Wisconsin's Marine Superstore

Wisconsin's Marine Superstore Introducing Wisconsin's Marine Superstore, where every day is a boat show.

Located inside Jay's of Mauston, we invite you to explore our 70,000 sq ft heated showroom, featuring 90+ boats on display from popular brands such as Tigé, Premier, Lund, & more!

06/16/2026

Reel in a great this fishing season with special savings on a 2025 Sea-Doo Fish Pro Sport 170, now available for just $16,256.

Visit us at Jay’s of Mauston and check it out today!

06/16/2026

Introducing our newest Sales Specialist at Jay’s of Mauston, Luke Peterson!

If you’re in the market for a new boat this summer, give Luke a call at (608) 707-1670.

Stop in today and say hello!

If a new boat has been on your mind lately...consider this your sign. Cash in on summer with Alumacash and save up to $3...
06/16/2026

If a new boat has been on your mind lately...consider this your sign. Cash in on summer with Alumacash and save up to $3,000 on select Alumacraft boats at Jay's of Mauston.

Stop by and make this the summer you get on the water!

06/13/2026
Ready to upgrade your Spark? 🌊If you purchased a Sea-Doo Spark between April 1, 2020 and September 30, 2023, you can sav...
06/04/2026

Ready to upgrade your Spark? 🌊

If you purchased a Sea-Doo Spark between April 1, 2020 and September 30, 2023, you can save $500 on any new 2024-2026 Sea-Doo PWC. Don’t miss your chance to upgrade your ride before this offer ends on 07/31/26!

Stop by Jay’s of Mauston today to learn more!

06/03/2026

Is your wife mad at you? Get a Sea-Doo Switch Cruise. She’ll probably still be angry…but at least you have a Sea-Doo now! 😂

If you think the 2025 Tigé Z1 turns heads now, wait until it hits the water 👀
06/03/2026

If you think the 2025 Tigé Z1 turns heads now, wait until it hits the water 👀

06/03/2026

You have until the end of this song to find a boat at Jay’s of Mauston! 😂

Nothing beats seeing new boats hit the water for the first time. Enjoy the season, everyone! 😁☀️
05/30/2026

Nothing beats seeing new boats hit the water for the first time. Enjoy the season, everyone! 😁☀️

05/29/2026

Introducing the beautiful 2025 Tigé Z1, now available for $131,600.

Visit us at Jay’s of Mauston and see it for yourself today!

Address

800 N Union Street
Mauston, WI
53948

Opening Hours

Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 3pm

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