09/26/2025
Wow… what a moment. Y'all I'm all teary eyed.
Will's wife here and I have news to share!
Will’s Appliance Repair was just named Best of Lake Mills- Best Homegrown Business of 2025, and we couldn’t be more grateful. Thank you to the person who nominated us and to everyone who took the time to vote. This truly means the world to us
I can’t stop thinking about how it all started. Back in early 2017, the man who had been repairing appliances in our town retired. I put out a simple Facebook post asking if the community still needed someone to fill that gap and the response was incredible. The comments just poured in.
I went to Will and said, “You’d be great at this.” He had already spent more than a decade fixing appliances, doing apartment maintenance, and figuring out how to solve problems no one else could. So, he said let's go for it! We started an LLC and took off running… well, kind of. It was more like fumbling, tripping, figuring things out as we went, getting back up, and trying again. But this community never left our side.
You were patient when parts were impossible to get during COVID. You understood when we had to rearrange schedules for family emergencies, vacations, and sickness. You stayed with us through every growing pain, every learning curve, and every late-night “how do we make this better?” conversation.
Eight years later we are still here and stronger than ever because of you. Your kindness, your word-of-mouth referrals, and your trust are what built this business. Every time we see Will’s Appliance Repair recommended, our hearts soar. It means the world to know how much this community appreciates what we do.
And if you’ve ever seen someone sitting in the vehicle while Will works, that’s me, Ashley, or “Moral” as one of our customers nicknamed me. I love to ride along on Saturdays or my days off, usually with a book in hand or occasionally helping Will clean out a dryer vent. Mostly, I’m just there to cheer him on while he does what he does best (and truthfully, it’s also a little bit of quiet time away from the kids, but let’s keep that between us).
From the bottom of our hearts, thank you.
Thank you for believing in Will, for cheering us on, and for turning one Facebook post into something so much bigger than we ever dreamed. Here’s to more growth, more lessons, more laughter, and many more years of keeping your appliances running.
❤️ Ashley aka Moral
Wills Appliance Repair