Will & Grail

Will & Grail Will & Grail is a strategic consultancy helping organizations bring their meaningful purpose into bu

04/30/2024

"Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves." - The Bible

This is one of many quotes in the Bible that talk about service. Jesus gave many examples, including connecting service to leadership. In the modern world, this is known as "servant leadership."

Servant leadership is reflected in this passage from Lao Tzu who wrote in the Tao De Ching "when his work is done, his aim fulfilled, they will say: we did it ourselves."

One of the greatest failures of leaders is putting themselves before the cause, or purpose or mission of their organization. This happens when they are blinded by selfish ambition wanting to be recognized for who they are. It happens when they have too high an opinion of themselves - believing they know more than they do. And in many cases it happens because, while they mean well, they're insecurities won't allow them to let go and trust others.

We is better than I. Always.

Share what you know willingly. Coach and help people grow. Be both teacher and learner. Align toward the larger goal - the cause, the mission, the purpose. Most importantly, listen and pray for guidance from God. It will provide clarity as you go through your journey.

Have a great Tuesday my friends.

“A leader is best when people barely know he exists. When his work is done, his aim fulfilled, they will all say: We did...
05/18/2023

“A leader is best when people barely know he exists. When his work is done, his aim fulfilled, they will all say: We did it ourselves.” – Lao-Tzu

If you want to make positive change, start by changing your perspective.

03/29/2022

“As you start to walk on the way, the way appears.” - Rumi
Want a better balance of money and meaning? Start walking the walk.

The worthy societal goal for a better balance of profit and purpose extends to investing. When we put our money behind a...
05/07/2021

The worthy societal goal for a better balance of profit and purpose extends to investing. When we put our money behind a company, will they do good things with it? What will the impact of growth and success be on lives, communities and the world?

This article looks at dynamic of investing from the larger societal view, pointing out the complexity that extends beyond simple metrics. Getting to meaningful purpose is key - both a company’s reason for existing and reason for doing. We call that Believability, aligning what you say you stand for with that you do. This is acting with purpose, on purpose.

Investors are seeking companies that address their concerns about environmental, social and governance issues. Deep ESG analysis can help find them.

Good article on why purpose statements miss the mark. In our experience this comes from focusing on the "reason for doin...
08/18/2020

Good article on why purpose statements miss the mark. In our experience this comes from focusing on the "reason for doing" definition and not the "reason for existing" definition. Making money is a reason for doing - and a valid one because growth takes capital. Making money is the reason for existing - having an impact. This is meaningful purpose and helping organizations align what they say and do in this quest is what we do. If you're interesting in learning more about the process to grow with the power of meaningful purpose let us know - https://www.willgrail.com/connect.

Analysis of nearly 2000 CEOs’ description of their company’s purpose reveals that most omit a critical detail: why their company is in business.

Greetings. We're doing a research project to see where we have common ground in these fractured times.  Please lend your...
07/18/2020

Greetings. We're doing a research project to see where we have common ground in these fractured times. Please lend your voice (it's quick). We'll share out the results in a few weeks. Invite others as well - the more range of opinion the better. Click below to start:

The American Values Project is gathering individual perspectives on core values to help define common ground and more. Participate today!

03/12/2020

Faith. Not Fear.

03/03/2020

Excited to announce that Captiva is the official band of Will & Grail. They just don't know it yet.

New single 'So Psychedelic' now available: http://spoti.fi/2mPocWs

01/10/2020

The fear of 1. not having enough and 2. not being enough drives us all. Focus on making money and meaning (profit & purpose) and those fears will go away.

Greetings. We're gathering examples of company initiatives that build Believability®. So what is that? It's an intention...
12/19/2019

Greetings. We're gathering examples of company initiatives that build Believability®. So what is that? It's an intentional use of resources to make a profound, positive impact. That happens when brand and business strategy aligns. Here's a great example - Trip Advisor, which makes it's money by serving travelers, is raising money through a matching campaign for the International Rescue Committee - an organization that provides resources for refugees, asylum seekers, trafficking victims, and vulnerable immigrants. These are folks traveling too - just under much different circumstances. So who else is doing something like this? Companies that are aligning brand and business strategy, profit and purpose, money and meaning. Comment below and we'll include it in an upcoming article. Thanks!

The IRC helps people caught in the world's worst disasters to survive, recover and regain control of their future.

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