calendar for the NSA Mountain West Speakers. This incredible event is packed with multiple speakers sharing their success stories and trade secrets. It's a high-energy, rapid-fire event where attendees can expect to be inundated with valuable information, diverse perspectives, and innovative ideas from 1:00 pm straight through to 8:30 pm.

The event is structured around five key categories essential for speaker success:

Wowing the Client Through the Art and Skill of Speaking:
❤️Connie Sokol
❤️Rob Ferre
❤️Mike Brian
❤️Becky Lundgreen Kemp
❤️Lindy Kerby

Crafting Your Message
❤️Mark Carpenter
❤️Trina Celeste
❤️Julie Lee

Lead Generation and Client Acquisition
❤️Sean Bott
❤️Ernie Harker
❤️Dr. Paul H. Jenkins
❤️Mitch Seehusen Speaker

Employing the Power of Multiple Income Streams
Jodi Orgill Brown
Les Patterson

The Future of Your Business:
❤️Zach Ames
❤️Michelle Salisbury McCullough

REGISTRATION LINK IN THE COMMENTS!

And there's more! Attendees can also participate in a silent auction, bidding on exclusive items like personal coaching sessions with top speakers, books, CDs, DVDs, and much more. And of course, there's a delicious dinner provided, offering a chance to network with some of the brightest minds in the speaking industry from the Mountain West region.

This event promises to be an invaluable opportunity for anyone looking to take their speaking career to new heights and unlock the secrets to thriving in today's economy. I can't wait to share the stage with my fellow speakers and connect with attendees, empowering them to achieve their speaking goals.

REGISTRATION LINK IN THE COMMENTS!

 : YOUR FINEST HOURSometimes it’s hard to do hard things.Even when we want to.I’ve been there.You have, too.Imagine how ...
04/29/2024

: YOUR FINEST HOUR

Sometimes it’s hard to do hard things.

Even when we want to.

I’ve been there.

You have, too.

Imagine how you will feel when you find that thing inside that empowers you to step out of your comfort zone, wander into the unknown, and boldly go where you have not gone before.

Intentional Leadership teaches us that even when faced with challenging tasks, our inner resolve can guide us through. These moments, though difficult, serve as opportunities for growth and self-discovery.

For years I kept this connected thought from Winston Churchill taped to my keyboard. It was a constant reminder I could step into my confidence in the little moments so I could be prepared to boldly step forward in those bigger moments.

📜🖋️📜🖋️📜
“To every man there comes in his lifetime that special moment when he is figuratively tapped on the shoulder and offered a chance to do a very special thing, unique to him and fitted to his talents. What a tragedy if that moment finds him unprepared or unqualified for that which would be his finest hour.”
–Winston S. Churchill
📜🖋️📜🖋️📜

In my own journey, this quote became a guiding light, reminding me to embrace discomfort and uncertainty as stepping stones toward greatness. It encouraged me to step out of my comfort zone, knowing that true growth lies beyond its confines.

Yet, stepping into the unknown is daunting. It requires courage to confront our fears and doubts. However, within each of us lies a spark of determination urging us forward.

I’ve experienced this internal struggle firsthand, and perhaps you have too. These moments of uncertainty invite us to lean into our strengths, to embrace challenges, and to seize opportunities for growth.

❤️OUR FINEST HOUR❤️

So, how do we prepare for these pivotal moments that may become our finest hour?

It begins with an intentional mindset–a willingness to see discomfort as a catalyst for growth. For me, it meant taking small steps each day to build confidence and resilience, and seeking support from those who believed in my potential, especially my angel Elisa, along with mentors and coaches.

The journey is not without its obstacles. There will be setbacks and moments of doubt. Yet, it’s in these moments of struggle that our true strength shines through.

As you embark on your journey, remember: you are capable of rising to the occasion. Trust in your abilities, embrace challenges, and believe in the potential of your finest hour.

Because sometimes, the hardest things lead to the most rewarding outcomes. And when you approach challenges with intentional leadership, you will rise in hope and soar in confident greatness.

How then, my friends, will you turn your challenges of today into your finest hour?

Share your thoughts, ask questions, inspire others.

Have a great Monday! Thanks for letting me share.

I Love You!

Les Patterson

p.s. Take 13 minutes today to intentionally focus on creating “Your Finest Hour.”

Photo Credit: The Roaring Lion. (2024, March 8). In Wikipedia.

❤️───────❤️───────❤️

RED EDGE MENTORING – VISION | STRATEGY | PROMISE

EMPOWERING LEADERS TO CREATE AND LIVE A MORE INTENTIONAL LIFE

Drop a comment or send me a DM to schedule a complimentary Intentional Leadership Discovery Call



 : RISE AGAINI continue to discover the greatest parts of life are experienced as I traverse my journey through life rat...
03/25/2024

: RISE AGAIN

I continue to discover the greatest parts of life are experienced as I traverse my journey through life rather than waiting on the platitudes of the world.

By focusing on my core promise to “Get Back Up, Every Time, No Matter What,” I continually discover great strength when I intentionally and consistently choose to rise in compassionate hope. And I am blessed with liberation from the bo***ge of poor and unhealthy choices when I intentionally and consistently choose to soar in confident greatness.

While there are still times I feel lost as I crawl through the muck and mire of self-defeat, I keep my Promises. I know this journey of Intentional Leadership I strive to walk is a beautiful journey that truly matters.

❤️───────❤️───────❤️

RISE AGAIN
Les Patterson

Rise again today in hope,
immerse yourself in extra grace.
Fret not that you fell back down,
soar again by getting back up.

Paint again your sky anew,
create your greatest masterpiece.
Let the echoes of yesterday fade,
embrace each breath as once again fresh.

In the tapestry of life’s complex design,
weave again each thread of struggle.
Embrace again the journey bold,
let resilience be your forever strength.

Don’t give up because you fail,
rise again because you believe.
Receive the gifts of light and love,
soar again on wings of freedom.

❤️───────❤️───────❤️

Have a great Monday! Thanks for letting me share.

I Love You!

Les Patterson

p.s. Take 13 minutes today to choose to simply rise again because you believe.

Insights from Meridith Elliott Powell... Her credibility is rock solid. She books more than 80 speaking engagements a ye...
03/21/2024

Insights from Meridith Elliott Powell...

Her credibility is rock solid. She books more than 80 speaking engagements a year. She is a Certified Speaking Professional and Hall of Fame Speaker, a Member of the Million Dollar Speakers Group, and the current chair of the National Speakers Association (NSA).

Last night at the NSA Mountain West Speakers in Salt Lake City, she shared the stories, explained her strategies, and invited us to start climbing the mountain by simply doing one thing.

Here are my insights. What are yours?

INSIGHTS

❤️ Head to Heart - Memorize and practice my keynotes and training till they feel internalized and “drop from my head to heart.”
❤️ Research - Turn questions from my core target market into relevant research to share with them via an intentional and consistent marketing strategy.
❤️ Follow-Up - Systematize my follow-up (that's where sales are made) with a focus list of 100 prospects, 3 daily calls, and a more effective CRM campaign structure.

BONUS INSIGHT: I am an entrepreneur first, then a speaker.

To get help putting your insights into action, join us next Wednesday, March 27, 4:30-6pm, for the NSAMW Open Mastermind.

Click the link in the comments to register for the Free Open Mastermind!

 : THE RIPPLE EFFECT OF CONFIDENCEI’ve always been fascinated by the incredible impact confidence can have on our lives....
03/18/2024

: THE RIPPLE EFFECT OF CONFIDENCE

I’ve always been fascinated by the incredible impact confidence can have on our lives. Confidence is almost like a magical force that helps us feel good about ourselves while also attracting positivity and opportunities into our lives.

In writing “The Confident Choice,” I wanted to capture that essence – the beauty, power, and sheer magnetism of confidence. I wanted to remind myself – and you – that we have the power to choose how we navigate through the incredible journey of life. This choice is completely ours, whether we embrace confidence and all its goodness. Or opt for a less hopeful path.

Writing this poem is my way of expressing my strong belief in the transformative power of confidence and encouraging others to make that confident choice in their own lives. When we choose confidence, we’re not just shaping our own journey, we’re also spreading positivity and inspiration to everyone around us.

And that’s the kind of ripple effect I want to create.

~~~~~~~

THE CONFIDENT CHOICE
By Les Patterson

Confidence radiates beauty
and power,
Attracting like-minded people
and energy,
Building forward momentum
and guidance,
Creating mental abundance
and gratitude,
Opening our hearts
and minds,
Manifesting greater purposes
and intentions.

Intentional words strung together,
or purposefully delivered
in singular fashion,
persuasively create energy
impacting our very core.

We can choose to create
beautiful moments,
confident solutions,
powerful experiences…

When we choose to create,
confidently create at this level,
we are automatically choosing
to positively influence ourselves,
and those around us.

Or we can choose to create
something not positive,
something not hopeful,
something not confident.

Either way,
the choice is ours to make.

I know what I choose.

~~~~~~~

Have a great Monday! Thanks for letting me share.

I Love You!

Les Patterson

p.s. Take 13 minutes today to focus on creating the confident choice.

Base Photo by ,

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