My Digital NPO

My Digital NPO We help nonprofits to excel in a digital world by using strategic communications and online marketing funnels, heavily focused in storytelling.

The people your mission has touched already use the exact words that work.No frameworks, no sector language, just how it...
09/04/2026

The people your mission has touched already use the exact words that work.

No frameworks, no sector language, just how it actually felt.
That language is sitting in every interview you have never recorded.

When you stop explaining your mission and start letting people describe their experience, donors stop feeling marketed to and start hearing about someone like them.

And 65% say regular updates about their impact make them feel closer to you.So the gap is not effort and it is not commi...
08/31/2026

And 65% say regular updates about their impact make them feel closer to you.

So the gap is not effort and it is not commitment.

Most nonprofits are working hard enough. They just never built a system that gets the connection out consistently.

Content is the delivery mechanism for a feeling. Right now it is running on whoever has energy left at 8pm.

We help turn your best stories, donor language and values into a library you can actually reuse, so you are never starti...
08/19/2026

We help turn your best stories, donor language and values into a library you can actually reuse, so you are never starting from zero.

And it gets better with time. Every story you add makes the system stronger.

Check us out here: https://mydigitalnpo.com/

If you are the Executive Director of a nonprofit with no communications staff, then you are the communications staff, an...
08/19/2026

If you are the Executive Director of a nonprofit with no communications staff, then you are the communications staff, and you already know how that goes.

Your programs produce real stories every week, but the only person who can turn any of it into a donor email is also the person running the organization, so the newsletter slips and the best material you have quietly goes unwritten.

Here is what we are teaching:
One long form conversation, recorded once with the right questions asked in the right order, hands you the stories, the language your donors respond to and the proof points you have been meaning to write down for two years. From there you are not writing from scratch, you are shaping something you already have, which takes a fraction of the time.

Live on Thursday 20 August at 3PM EST. Forty five minutes and free,

Seat link:
https://mydigitalnpo.com/register-stop-creating-content

Four out of five first-time donors never give a second time. Sector average retention sits at 43 percent, and most organ...
08/15/2026

Four out of five first-time donors never give a second time. Sector average retention sits at 43 percent, and most organizations respond by running another appeal, which treats the symptom and not the cause.

Those donors did not stop caring about your mission. They stopped hearing from you in a way that felt written for them.

The money case is straightforward. Retention costs a fifth of acquisition, and a 10 percent improvement roughly triples donor lifetime value. Every lapsed donor is an acquisition cost you absorb again next year without ever seeing it on a line item.

The fix is not more output. It is having your voice, stories and donor language documented, so everything you send starts from something real.

If you are the Executive Director of a nonprofit with no communications staff, then you are the communications staff, an...
08/13/2026

If you are the Executive Director of a nonprofit with no communications staff, then you are the communications staff, and you already know how that goes.

Your programs produce real stories every week, but the only person who can turn any of it into a donor email is also the person running the organization, so the newsletter slips and the best material you have quietly goes unwritten.

Here is what we are teaching. One long form conversation, recorded once with the right questions asked in the right order, hands you the stories, the language your donors respond to and the proof points you have been meaning to write down for two years. From there you are not writing from scratch, you are shaping something you already have, which takes a fraction of the time.

Live on Thursday 20 August at 3PM EST. Forty five minutes and free!

Seat link: https://mydigitalnpo.com/register-stop-creating-content

That is not a bad prompt. That is a missing input.AI can only write in a voice it has been given. Yours has never been w...
08/05/2026

That is not a bad prompt. That is a missing input.

AI can only write in a voice it has been given. Yours has never been written down anywhere. It lives in your head, in the way you open an email, in the three words you never use, in the thing you always say before you ask for money.

So the tool guesses. And you fix it. Every time.

The fix is not a better prompt. It is a documented voice the tool can actually work from.

That is what Module 3 of Extract Your Voice. Activate Your Board. is built to do.

https://mydigitalnpo.com/extract-your-voice-activate-your-board

Every ED knows this moment. The email was supposed to be done. Now it's 9PM and you're rewriting it line by line, again....
07/30/2026

Every ED knows this moment. The email was supposed to be done. Now it's 9PM and you're rewriting it line by line, again.

Here's the thing: your team isn't the problem. They've just never been given your voice in a usable form. No document, no examples, no reference point. Just the expectation that they'll somehow sound like you.

That's a systems gap, and systems gaps can be fixed.

Drop a comment: what's the last thing you rewrote that you shouldn't have had to?

Nothing about your team changed between the before and the after. What changed is whether they had something to work fro...
07/22/2026

Nothing about your team changed between the before and the after. What changed is whether they had something to work from.

That's the entire premise of voice extraction.

Which side of this are you on right now?

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