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Security Dealer Marketing

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Irwindale, CA
Security Dealer Marketing

SD Marketing is one of the most prominent and trusted marketing agencies in the industry. To learn more feel free to call us: 888-572-4450

Security Dealer Marketing is the only full-service marketing agency dedicated to the security industry. We offer everything from Brand, Web Design, Marketing, Print, Development and now Leads for security dealers.

06/01/2026

Some people make an impact through their work. Others make an impact through the way they support the people around them. Jenica does both.

Today, we’re celebrating Jenica Morin and her 6-year anniversary with Security Dealer Marketing.

Over the years, Jenica has become so much more than an incredibly talented designer. She’s someone our team can always count on, thoughtful, dependable, creative, patient, and always willing to help wherever needed. Her positive attitude and genuine care for both her team and our clients make her a huge part of what makes SDM special.

The creativity she brings to every project speaks for itself, but it’s the kind of person she is behind the scenes that truly sets her apart.
Jenica, thank you for six amazing years of hard work, heart, and dedication. We’re incredibly lucky to have you on our team.

05/11/2026

The May issue of The Mirror is here! This edition highlights the conversations, challenges, and business insights shaping today’s security industry — including our cover story exploring the biggest highlights we’re looking forward to at the 2026 CAA Spring Convention.

Inside, explore insights on:
• What’s in store for the 2026 CAA Spring Convention
• Why the first 90 days are critical for new security sales hires
• The importance of E&O coverage and risk management
Take a few minutes to catch up on what’s impacting the security and life safety industry right now.
Read the full issue:
https://www.caaonline.org/mirror/

04/24/2026

Celebrating One Year of Creative Excellence

Today, we’re proud to celebrate Gabriela, our talented Video Editor, on her 1-year anniversary with the team.

Gabriela’s creativity, precision, and storytelling ability have made a strong impact across our client accounts. Through her work, she consistently transforms ideas into engaging, high-quality video content that helps bring our clients’ brands to life.

Thank you, Gabriela, for your dedication, creativity, and the value you bring every day. We’re excited to see what you create in the year ahead.

04/22/2026

Recognizing Two Years of Outstanding Contribution
Today, we’re proud to celebrate Betsie, our talented Data Analyst, on her 2-year anniversary with the team.

Betsie’s sharp insights, attention to detail, and dedication to delivering accurate, reliable data have made a measurable impact across our organization. Her work not only drives smarter decisions but consistently elevates the standard of excellence for our team.

Thank you, Betsie, for your dedication, precision, and the value you bring every day. We’re grateful to have you as part of this journey and look forward to what’s ahead.

04/21/2026

Recognizing One Year of Creative Impact

Today, we’re proud to celebrate Angely, our talented Visual Designer, on her 1-year anniversary with the team.

Angely’s creativity, eye for detail, and ability to translate ideas into compelling visuals have made a strong impact across our client accounts. Her work consistently helps elevate our clients’ brands and brings their vision to life in a meaningful, strategic way.

Thank you, Angely, for your creativity, dedication, and the value you bring every day. We’re excited to see what you create in the year ahead.

03/18/2026

Final reminder: Our 2026 Local SEO webinar is tomorrow, March 19 at 10 AM PST.

If you're attending ISC West next week, this is your chance to strengthen your online presence before 20,000+ industry professionals start searching for companies they met.

What we're covering:
- How local search has evolved in 2026 (AI, voice search, and algorithm updates)
- Google Business Profile optimization strategies that work today
- Local keyword targeting for security companies
- Content and review strategies to build authority

Every attendee receives an implementation guide.
Hosted by David Morgan, Co-Founder of SD Marketing.
Sponsored by Reconeyez & NAPCO Security Technologies.
Tomorrow, 10 AM PST.
Register here: https://sd.marketing/from-invisible-to-inevitable/

03/17/2026

The March 2026 edition of The Mirror is now available, featuring industry insights, leadership updates, and coverage of the biggest event in the security industry: ISC West.
This issue highlights the trends, conversations, and opportunities shaping the security and life safety industry across California and beyond. Read the March issue here: https://www.caaonline.org/mirror/

03/16/2026

ISC West 2026 is less than 1 week away, and our crew is fired up.

When you stop by Booth #1039, you'll meet the people who have been living and breathing security industry marketing since 2011:
- Campaign experts who know dealer vs. integrator vs. manufacturer challenges
- Real humans who actually care about your growth
We're not software vendors with a booth presence. We're not generalist agencies dabbling in security. We're THE security marketing team and we're bringing 13+ years of exclusive industry focus to the show floor.
Come say hi. Ask hard questions. Challenge us.

We'll show you exactly what companies like yours are doing to win in 2026.
📍 Booth #1039 📅 March 23-27 💡 Free marketing audits

Also catch us at: 🎤 David's speaking sessions (March 25 & 26 at 1:00 PM) 🍸 Kingpins & Cocktails (March 25, 5:30-8:30 PM)

Let's do this, Vegas. See you in 12 days!

02/06/2026

The February 2026 issue of The Mirror is now live!
This month’s edition features a leadership spotlight on Sarah Wilson of Signal Service Inc., timely employer compliance updates, sales and trust-building strategies, an industry tribute, and key association news shaping the security and life safety industry. Read the full issue here: https://bit.ly/4qJyaZr

We’re also excited to share that Kingpins & Cocktails at ISC West returns March 25 | 5:30–8:30 PM — co-hosted by SD Marketing, CAA, WBFAA, and The CMOOR Group. Registration is now open, and sponsorship opportunities are available for this high-energy networking event in Las Vegas. RSVP Here: https://bit.ly/4bE4kAA

Thank You to Our Sponsors!
Diamond Sponsor: Kidde Commercial
Silver Sponsor: Emergency24
Bronze Sponsors: Telguard and Bundy Group

11/05/2025

The November edition of The Mirror is here. This issue focuses on the power of communication, leadership, and innovation within the security industry.
Feature Story:
The Power of Connection: How JoDee Anderson Transforms Technical Talk Into Trust – by David Morgan

Also in this issue:
• Using AI in Your Business: Are You Covered? – Larry St. John
• Turning Every Video Install Into a Revenue Stream – Brandon Beal
• When Illness Derails Your Sales Goals: How to Get Back on Track – Audrey Pierson
• Wise Words – Connie Moorhead

Read the full issue and explore how CAA members are shaping the future of security: https://www.caaonline.org/mirror/

Address

16023 Arrow Highway, Suite H
Irwindale, CA
91706

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 6pm
Friday	9am - 6pm

Website

https://sd.marketing/

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