02/07/2026
Take a walk through downtown Lititz, and you’ll likely get a “whiff” of one of our favorite projects.
The smell of roasting coffee is commonplace on the east end of Main Street, and it’s an aromatic reminder of the power of community. Whiff has been roasting coffee right here in Lititz since 1999, and has been owned by Keith and Jenessa Frey since 2017. The Freys had operated from two separate locations, a cafe on Broad Street and their roastery on East Main Street, until they unexpectedly had to relocate their cafe. The move was outside of their control and created a mountain of unplanned expenses.
But their business acumen was excellent, and their product, as Lititz residents well know, is top-notch. The Lititz Regional Community Development Corporation heard their story, studied their plans to expand the existing roastery to include their retail space and tasting room, and knew their project was a winner for the community.
A $50,000 LRCDC grant helped them see their project to fruition. Now, a legacy Lititz building hosts two beloved Lititz businesses: Julius Sturgis Pretzel Bakery and the Whiff Roasters Roastery and Cafe.
Keith and Jenessa, we wish you years of success and happiness! Keep doing what you’re brewing ☕️
Wondering if a grant is possible for your business? Drop us a line, and we’ll see if your project is good to grow!
Photos by Amy Spangler.
