MemBrain

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11/04/2024

Mondays are better with 🎶✨

London’s Paige Kennedy () is known for their energetic, synth-driven dance-pop. Their hit single “Lingerie Model” gained viral attention with 7 million plays across Instagram and TikTok, leading to a growing fanbase and features on major Spotify playlists.

With support from BBC Radio and live sessions for BBC Introducing, Paige has headlined sold-out shows and played festivals like Latitude and Swn Festival. We can’t wait to see what’s next for this rising alt-pop star.

10/22/2024

Happy ! While we work on STORM 100, we’re highlighting up-and-coming artists to keep on your radar! 🎶

BIG SIS () is Liverpool’s freshest sibling duo mixing dance beats and cheeky lyrics. From banging pots as kids to crafting club anthems today, Babie and Baby channel their playful energy into every track.

BIG SIS describes themselves as “making really really really really really good dance-pop music.” Expect emotional breakdowns turned into bangers, bright turtlenecks, and vibes that make you dance your worries away. The pair’s bond—both familial and musical—sets them apart, and their creative process runs deep, from their shared upbringing to their psychic communication.

10/14/2024

It’s ! Rising alt-pop/rock star Zoe Ko () is on fire with her gritty single “DIRT,” capturing the raw energy of her NYC roots. 🔥

Her latest track “Kiss my (Ah)” blends nostalgic 90s/00s pop with a bold rock edge, channeling confidence and individuality. Zoe’s music is all about empowerment, turning personal experiences into relatable anthems. Currently touring with STORM Report alumna UPSAHL, Zoe’s fanbase is growing fast as she continues to shake up the alt-pop scene.

10/05/2024

It’s alive!! ⚡️ Very proud to have put these two brand icons together: x 🔥

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We teamed up with one of the most trusted cleaning brands to bring you our new Sneaker and Hat Foam Cleaner! The Reshoevn8r x OxiClean Foam Cleaner is available now!

09/30/2024

Happy ! One of our favorite new traditions is kicking off the week with an up-and-coming artist for your playlists!

Growing up right outside of Atlanta in Roswell, Georgia, Vincent Mason () was inspired early by movie soundtracks and how each song perfectly fit into the storyline.

Fusing his influences like Parker McCollum and John Mayer, his southern country side blends perfectly with the singer-songwriter’s pop sensibilities – creating a fresh new sound that’s becoming incredibly popular in the genre. The 23-year-old taps into his life experiences to curate a narrative true to country storytelling.

His single, “Hell is a Dance Floor” has amassed over 20 million streams since its release earlier this year, making it his biggest breakout moment so far. He kicked off 2024 with shows opening for Luke Bryan, Miranda Lambert, and Gavin Adcock, and has just announced a tour with Riley Green and Ella Langley. In 2025, join us when we catch him making his Stagecoach debut! 🤠

09/23/2024

Happy ! There’s no better way to kick off the week than with an up-and-coming artist for your playlists! 🎶

is an artist who embodies the bittersweet blend of humor and heartache. Her music, characterized by catchy melodies and witty lyrics, explores the raw emotions that come with love, heartbreak, and self-discovery, all wrapped in a disarmingly relatable package. A singer, songwriter, and producer, sad alex has made a name for herself with a unique sound that blurs the lines between pop, R&B, and indie, resonating with listeners who find solace in her candid storytelling.

With her signature mix of sass and vulnerability, sad alex isn’t afraid to lay her emotions bare, but she does so with a wink and a nod, often delivering poignant moments with a dash of sarcasm. Her ability to navigate life’s ups and downs with both levity and depth has gained her a loyal fanbase.

Her debut album “i thought that i’d know by now” was released just last month, and it is a pop-driven emotional rollercoaster in the best way. 🤩

09/17/2024

Happy ! We’re kicking off the week with another incredibly talented up-and-coming artist for your radar.

Sophie Hunter (.mp3) is making waves with her bold, genre-blending rap and viral music videos. Tracks like “Mic Check” and “bb nike” have blown up on TikTok and Instagram, bringing her emo-trap style to a wider audience.

Her visual style and storytelling are captivating fans, contributing to her meteoric social media rise. Many are struck by her unique blend of intensity and wit, comparing her to a hybrid of Natasha Lyonne and Eminem—a mix of sharp humor and raw, unapologetic energy.

As Hunter’s fan base continues to grow, her ability to convey personal darkness through captivating, short-form bangers is making her one to watch in the rap scene and beyond. 🔥

09/13/2024

Yeehaw! 🤠 The lineup just dropped and we’re excited to see so many memBrain STORM Alumni! We touched on the major mainstream surge of country music in our STORM 98 article, but this lineup further proves the point that country fusion, pop country, and rock country are all on the rise, making for a lineup that spans more genres than usual!

With fan favorite alumni like Whiskey Myers (48), Sierra Ferrell (84), Sturgill Simpson (37), Dylan Gossett (99), Niko Moon (80), Dasha (70), Annie Bosko (97), Tiera Kennedy (77), The Castellows (98), Luke Combs (43), Austin Snell (95), Abby Anderson (58), Waylon Wyatt (Road to 100) alongside headliners like Jelly Roll, Lana Del Rey, and the Backstreet Boys, this will be one of the most eclectic lineups of the year!

09/10/2024

Happy ! While we work on STORM 100, we’re highlighting up-and-coming artists to keep on your radar! 🎶

Mikayla Geier () is a Canadian singer-songwriter who has transitioned from classically-trained ballerina to pop musician, allowing that experience to fuel her work.
Known for her heartfelt lyrics and engaging melodies, Geier runs the gamut from refreshing summer pop like “Paris” to raw and vulnerable narratives like “I don’t feel safe in my body.” Her music and recent video release is influenced by 90s rom coms, French cinema, and her complex relationship with ballet, bringing an authentic and nostalgic vibe.

Geier is certainly on the rise, amassing an impressive 10 million streams across various platforms and 1.5 million followers on social media. We can’t wait to see what she releases next!

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