Tru Art Color Graphics

09/10/2026

Keeping the Details Connected

Meet Nate from customer service and order support. From questions and order details to updates and follow-through, this team helps keep communication connected throughout the project. Their work supports clients and helps ensure the needs of the business or organization behind the order remain visible at every stage.

Title: Production Coordinator / Estimator
Years of Service: 14
Favorite Part of the Job: Mapping out and planning complex jobs in estimating.
Fun Fact about Nate: I’m a diehard Detroit Lions fan, who enjoys being outside and trying to keep up with my 3 boys.

Strong customer service is part of every project. From answering questions to helping keep details on track, our team is here to make working with Tru Art easier every step of the way.

09/08/2026

Q4 is not one deadline. It is a dozen showing up at once.

Holiday promotions, customer appreciation pieces, fundraising appeals, event signage, annual reports, and 2027 planning all land in the same few weeks. When they stack up, print slides to the bottom of the list until it turns urgent. By then the good mail windows are gone, and rush work costs more. The pile-up, not the calendar, is what puts your year-end quality at risk.

Read the blog and map your year-end print before the scramble starts. https://truartcolorgraphics.com/blog/2026/09/04/finish-2026-strong-is-your-year-end-marketing-ready

09/03/2026

Keeping Every Item Moving!

Meet Molly from manufacturing and production. Production depends on people who coordinate materials, equipment, schedules and handoffs so that each job continues moving in the right order. Their behind-the-scenes work connects the many steps between an approved order and a finished product.

Title: Warehouse Supervisor
Years of Service: 10
Favorite Part of the Job: "The people I get to see everyday!"
Fun Fact about Molly: She has ran 32 marathons!

Behind every order is a warehouse team helping keep production moving. From managing inventory and organizing materials to moving paper where it needs to be, they help keep our presses ready and our production teams supplied.

It’s an important part of the coordination and teamwork that keeps Tru Art running every day.

08/27/2026

Where Color Meets Craft

Meet Alex, one of the press operators who brings printed pieces to life. Press operators balance experience, precision and attention to color as they transform approved files into printed sheets. Their skill is part of what helps distributor partners and businesses receive a product that looks as strong as the idea behind it.

Title: Press Operator
Years of Service: 8
Most Satisfying Part of the Job: "Conquering daily issues that arise"
Fun Fact About Alex: His second language is sarcasm.

Take a closer look at the craftmanship inside Tru Art.

08/25/2026

Sustainable packaging and premium packaging are not opposites. The best designs are both.

Your customers draw conclusions about your values from the materials you ship in. Recycled stocks, soy-based inks, and structural designs that eliminate plastic fillers now deliver presentation quality that rivals any traditional package. A cleverly engineered box that protects the product without foam demonstrates design skill and environmental responsibility at the same time. Then tell that story right on the package, and give customers one more reason to feel good about choosing you.

Explore sustainable packaging solutions for businesses in our latest blog. Hhttps://truartcolorgraphics.com/blog/2026/08/06/how-packaging-builds-brand-loyalty-unboxing-the-unexpected/

08/24/2026

Celebrating 65 years and counting! 🎉

Last Friday, our employees, family, and friends came together to celebrate Bill Bywater’s 65th anniversary with the company.

Thank you, Bill, for 65 years of dedication, leadership, commitment, and for your countless contributions to our company, industry, and community.

As we celebrate our 130th anniversary this year, it’s pretty incredible to think that Bill has been part of half of our company’s history!

Congratulations, Bill, on this amazing milestone!

08/18/2026

Unboxing videos became a phenomenon without brands asking for them. That should tell you something.

Body: People share experiences that surprise them. A distinctive package turns a routine delivery into a moment worth filming, posting, and talking about. The structure of the box controls that moment: what the customer sees first, how the product is revealed, and what they discover along the way. Structural design is where memorable packaging starts, and it works best when creative concept and manufacturing capability are developed together.

See how structural creativity shapes the unboxing experience in our new blog post. https://truartcolorgraphics.com/blog/2026/08/06/how-packaging-builds-brand-loyalty-unboxing-the-unexpected/

08/11/2026

Your packaging budget is already a marketing budget. Most companies just don't spend it that way.

Every product you ship needs a box. That cost exists whether the box is plain brown cardboard or a designed brand experience. The difference in spend is small. The difference in impact is enormous, because packaging reaches customers at the exact moment they decide whether to buy from you again. Set your current packaging next to your website and marketing materials. If it could belong to any company, you have found your opportunity.

Read our latest blog to learn how packaging builds brand loyalty with every order you ship. https://truartcolorgraphics.com/blog/2026/08/06/how-packaging-builds-brand-loyalty-unboxing-the-unexpected

07/28/2026

Print gets past the inbox. That is not a small thing.

B2B email open rates keep dropping. Not because email is dead, but because inboxes are too crowded for any single message to stand out. A personalized, well-produced direct mail piece does something your fifteenth email in a sequence cannot: it gets opened. It gets set on a desk. It gets picked up again. When that piece is designed to feed directly into your digital funnel, with matched messaging, a clear offer, and a QR code that leads somewhere specific, your entire campaign gets stronger. Print does not compete with digital. It completes it.

Our latest blog shows you exactly how to build a campaign where print and digital work together. https://truartcolorgraphics.com/blog

07/22/2026