Southwest Watersports

Southwest Watersports Southwest Watersports formally known as New Mexico Wake is New Mexico and West Texas' exclusive Mast

Congratulations to the Singleton family on their 2027 MasterCraft X22!We’re especially grateful to have them back for th...
09/04/2026

Congratulations to the Singleton family on their 2027 MasterCraft X22!

We’re especially grateful to have them back for their second boat from Southwest Watersports. Thank you for continuing to trust our team! We hope you enjoy every minute in the new X22!

Labor Day Pro Shop Savings 🇺🇸Take 25% off Pro Shop gear at all Southwest Watersports locations for Labor Day. Shop appar...
09/02/2026

Labor Day Pro Shop Savings 🇺🇸

Take 25% off Pro Shop gear at all Southwest Watersports locations for Labor Day. Shop apparel, accessories, and more while the savings last.

Stop by your nearest Southwest Watersports location and shop the Pro Shop.

Labor Day weekend hours at Southwest Watersports! 🇺🇸Our Lubbock location will be closed Saturday, while Possum Kingdom a...
08/31/2026

Labor Day weekend hours at Southwest Watersports! 🇺🇸

Our Lubbock location will be closed Saturday, while Possum Kingdom and Elephant Butte will be open during normal hours.

We hope everyone has a safe Labor Day weekend and enjoys some time on the water!

Through the Fire — a shirt with a purpose. ❤️These limited-edition shirts were created to support Palo Pinto County ESD1...
08/29/2026

Through the Fire — a shirt with a purpose. ❤️

These limited-edition shirts were created to support Palo Pinto County ESD1 as they continue working to protect our community during the Ross Fire.

Proceeds directly benefit ESD1 and the resources they need both now and in the days ahead.

Click here to purchase a shirt and help support those serving our community.
🔗 https://local-legends-print-factory-2.printavo.com/merch/palo-pinto-esd1/

End of Summer Pre-Owned Savings Event. 🏄‍♂️We’re closing out summer with special savings across our pre-owned boat inven...
08/29/2026

End of Summer Pre-Owned Savings Event. 🏄‍♂️

We’re closing out summer with special savings across our pre-owned boat inventory. If you’ve been looking for the right boat at the right value, this is a great time to see what’s available at Southwest Watersports.

Stop by and check out our pre-owned inventory, or browse online.
📲https://bit.ly/4lqUlje

Our Possum Kingdom community needs our support! ❤️As the Ross Fire continues to impact the area, we’re supporting the Po...
08/25/2026

Our Possum Kingdom community needs our support! ❤️

As the Ross Fire continues to impact the area, we’re supporting the Possum Kingdom Lake Volunteer Fire Department and the men and women working to protect our community.

If you’d like to help, donations can be made through the Venmo or mailing information provided. Please keep our first responders and everyone affected by the fire in your thoughts and prayers!

End-of-Summer Savings are on at Southwest Watersports!Save up to $8,000 on select 2025 and 2026 models from now through ...
08/25/2026

End-of-Summer Savings are on at Southwest Watersports!

Save up to $8,000 on select 2025 and 2026 models from now through September 6th. Take advantage of the savings and finish out the summer with your dream boat!

Shop our eligible inventory today.
📲https://bit.ly/3Spv68D

The Barletta experience at $59,999.Our Barletta Sanza inventory delivers the craftsmanship, comfort, and support Barlett...
08/22/2026

The Barletta experience at $59,999.

Our Barletta Sanza inventory delivers the craftsmanship, comfort, and support Barletta is known for in its most accessible series. Built with the essentials done right and plenty of room for family and friends to enjoy the water.

Our available Sanzas are $59,999. Stop by Southwest Watersports to check them out.
📲 https://bit.ly/45IByul

This 2027 MasterCraft X24 is hard to miss 🔥A refined 24-foot platform with SurfStar, premium interior detail, and the ki...
08/20/2026

This 2027 MasterCraft X24 is hard to miss 🔥

A refined 24-foot platform with SurfStar, premium interior detail, and the kind of wave performance that has made the X24 one of the standout boats in the MasterCraft lineup.

Stop by our Lubbock location and check it out!
📲 https://bit.ly/4wJkYW5

Congratulations to the Lantz family on their MasterCraft XT24! 🏄We appreciate the Lantz family trusting Southwest Waters...
08/18/2026

Congratulations to the Lantz family on their MasterCraft XT24! 🏄

We appreciate the Lantz family trusting Southwest Watersports and are excited to see them out on the water!

Address

4708 Woodrow Road
Lubbock, TX
79424

Opening Hours

Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

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