9P's of Marketing

09/11/2026

Is there a Marketing tie-in to the thousands of deer on Catalina Island?

Yes. In the 1920's and 1930's humans brought mule deer to the island to promote hunting tourism.

They started with two then added eight more deer.

Now there are thousands and with no natural predators they have multipled in the past one-hundred years.

A story on TV and one in the LA Times caught my eye having to do with hunting and eradicating the deer in 2026 to save the plant life.

09/02/2026

Punishment is not one of the 9Ps of Marketing. Tarnished brand, which falls under Presentation.

Not a good sign for Clippers. Suspensions, fines and punishments including losing five first round draft picks and Steve Ballmer doesn't look good at all. He's banned for a year.

Silver: “I am deeply disappointed by the flagrant violations of our rules and by the Clippers’ institutional and leadership failures that led to this misconduct. The severity of the penalties reflects the seriousness of the violations.”

08/23/2026

Kind of fun looking at evolution of logos, messaging and part packaging. Packaging is part of a few of the 9's of Marketing, especially Product and Presentation. I'd love them to provide Pricing, another one of 9P's.

08/10/2026

It's not a hot dog unless it has mustard on it. Not Catsup or Ketchup. 65-foot hot dog advertising in Times Square

The 9P's Marketing system or concept created in 2007 by Larry Steven Londre of Londre Marketing Consultants, LLC can be used successfully by product companies, service firms, “for profits” entities and nonprofits.

08/07/2026

So many tie-in with Cheetos at the Orange County Fair. Promotion, Partners, Presentation, Place, Product, and People for sure.

07/31/2026

I found a famous ad I used in class. So much symbolism. This could have been the "logo."

07/29/2026

Affects "Place." under 9P's and Consumer Perception.

A Los Angeles Superior Court judge has ordered Waymo to halt overnight charging of their vehicles in Santa Monica, two locations.

His temporary ruling bars charging between 11 p.m. and 6 a.m., though Waymo’s daytime charging and overnight ride service (Product) remains unaffected.

07/29/2026

A way to communicate to students about a Marketing concept: USP-Unique Selling Proposition.
"It's like a great pick-up line that will have customers ("People," in the 9P's) flocking to you rather than competitors."

07/27/2026

Packaging falls under "Product" in the 9P's. W**e buyers and consumers under "People."

07/19/2026

I asked Google "Why was the World Cup Final Halftime extended to 30 minutes.

The real answer was money. Advertisers.

I counted 29 advertisers. How many can you truly remember?

Who was the biggest advertiser or most promoted? That's always a trick question I use in class about the Super Bowl.

Fox Sports.

Plus add advertisers such as AT&T, Ted Lasso, Walmart (Who Knew?), VW, Don Julio, Movie One Night Only, Snickers, T-Mobile, Carnival Cruises, Kalshi, FIFA, Bank of America, Topps, AirBnB, Coca-Cola, Lilly, Raise a Rocher, Sapphire Reserve Card, Intuit, Visa with Wells Fargo, Cafe Bustelo (with limited edition tattoo kit in every cup), Home Depot, Indeed.

Google stated:
"FIFA extended the World Cup halftime period from 15 minutes to about 30 minutes to accommodate a massive, star-studded halftime show. For the first time, tournament organizers brought the spectacle of the NFL's Super Bowl to the World Cup final, breaking from traditional regulations to showcase major musical performers."

Believe in Advertising Or Biliebe in Advertising.