*Comprehensive Asset Liability Management
*ProActive Asset Management
*Institutional Alternative Investment Strategies
*Performance Management Fee Structure
*S & P 500 ETF v Individual Equities
*Prompt Response To Market Volatility
*Proper Asset Allocation and Rebalancing of
Asset Classes
*Extensive Cost Control
*Tax Analysis - Utilization of Tax Looses to lower
capital gains
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Complete Initial Portfolio Review and Analysis
*Coordination of Financial Affairs with CPA Accountant and Trust Attorney
*Transparency - Advisory Relationship
*Reduced Portfolio Costs
*Eliminate Markups and Any Other Hidden Costs
*Quarterly Portfolio Reviews and Analysis
*Video Conferencing Capabilities
*Open Architecture Platform
Who We Are:
Burns Asset Management LLC is a Registered Investment Advisory firm specializing in the day to day management of our clients' equities, fixed income securities, options and indexes. Our Commitment To Results:
Our first step is to determine the proper asset allocation of equities, fixed income securities and cash for each client. We also determine the tax cost basis on each asset for proper analysis. The second step is to choose the best individually tailored proven method for the ongoing management of those investment assets. Our "Smart Portfolio" concept utilizing exchange traded funds (ETFs) simplifies this management often resulting in improved performance, reduce risk and lower costs. Our management structure assures client objectivity as we receive NO COMMISSION or any other compensation other than our quarterly asset management fee. EVERY CLIENT IS OUR ONLY CLIENT. We also provide assistance in the management of fixed income securities such as municipal and corporate bonds. Our Success Is Measured By Your Success
We offer both a Flat Fee Management account as well as a Performance Fee Management account. Our Flat Fee Management Account
Begins at an annual fee 1.0% for equity accounts and an annual fee .25% for fixed income accounts. Additional discounts based on portfolio size. Our Performance Management Fee Account
We offer the alternative to high brokerage fees, large commissions and underperforming funds
on our equity managed accounts. We put our expertise to the test in that we need to achieve a targeted rate of return on the portfolio before we receive any fee other than the minimum annual 0.50% fee. Our Experience:
We know the market challenges investors face today. With over 35 years of experience in the investment industry, we assist our clients in overcoming those challenges by providing a step by step program in achieving their investment goals. We Take Pride In The Fact That We Pay For Ourselves In The Following Ways:
Increased portfolio income
Lowest cost on all investment transactions
Reduced management fees based on type
of asset
Over 35 years of investment experience
Coordination Among Other Professionals:
Whenever it is deemed necessary by our client, we will coordinate our efforts with your accountant for annual tax analysis, trust attorney for trust and estate planning analysis or other professionals to develop and monitor your overall comprehensive financial plan. Brokerage Accounts
Clients maintain a brokerage account with the brokerage firm of their own choice. All securities are held in the client's brokerage account. Deposits and withdrawals as well as monthly investment account statements are provided by and the responsibility of their particular brokerage firm. In addition to the above brokerage statement, we also provide a quarterly portfolio analysis based on the positions and values on the client's brokerage statement. Burns Asset Management LLC utilizes a limited power of attorney so as to institute all buy and sell trades in the client's brokerage account on their behalf. However, we receive NO compensation from any brokerage firm or financial institution and do not have authorization to remove funds. Discount Brokerage
We strongly recommend the use of nationally known discount brokerage firms such as Charles Schwab & Company and E-Trade. These brokerage firms offer account safety and many of the same services as the well known Wall Street firms but without the large commissions associated with them. They charge a nominal transaction fee to execute trades in stocks, indexes, options and fixed income securities such as certificate of deposits, corporate and municipal bonds. This affords our clients increased savings while enjoying the same services and security. SIPC Insurance:
SIPC is a federally mandated, non-profit, member-funded, corporation in the United States. It protects investors in certain securities from financial harm if a broker-dealer should fail. Risk Management:
While we believe that equities offer the best risk to reward ratio, we also know how important it is to minimize the risk associated with them. Our daily review of the percentage of equities to cash/bonds in each portfolio allows us to make day to day adjustments to maintain the appropriate exposure. We utilize numerous strategies such as technical analysis and option call writing to reduce the amount of downside volatility. Intelligent Portfolios:
To build and manage your portfolio, we use an advanced algorithm and professional insight to develop a diversified portfolio of low-cost exchange traded funds (ETFs)-all handpicked by the BAM. Portfolios include up to 20 asset classes across stocks, fixed income, real estate and commodities, as well as an FDIC-Insured cash component-so they’re truly diversified. After the ETFs are chosen, BAM will monitor their performance on an ongoing basis to make sure the ETFs continue to provide consistency and diversity. We reduce taxes and shield you from making irrational investing decisions by automating the best investing practices like rebalancing your portfolio, reinvesting dividends, tax loss harvesting and setting up automatic deposits. Our sophisticated technology allows us to put all of your money to work by purchasing fractions of shares down to the dollar, so we can diversify your entire investment across our portfolio of ETFs. Let us do the modeling for you. Technical Trend Analysis:
Using sophisticated analytical tools, we utilize charts such as the one below (see webpage)to identify price patterns and study technical indicators, moving averages and formations. This assists our ability to determine whether an asset is trending, and the probability of its direction and continuation. Based on those conclusions, we fine tune the percentage of equities to cash in each portfolio. Management of Fixed Income Securities:
W e provide extensive assistance in the management of their fixed income securities including but not limited to municipal and corporate bonds. Standard and Poors 500 Index:
The chart below (see our webpage) is the Standard and Poors 500 Index showing its price movement from 1960 to its present day value. The S&P 500 Index, first published in 1957, is a diversified equity portfolio comprised of 500 large publicly held American companies. It covers about 75% of the American equity market by capitalization. It differs from other U.S. stock indices such as the Dow Jones Industrial Average and the NASDAQ due to its diverse constituency and weighting methodology. It is one of the most commonly followed equity indices and many consider it the best representation of the market as well as a bellwether for the U.S. economy. We often utilize the S&P 500 Index in clients' portfolios both for its diversification and reduced costs in lieu of individual stocks. The Index also offers an attractive dividend and the sale of call options are available to further increase its total income potential. Exchange Traded Funds ( ETFs ):
The S&P 500 Index can be purchased as an ETF with no annual internal management fees as with mutual funds or any expense other than the initial transaction cost. It can be acquired in very much the same manner as purchasing an individual stock or equity. And just like an equity investment, it provides quarterly dividends from the index and an option writing strategy can be utilized which can further increase the income from the index. The structure of this ETF index allows us to move a basket of 500 stocks in or out of the market with one single trade instead of 500 individual trades saving both time and expense. S&P Index Option Writing Strategy:
Covered Call Writing:
One of our most successful strategies is our Covered Call Writing program, where we use options against an existing stock or index position. The premium generated from a covered call serves as additional income, by enhancing returns on the stock \ index position or creating a cushion against a pullback because the amount of option premium
received lowers costs. Writing covered calls is the only option strategy approved for an IRA account.
* Safest of All Option Strategies
* Increased Income
* Reduced Investment Risk
* Provides A Measure of Downside Protection
* Approved For IRA Accounts
An Investment Hedge For Downside Protection
Writing covered calls reduces your investment risk because the option premium received lowers the cost. Cash from covered calls can then be used to provide a comfortable living, or compound into greater wealth. "Writing Covered Calls is not only the safest of all option strategies, it is also safer than purchasing and selling stocks only." Chicago Board Options Exchange.
