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The Market Distillery 👨‍🏫 Coaching Realtors to make smarter market moves. Start by getting my free weekly ideas ⤵️

10/07/2026

The future is unknown. 🔮

Too many “experts” will give you a market forecast and act as if they know what’s coming.

Unfortunately, they’re usually nothing more than educated guesses.

And while it’s valuable to think about the future, we need to recognize that nobody knows exactly what will happen.

Instead of relying on forecasts, we should plan for some of the probable outcomes.

You’re wanting certainty but the best you’ll get is clarity.

Make your decision, adapt as things change, and make the best of it as you go. 👍

🚨 Mortgage Rate Update ⤵️It's a bit shocking to see how quickly rates have risen over the past few weeks. In September, ...
10/05/2026

🚨 Mortgage Rate Update ⤵️

It's a bit shocking to see how quickly rates have risen over the past few weeks.

In September, mortgage rates increased nearly 1%, going from an average of 6.6% to 7.4%

This is the highest rates have been since 2023.

But that is an important point worth bringing up: rates nearly reached 8% in 2023 and we survived.

The questions remain: How high will we go? How long will we stay there?

But nobody knows the future and you could look back in 6 months thinking about how you wished you locked in even though it was scary, or that you're glad you pumped the brakes.

Either way, only time will tell.

The best you can do is evaluate your options, make a choice, and know you've done your best.

🚨 Florida Real Estate Prices Update ⤵️The stats for August are in and the median home price in Florida sits at $376,000....
09/29/2026

🚨 Florida Real Estate Prices Update ⤵️

The stats for August are in and the median home price in Florida sits at $376,000.

This is up $1,000 from the same time last year and is 5.7% below the U.S. median home price (according to Redfin).

The map shows county prices by color and I've listed out the major metro area prices.

Some of the biggest price increases are happening in the Miami-Ft. Lauderdale-West Palm Beach and Crestview-Ft. Walton Beach-Destin areas.

Sebring remains the most affordable metro area in the state and Homosassa Springs is the least expensive costal area in Florida.

What do you expect Florida home prices to do in the next year or two?

🚨 Mortgage Rate Update ⤵️The hits keep coming as rates rise another 0.25% and are up to 7.25% on conventional and jumbo ...
09/28/2026

🚨 Mortgage Rate Update ⤵️

The hits keep coming as rates rise another 0.25% and are up to 7.25% on conventional and jumbo mortgages.

FHA and VA loans are just under 7%, as the government loans come with a slightly lower rate.

A lot of people are saying real estate is dead and the markets are cooked.

But look at the last chart…

We've been here before.

On top of that, it's been worse.

The question is, how high will we go and how long will we stay there?

Is it really different this time?

Only time will tell...

09/25/2026

“I am the market” - Scott Bessent

Things haven’t gone as planned for Scott Bessent after he attempted to talk interest rates lower.

🚨 Mortgage Rate Update ⤵️Last week was a tough one for real estate.Mortgage rates officially moved above 7% and it's cre...
09/21/2026

🚨 Mortgage Rate Update ⤵️

Last week was a tough one for real estate.

Mortgage rates officially moved above 7% and it's creating plenty of fear and doubt.

Plus, the Fed just started raising rates again as inflation remains a major problem.

It's one of those where it's hard to feel like there's much to get excited about.

But with every move, there are always winners and losers.

The question is how do you win in today's market?

I'm not going to spill those beans here, but I do have another important question you should be focusing on now:

➡️ What's more likely… that rates come back down to 6% or keep going to 8%?

Your next move is largely a bet on the answer of this question.

🚨 Mortgage Rate Update ⤵️It's getting spicy out there as mortgage rates are just under 7%.I created some limited edition...
09/14/2026

🚨 Mortgage Rate Update ⤵️

It's getting spicy out there as mortgage rates are just under 7%.

I created some limited edition emotion cards you can share depending on how this makes you feel.

Personally, I'm going with "I will figure it out." But what about you?

I wish I could say the wild ride will calm down, but the Fed meets to make a rate decision this week and the commentary after the decision could set more fires than it puts out.

We've got inflation well above the target levels, war in Iran keeps pushing oil to $100, and it's easy to feel like there's no good outcome in sight.

But we've been here before.

It feels worse because we're in the thick of it, however the moment things feel hopeless is usually when something changes and we get some relief.

Hang in there and stay in touch with the people who need your expertise the most!

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