KEF Media

08/05/2026

Fiber + Good Fats: Talking Healthy Eating & GLP-1 Support with Marina Chaparro RD, CDCES, MPH 🥑📊

Protein gets all the hype these days, but what about the nutrients 95% of us are actually missing out on? 🥑📉

We teamed up with MSL (Global) and Avocados - Love One Today 🥑 for a series of national interviews with Registered Dietitian and Diabetes Educator Marina Chaparro to look beyond the protein trend! Marina broke down how combining fiber and good fats—like the kind in everyday avocados—helps keep you full, supports steady blood sugar, and adds big nutritional value to smaller meals for those on GLP-1 medications.

From avocado-blueberry chia seed pudding to effortless snack hacks, Marina shared incredible, practical tips for modern families looking to elevate their everyday routines.

We definitely smashed these interviews—our crew knows how to deliver a smooth broadcast every single time! 🥑🎥

08/03/2026

Smash & Splash: Duff Goldman Teams Up with Mr. Bubble to Celebrate 65 Years of Messy Fun 🎂🫧

What’s better than a massive, apartment-sized birthday smash cake built right on set? The epic bubble bath cleanup right after! 🎂🫧

We recently partnered with Latitude and Mr. Bubble to coordinate an unforgettable round of interviews with celebrity baker and dad Duff Goldman for Mr. Bubble's 65th birthday "Smash & Splash" celebration.

Duff wowed us by crafting a truly over-the-top, gigantic smash cake live on set, using the epic centerpiece to show why messy play and sensory exploration are so vital for kids. He also gave a peek into his favorite dad traditions and showed how getting clean after a huge celebration can be just as fun as getting dirty!

No bursting our bubble, this production was clean, smooth, and full of fun from start to finish! 🧼✨

Huge thanks to Duff and the teams at Latitude and Mr. Bubble for bringing so much energy, laughter, and sweetness to the airwaves! 🫧🍰

https://youtu.be/sFslLSWFdB4?si=C9wI8_Pmm3uQeth6 ----> The Daily Buzz

We chatted with celebrity chef, Duff Goldman, about creating a 2,00...

07/29/2026

School supplies are hitting the shelves, which means one thing: the Back to School rush is officially in session! 🎒📚✨
Whether you’re gearing up families for last-minute summer travel, launching the season’s must-have products, or helping students prep for the classroom, now is the time to get your brand front and center.

Check out our latest Back to School Reel to see how we bring stories to life with top-tier coverage across broadcast, radio, and digital channels nationwide! 🎥👇
Why Partner with KEF Media?

🏆 Decades of Experience: We know the media landscape inside and out.
🎬 Flawless Ex*****on: From Satellite Media Tours (SMTs) to integrated tours and digital campaigns, we deliver seamless coverage every time.
📈 Unmatched Reach: We connect your brand directly with target audiences when it matters most.

Ready to make the grade this season? 💯

Don't wait until the last bell rings! Drop us a message or visit our website to start planning your next winning media c

https://youtu.be/fJojP0jnWuc?si=c6IfyigH1mCagzWk

06/26/2026

Thriving for Decades: A Timely Conversation Ahead of National HIV Testing Day 🗓️✨

We were incredibly proud to partner with CVS Health last week for a powerful national conversation ahead of National HIV Testing Day (June 27th). We facilitated a series of impactful interviews featuring CVS Specialty Pharmacist Helen Everett and longtime patient advocate Christopher Hooper to shine a light on what living and thriving with HIV looks like today.

The conversations centered on dismantling lingering misconceptions and highlighting how compassionate, specialized care and trusted pharmacist-patient relationships build the lifelong confidence necessary for long-term health.

PORTLAND, Ore. (KOIN) – Many Americans mistakenly believe HIV is no longer a serious health issue, which can reduce testing and treatment rates. While medical advancements allow individuals who hav…

06/25/2026

We’ve got a novel approach to managing a successful media tour! 📚💡

We hit the airwaves earlier last week with the Catamaran and Amazon Editorial Team to tackle everyone's ever-growing "To Be Read" lists just in time for summer! We hosted a phenomenal media tour featuring interviews with Amazon Senior Editors Al Woodworth, Lindsay Powers, and Abby Abell to announce Amazon's highly anticipated “Best Books of the Year So Far!” list.

From BookTok favorites to hidden literary gems, the editors broke down their top, hard-debated picks across every genre. If you are looking to trade screen time for beach reads, consider your summer reading list officially sorted!

06/17/2026

Buckle your seatbelts! The summer of 2026 is officially the "Year of the Open Road." 🚗💨

We are currently sitting at the exact intersection of two massive cultural milestones: the U.S. Semiquincentennial (America 250) and the Centennial of Route 66. This double-shot of Americana nostalgia is triggering a massive shift in summer travel.
According to recent data from Hilton and Priceline:
🔹 71% of Americans are ditching flights to hit the pavement.
🔹 63% are trading coastal vacations for a "Midwest Quest" into the heartland.
For brands, this presents a unique riddle: How do you capture the attention of an audience moving at 70 mph? The answer lies in a media strategy that travels right alongside them—from on-location Satellite Media Tours (SMTs) broadcast from historic roadside landmarks, to Radio Media Tours (RMTs) and geo-fenced streaming ads built straight for the dashboard.
If your brand isn’t packed in the trunk for the biggest national birthday party in a generation, you're missing out on the driver's seat.
Read our full breakdown on how to win the summer travel media landscape: 🔗 Buckle your seatbelts! The summer of 2026 is officially the "Year of the Open Road." 🚗💨

We are currently sitting at the exact intersection of two massive cultural milestones: the U.S. Semiquincentennial (America 250) and the Centennial of Route 66. This double-shot of Americana nostalgia is triggering a massive shift in summer travel.
According to recent data from Hilton and Priceline:
🔹 71% of Americans are ditching flights to hit the pavement.
🔹 63% are trading coastal vacations for a "Midwest Quest" into the heartland.
For brands, this presents a unique riddle: How do you capture the attention of an audience moving at 70 mph? The answer lies in a media strategy that travels right alongside them—from on-location Satellite Media Tours (SMTs) broadcast from historic roadside landmarks, to Radio Media Tours (RMTs) and geo-fenced streaming ads built straight for the dashboard.
If your brand isn’t packed in the trunk for the biggest national birthday party in a generation, you're missing out on the driver's seat.
Read our full breakdown on how to win the summer travel media landscape: 🔗

The summer of 2026 is officially the "Year of the Open Road." Discover the data driving the heartland travel boom and how brands can win the dashboard this season.

06/09/2026

Sticking the Landing: Celebrating "SOARING" with Shawn Johnson East 🤸‍♂️🍕

We just wrapped up an absolutely incredible production today with Fast Horse and Red Baron Pizza ! We hit the airwaves with Olympic legend and Special Olympics Ambassador Shawn Johnson East to talk about the inspiring new documentary, SOARING.

The film follows three extraordinary gymnasts on their journey to the 2026 Special Olympics USA Games in Minneapolis. Our tour highlighted the raw grit, determination, and ultimate joy of these athletes, including the moment they got a private training session with Shawn herself. We are so proud to partner with brands like Red Baron that use their platforms to elevate stories of community, perseverance, and true inspiration!

06/05/2026

Smarter, Safer, Better: Outsmarting AI Scams with Cox Mobile

This week we partnered with the Arketi Group and Cox Mobile to tackle a massive digital challenge for National Safety Month. Earlier this week we sat down with AI Strategist Sarah Dooley to dive into the world of AI literacy and digital protection.

The interview focused on giving families the ultimate playbook to spot increasingly clever AI scams from voice clones to sneaky fake online reviews. With research showing that 73% of seniors are concerned about online shopping safety, we loved helping broadcast the simple habits and red flags that keep parents, grandparents, and households completely secure in a tech-driven world!

06/01/2026

We recently partnered with Porter Novelli and Eli Lilly and Company to produce a deeply moving and vital national media tour. We sat down with renowned broadcast journalist Natalie Morales as she opened up about her family’s personal 17-year journey navigating her mother-in-law's battle with Alzheimer’s disease.

With more than 7 million Americans affected by the disease, our production focused on breaking the silence around early symptomatic Alzheimer’s disease (ESAD). Natalie shared crucial insights on recognizing early signs—like losing your train of thought and difficulty completing familiar tasks—and emphasized why having early conversations with your doctor is so critical. It was an honor to leverage our broadcast network alongside the team Porter Novelli and Eli Lilly to share a story of resilience, caregiving, and hope that touches millions of families across the country.

Veteran journalist and TV host Natalie Morales shares her family's experience caring for her mother-in-law, who battled Alzheimer's disease for 17 years.

05/28/2026

Is your next media campaign ready for a major glow up? 💫
We’re expanding our traditional offerings and introducing the new KEF standard for Satellite Media Tours. Because a "one-size-fits-all" approach doesn’t work for every brand story, we’ve built a three-tiered lineup designed to match your exact goals—whether you’re looking for classic broadcast reach, massive multi-channel amplification, or total AI search dominance.

Here’s a quick look at the new framework:
📺 The SMT: Our classic, gold-standard broadcast tour.
🚀 The SMT+: Multi-channel power with an ANR, social content, and a VMR delivering a minimum of 900 placements and 100M+ UVMs.
🤖 The SMT + AI: The ultimate authority layer designed to give your brand 10x more AI visibility and keep you in the top 25% of web mentions.

It's time to turn a fleeting media "moment" into long-term authority. Click the link below to read the full breakdown from our CEO, Yvonne Hanak!

https://kefmedia.com/newsroom/giving-your-smt-a-major-glow-up-the-new-kef-standard