Lucrumex We help businesses to engineer
High-Growth and Predictable Sales and Marketing Systems

Lately, I've found myself teaching cold calling a lot.  It's definitely part art and part science.
08/04/2023

Lately, I've found myself teaching cold calling a lot. It's definitely part art and part science.

Over the years, I've noticed that the most successful salespeople have mastered the art of prospecting, particularly cold calling. The key to effective cold calling lies in quickly establishing a connection, sparking interest, and maintaining an engaging conversation with the prospect. Here's a step...

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06/22/2023

Check out my blog post

Introduction Success is a coveted outcome in the fast-paced world of sales, and it requires commitment, talent, and adaptation. But not all salespeople succeed in getting the outcomes they want. Many people struggle to close sales, achieve their goals, or establish long-lasting connections with thei...

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04/27/2023

Check out my blog post

Introduction I’ve always found that founding and then building a business is not for the faint-hearted. I personally have never come across anybody who told me they felt unchallenged by their business. I hear the exact opposite! Smart leaders know that they don’t have all the answers. And let’...

04/27/2023

This is a step-by-step guide to building a Profit and Loss Statement (P & L).

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04/27/2023

Check out my blog post

The financial performance of your company must be calculated in order to determine how profitable it is to run. Gross profit and net profit are two important variables that any business owner should understand. Also, managing and expanding your organization depends on your ability to comprehend oper...

04/27/2023

Companies use sales compensation plans to encourage their sales team to accomplish goals and objectives, such as hitting sales targets, gaining new clients, or raising revenue. Also, I believe that creating tough, yet realistic targets or quotas for your sales team is essential. The aggregate total....

Check out my blog post
04/27/2023

Check out my blog post

Interviewing salespeople can be challenging for several reasons. I have found that salespeople in general can appear to be good interviewers. It’s important not to be mesmerized by this and to focus on truly understanding what the candidate can provide your team. Before interviewing a candidate, i...

01/12/2023

We recently published this guide to increasing your company's value.
In our experience, business owners seldom think about their exit strategy.
When you decide to retire or do something else, make sure that you have structured your company to sell!
DM us or visit our website (www.lucrumex.com) to download for free.
Enjoy!
John & Emma

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Kittery Point, ME

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