07/17/2025
DM me the word "SYSTEMS" to get more FREE info! This video is a snippet from a free live Q&A I did a couple of weeks ago, the topic of the clip is about why the first-class follow-up is critical (and how to systematize it).
What happens after a lead takes their first class? In this video, we break down a simple yet powerful strategy to retain more trial students and fix churn before it starts.
From personal follow-ups by consultants and instructors… To tech-driven email automations that alert you to negative feedback… To the manual accountability systems that build rock-solid culture…
I explain how this one habit — asking “How was your first class?” — can make the difference between a new student signing up or silently ghosting your gym forever.
Whether you run a BJJ academy, MMA gym, Muay Thai school, or kids martial arts program, the strategies we teach are field-tested and results-driven.
📈 Want to learn how to grow your gym too? 👉 DM me the word "Systems" to learn how!
This Sunday, at 8PM EST, I'm hosting a LIVE webinar called "The MMA Onboarding System".
I’m giving you the secret formula that my team uses to smoothly transition people from leads to members.
This isn’t just a script — it’s a complete system that’s been battle-tested, improved, and refined for over almost 20 years. I’ll show you the key updates that keep it razor-sharp and converting like crazy.
If you follow it 100%, this WILL move the needle for your business immediately.
Be there LIVE. No replay. No second chances.