Social Squib

Name: Social Squib
Address: Livingston, NJ, 07039, US
Telephone: +18622452550

Social Squib offers digital marketing and communications services to small businesses & non-profits

04/08/2026

It was a morning well-spent in Manchester with Ian Andersen Gray! Always love catching up, especially hearing about his latest ventures in AI consulting. He’s doing some incredible work helping businesses unstick their toughest problems with smart, customized solutions.

We also have some exciting news, Ian will be 1 of 3 guest speakers at our next Social Shindig, Data Analysis in an AI World. His knowledge on this topic is next-level. Save the date! April 21 at 2pm ET.

04/01/2026

If you’re treating a top-of-funnel lead like a hot sales prospect, you’re going to hit a wall of resistance. Why? Because trust takes time.

What are your thoughts?

Recording from our last Social Shindig. Next one coming April 21st!

03/30/2026

Last week, Anne, the founder of Social Squib, headed over to the University of Nottingham to chat with Dr. Ewa Szypula’s students. She shared her journey from a Liberal Arts degree to building her own business, focusing on what it really looks like to "ride the wave" of tech.

Anne talked about how the marketing industry pivoted when digital marketing first took off and how we're navigating the same kind of shift today as technology changes again. It was also great to hear from Isobel Dyson about the project she worked on, "The Herds," and see all the amazing things arts graduates are up to these days.

Huge thanks to Dr. Szypula and the students for having us!

03/26/2026

If you can’t track it, you can’t defend it! At our latest Social Shindig, we dove deep into the importance of tracking and why it’s important to be able to connect the dots to where your leads are coming from.

Watch to hear why we think marketing is an asset center.

03/13/2026

If you run ads to find customers in the UK or Europe, listen up! Starting July 1, 2026, Meta is adding a small "Location Fee" to your bill.

The Simple Breakdown:

❗️What is it? Governments in certain countries started taxing big tech companies. Meta used to pay this for you, now; they’re passing the bill to you.
❗️Who pays? Anyone whose ads are shown to people in the UK, France, Italy, Spain, Austria, or Türkiye. (It doesn't matter where you live; it matters where your audience lives!)
❗️How much? It’s a surcharge of 2% to 5% depending on the country.

⚠️ What that will look like: When you set a $100 budget in your dashboard, Meta will still spend exactly $100. BUT, when your receipt comes, it will be for $100 + tax (if targeting any of those countries).

The Takeaway: If you have a strict marketing budget, you need to "math" an extra 2–5% into your plans,

Make sure to share with your team so they can make any necessary adjustments.

03/11/2026

Social Squib is 10 years old today. What started with a 2G WiFi stick and a dream has turned into a thriving community. I’ve long said we were "the little business that could," but we only could because of the people who lifted us up. From family and mentors to the clients who took a chance on us, especially early on, you are the heartbeat of this company.

A special thank you to my current team for propelling us forward, and a moment of recognition for our early team members who helped us find our footing when we needed it most. 🤍

Thank you for being part of our story.

Cheers to 10 years!

-Anne

02/25/2026

If you’ve ever felt like your leads disappear into a "black hole" once they hit the Sales department, this session was built for you. We’re skipping the fluff and getting straight into:

💰 How to track a lead from the first click to the final check.
⚙️ What you need "under the hood" to make your data reliable.
🤝 How to get the reporting you need from Sales.
🚫 Identifying the channels that are eating your budget right now.

The best part? This isn’t a one-way webinar. It’s a cameras-on, candid conversation with a community of marketers who are dealing with the exact same challenges you are.

Join us today at 2:00 PM EST

🔥 GRAB A SEAT: https://socialsquib.pulse.ly/7xuw2atpge

02/23/2026

The high price of "not knowing" is high-stakes guesswork. 😰

When you don't know which campaigns support the sales process, you're just throwing spaghetti at the wall. We’re putting a stop to that on February 25th.

Social Shindig isn't a dry webinar. It’s a cameras-on, candid Zoom meetup for marketers to be real. 🤝 No judgment, just a supportive space to talk about:

What’s actually working in-house right now.
Proving your value to the C-suite.
Cleaning up your tracking for a better 2026.

We’re saving a seat for you. Will we see you there?

🔥 LAST CHANCE TO REGISTER: https://socialsquib.pulse.ly/fxttwre7lt

02/19/2026

If your "attribution model" is just you manually cross-referencing dates and praying for a match, this is your sign to join us. On Feb. 25th, find out if your leads are making you money.

Join the next Social Shindig at the link in our bio! 🔗

We’re discussing:
-Exactly what to request from Sales to get the data you need.
-Identifying which specific content actually supports and advances the sales process.
-How to measure how much money your leads actually bring in, even when the data is messy.

See you there!

https://socialsquib.pulse.ly/trrcq6dkgx

02/17/2026

If you’ve ever struggled to show the direct line between your marketing campaigns and the company’s bank account, you aren't alone. It’s time to move from "I think this is working" to “here is the ROI."

Join us at Social Shindig on February 25th. See you there! Sign up here: https://socialsquib.pulse.ly/whaj4cprlb

02/13/2026

Most marketers can tell you their Cost Per Lead down to the penny. But when the boss asks, “How much revenue did those leads actually make us last month?”... the room gets real quiet. 🤐

If you feel like you’re flying blind between the "click" and the "close," we got you. On Feb 25th, we’re hosting a Social Shindig to pull back the curtain on lead attribution.

We’re covering:

✅How to measure the ROI of your leads
✅How much money your leads are actually bringing in
✅What content supports and advances the sales process the best

Stop counting leads and start counting revenue.

🔗 Register for "Are Your Leads Making Money?": https://socialsquib.pulse.ly/ksh9tt1idz

Address

Livingston, NJ
07039

Telephone

+18622452550

Website

http://www.socialsquib.com/

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