10/28/2019
Today I came across this statement in a QuickBooks Online training module that I thought was so on point:
"A QuickBooks Online company is essentially made up of lists, transactions, and reports that represent the activities of the company.
As you know, this isn’t as straightforward or uninteresting as some people might think. It’s the story of a business. It records the successes, the disappointments, the growth periods or the downturns, what’s owing and what’s owed." - Intuit, QuickBooks Online Training for Accountants
A company that can't accurately tell it's story will never grow. Think about how a tree records the story of it's growth through it's rings. By studying them we can determine it's age, whether it has lived through drought, fire, or disease, and when it flourished. We can examine the conditions that were present when it flourished and those that were present when it did not. Just as many things affect the growth of trees, the same goes for businesses. Being able to tell that story and study your business's highs and lows is vital to it's overall growth and success.
