Profits Unlimited

09/04/2026

Want to know what your customers experience?

Go through your own onboarding process.

Pretend you've never heard of your company.

Visit your website.

Submit a request for an estimate.

See how long it takes to receive a response.

Read the emails.

Look at the estimate.

Pretend you accepted the proposal.

Then ask:

"What happens next?"

Was it obvious?

Was it easy?

Most business owners spend a lot of time thinking about how the business operates.

Very few experience it from the customer's perspective.

Test your own process. Then fix what frustrates you.

09/04/2026

Do you do this with seeding?

Listen LIVE on Lawn Pro Radio at lawnproradio.com

09/04/2026

If your office answers the same questions over and over again, you may have content sitting right in front of you.

Think about the questions customers ask repeatedly:

"Do you service my area?"

"When will you come?"

"How often will you mow?"

"Do I need to be home?"

"How do I pay?"

"What happens if it rains?"

"Do you offer cleanups?"

Those questions belong on your website.

An FAQ page can:

• Save your office time
• Help customers find answers immediately
• Reduce repetitive phone calls
• Set expectations before the sale
• Make your company look more organized

Your customers are already telling you what should be on your FAQ page.

Listen to the questions you're answering every day.

09/02/2026

Being exhausted isn't a business strategy.

There is a difference between:

Building a business that requires you to always work harder

and

Building a business that gives you more freedom.

More customers aren't necessarily the answer.

More employees aren't necessarily the answer.

More revenue isn't necessarily the answer.

The real question is:

"Can I increase the value of my business without increasing its dependence on me?"

Better systems.

Better pricing.

Better employees.

Better processes.

Better customers.

Better use of your time.

09/01/2026

One of the best questions you can ask yourself as a business owner is:

"Could someone run this business if I stepped away?"

If the answer is no, you may have built a job instead of a business.

Start documenting:

• How leads are handled
• How estimates are created
• How jobs are scheduled
• How crews are dispatched
• How customers are communicated with
• How complaints are handled
• How invoices are sent and collected

The goal is to create a business that doesn't depend on one person's memory.

Build streamlined systems now, and you make your business easier to scale, manage, and sell later.

09/01/2026

Are You Actually Charging Enough?

One of the biggest mistakes in the lawn and landscape industry is pricing a service based on what you think you should charge instead of knowing what that service actually costs you to operate.

What does it really cost you per hour to run:

A mowing crew?
❄A snow operation?
A fertilization route?
A landscaping crew?

You have...

Labor.

Equipment.

Repairs.

Insurance.

Overhead.

And countless other costs that have to be accounted for.

If you don't know your true cost per hour of operation, how can you know whether your price is profitable?

That's why we created the Know Why You Charge What You Charge—cost calculator specifically designed for lawn and landscape businesses.

Calculate your cost per hour for any service you offer, whether you rent, lease or own your equipment.

Because guessing at your pricing isn't a strategy.

Knowing your numbers is.

Learn more about Know Why You Charge What You Charge and start pricing based on your actual costs.

https://profitsareus.com/product/know-why-you-charge-what-you-charge-spreadsheet-cd-microsoft-excel/

Our cost calculation spreadsheets are tailored for lawn and landscape business owners, enabling you to efficiently calculate your cost per hour for any service you offer. Never undersell your services again! By helping you evaluate both new customers and your current customer base for profitability,...

09/01/2026

Tune in this morning from 8am-9am EST on Lawn Pro Radio for Lubrication Across the Nation! If you're a lawn pro, you should tune in!

08/31/2026

Tune in this morning from 10am-11am EST on Lawn Pro Radio for today's live show of PROFIT TIME! If you're a lawn pro, make sure you're tuned in!



Listen here:

Why Listen to Lawn Pro Radio?

08/30/2026

Don't forget to tune into Lawn Pro Radio tomorrow morning for a fantastic lineup of shows!
Starting at 7am EST: AAron's Honest Review with Aaron Walls and going through 11am EST with 4 great shows!
Tune in here: https://profitsareus.com/lawn-pro-radio/

Why Listen to Lawn Pro Radio?

08/29/2026

Interview from IPLLA's 40th Summer Field Day! Great day of education and community building!