Mark MacDonald

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Mark MacDonald Church Brand Strategist, Author, Entrepreneur, Speaker, Pastor, Church Comm, Be Known for Something | Linktree: https://beknownforsomething.com/links/

10/12/2026

What actually happens at a Church Clarity Summit?

1 or 2 focused days. Your key leaders.

Real questions. Real conversation.

And 4 big outcomes:

People
Brand Thread
Leadership alignment
A foundation for growth

We don’t bring you a canned answer. We discover it together.

Thankful. 🇨🇦 Times change, and gratitude grows. So great for Tammy and me to spend last week with (older son) Joshua, Yv...
10/11/2026

Thankful. 🇨🇦 Times change, and gratitude grows.

So great for Tammy and me to spend last week with (older son) Joshua, Yvette, Malachi, and Judah in Calgary, Alberta, Canada.

BEFORE: Took this family picture last week with all the colors of fall

AFTER: Yesterday with all the winter feels (the yellow tree in our family pic is the tree in the far right)

God continuously changes things. And I’m thankful for each and every change.

Happy Canadian Thanksgiving!

Get fully charged. This is what Sunday’s day of rest is all about.And ice cream.Great ad.Eat ice cream. Get some rest. R...
10/11/2026

Get fully charged. This is what Sunday’s day of rest is all about.

And ice cream.

Great ad.

Eat ice cream. Get some rest. Recharge.

PS: make your ice cream machines reliable, McDonald’s🍦❤️

25 years of helping churches communicate has taught us a few things.Some things change. Some things really should.From 1...
10/09/2026

25 years of helping churches communicate has taught us a few things.

Some things change. Some things really should.

From 12-font flyers to blurry photos and announcements nobody understands, these are 25 things churches should probably stop posting immediately.

The goal has always been simple: communicate clearly so your community listens.

Here’s to 25 years of learning, laughing, and helping churches find a clearer voice.

Great conversations at Church & Technology Summit yesterday! Loved hearing Gabe Lyons’ perspective on AI and the Church,...
10/09/2026

Great conversations at Church & Technology Summit yesterday! Loved hearing Gabe Lyons’ perspective on AI and the Church, and getting to connect afterward.

Check out his upcoming book, “The Collapse Is Here”.

One of the best parts of conferences like CTS? Being in a room with leaders who are helping the Church think clearly about what’s next.

Grateful to be part of these conversations, bringing a church clarity perspective to the mix!

Go to in-person conferences! See you there!

A church logo should help people remember your church.That becomes difficult when every church uses the same cross, dove...
10/08/2026

A church logo should help people remember your church.

That becomes difficult when every church uses the same cross, dove, steeple, or open Bible.

Religious symbols can have meaning, but your logo should also express what makes your church recognizable.

Read Church Logo Design: 3 Reasons to Skip Religious Symbols. Link in bio.

Meet Be Bop 👋 🤖Apparently, I came to the Church & Technology Summit in Los Angeles to talk about the future of communica...
10/08/2026

Meet Be Bop 👋 🤖

Apparently, I came to the Church & Technology Summit in Los Angeles to talk about the future of communication…

…and the future decided to come find me 😳

Be Bop is one seriously impressive robot. He walked around the conference, interacted, posed for selfies, and made more than a few of us wonder how long it will be before he starts asking us for help. 😂

But that’s what I love about CTS!

It’s not just a conference where we talk about technology. They walk the walk.

Yesterday, I talked about the advantage churches have when they get clear.

Today, I’m talking about what happens next:

- Be Known For Something @ 9am

- Search: SEO, AEO & GEO @ 10:15am

Because technology keeps changing. But people still need clarity!

And whether they find you through Google, AI, social media… or a robot named Be Bop…

You need to Be Known For Something.

If you’re at CTS, I’d love to see you today!

And I’m still hoping Be Bop shows up too 🤖🤞

10/08/2026

Here’s one of the hardest questions I ask pastors:

If your church disappeared tomorrow, what would your community miss?

Not your members. Your community.

Healthy churches aren’t simply busy. They’re known.

What would your community miss?

10/07/2026

BEWARE: You may not know what you don’t know.

Be known for asking before telling.

Sometimes the breakthrough isn’t doing MORE ministry. It’s getting CLEARER about the story you’re telling.The Be Known F...
10/07/2026

Sometimes the breakthrough isn’t doing MORE ministry.

It’s getting CLEARER about the story you’re telling.

The Be Known For Something 1-day clarity summit for your leaders fixes this.

STOP doing more and start doing what matters.

Address

Jacksonville, FL
32258

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