Real Data Strategies

01/28/2017

It's the trend over time. YES!

The digital sign at the train station near my home could show me what time it is. It could tell us how many more minutes until the next train. Or it could announce if the train was running on time......

05/26/2016

"Embrace your customers for what they do, rather than what you think they’re doing. Stay objective and allow the data to provide insight."

We are in what Forrester Research calls “The Age of the Customer,” where customers, not companies, are driving business decisions. For this reason, it is more important than ever for companies to get to know their customers on a deeper level, and they are beginning to tap their Big Data for this. In...

02/02/2015

How very true. If you can't explain it simply, you don't understand it well enough.

12/17/2014

It's not enough to get really good at understanding data if you're not going to do anything with it.

12/06/2014

Data Science = Data Analytics + Storytelling.

11/25/2014

Happy Thanksgiving to our cherished friends and clients. You are appreciated more than you could ever know. Wishing you all a wonderful holiday.