Luke Francis Creative

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United States
Lexington, KY
Luke Francis Creative

Branding, graphic design & illustration consulting. Good design should reflect the values of your pr

07/20/2022

Always a pleasure doing work for my dawgs! Had fun with this one! Come hang on Sep 16th.

02/03/2019

This is just one of the many proposed sign designs for the . Lucie's goal was to actually make this (or one like it) into a real life flashing throwback. That would be so awesome. Glad to have been able to work on this with her.

02/01/2019

Another design 🌱

01/16/2019

Here is another version of the Equijot Logo. I tried incorporating some reference to the RSS Feed icon in the mane. Also got to play with illustrators freeform gradient tool which has been a sweet addition. Overall this is a very different approach than my last version but I like this professional look too. More Bank and less Startup.

01/14/2019

Recently began a full time job as the Creative Director . It has been a super fun whirlwind of everything inside CBD. This booming and new industry is amazing and I feel super lucky to have been given this opportunity to make a difference in a rapidly growing and determined company. I'm looking forward to a lot of hard but also all fun, interesting and impactful work. Here's to 2019 and new starts!
🌿🌱🌿

01/11/2019

Swaggin out!

01/09/2019

Some fun client work that was not chosen. Can you see the monogram? More do follow on this project. Super stoked to be working together. And which one do you like more? 🌱💧or🔥💥
Logos.ai logoinspirations.co
@ Lexington, Kentucky

12/21/2018

The many shapes of the One and Only ...
Happy Friday Everyone! Heres are some cat drawings lol

12/18/2018

Sometimes you come across a project where you aren't able to connect with or visualize what the client needs. That could stem from a communication standpoint where you truly can't see what they have in their heads to then be able to interpret and translate. Sometimes it derives from a stylistic rift in artist and client. Design is not just problem solving, but also translation, and sometimes that message gets scrambled along the way.

That is what happened with Equijot...
An awesome project with a really amazing client, Equijot will be a platform used by farms for organizing and tracking individual Thoroughbred's day to day on an activity feed. Everything checked out and was good to go. ...

But we could never seem to sync up on how to fully express his vision. This was extremely frustrating and something I really had not run across before. After multiple iterations and motif adjustments we still could not figure it out....

Eventually we decided to part ways. It was a respectful and clean "break up" but I was so embarrassed and frustrated at myself for "failing" a project and a client. It took a few days to get over it and with some help I could see it was no ones fault...

Yes, I wish I could have hit the nail on the head for this client and I wish them the best with how they move forward, but sometimes it just doesn't work out.

That has to be okay.

12/07/2018

Had a ton of fun with this one! Thanks to The Rabbit Hole for letting me run with my style on this one. It’s always cool when someone loves what you’ve made for them. It’s a relief honestly lol. Check them out
🐇🔮🌀

11/20/2018

Had an awesome time figuring this mark out for 🔮 it's so dope being able to collaborate with the people that you grew up with. Working together to benefit everyone is kinda why we are here isn't it? Thanks for bringing me in on this project 💪

11/05/2018

YO! One more day! You know when you're voting?? Exercise those freedom rights!.
Again, Contemporaries, I challenge you to get out and make your values heard. We are next up to bat, lets leave our mark...

Address

375 Thompson Rd
Lexington, KY
40508

Website

http://www.lif-creative.com/

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