An award-winning founder with over 20 years cumulative marketing experience in both B2B and B2C expertise with several multinational corporations. Consultant Traci Ketchum is uniquely placed to provide small to mid-sized business clients with the same knowledge and strategic planning utilized by Fortune 100 companies. She’s a resourceful professional who demonstrates a unique combination of creati
ve, business & technical acumen. Traci’s expertise with both digital & traditional marketing will provide your organization with a successful integrated marketing approach. Some specialties include:
Integrated marketing planning & execution
Digital content
Content Marketing
Marketing strategies
Online advertising
Brand strategy
Social listening strategy & response model development/execution
Predictive social sehavior
Project management
Social media customer support
Blog management/WordPress
Search Engine Optimization (SEO)
B2C and B2B marketing
Marketing plans & strategies
Social media strategy & channel management
Online community engagement & analytics
Public relations (PR) crisis management utilizing & monitoring social media channels
Brand risk assessment & triage via social media
Social media crisis management
Training/workshops
Large scale e-mail marketing campaigns
