Erin Williams Creative

04/21/2026

Anybody else?? 😂🫠

04/14/2026

Garden tour goodness - hellebores and muscari from my garden and cherry blossoms my neighbor was cutting and going to throw away 🫠.

Biz tip - if you’re running a business get a hobby that takes your mind off of it for just a moment. Mine is gardening and arranging flowers 🌸.

04/02/2026

A year ago today, I announced the closing of my business.
Not long after, I sold it.

This was not on my bingo card.

I wrote all about it here -

I decided to close my e-commerce business after 14 years - and then something unexpected happened. Here’s what it taught me about making hard decisions.

03/12/2026

Any "Fixer Upper" fans out there? SAME 🥰

Back when I owned Erin's Faces, one of the places I most wanted the brand to appear was the Magnolia Journal.

Eventually it did - with TWO products in the same issue.

The interesting part? We didn’t have a PR company.

I shared the story - and the two things that made the biggest difference when pitching editors.

The story of how Erin’s Faces landed in The Magnolia Journal - and the two things that made the biggest difference when pitching beauty products to editors.

03/05/2026

Entrepreneurs talk a lot about momentum - about pushing harder, doing more, not falling behind.

But what if pausing isn’t losing ground?

Olympic gold medalist Alysa Liu stepped away from competitive skating for more than two years after the 2022 Olympics because she was burned out.

When she came back, she didn’t just compete - she won gold (are you obsessed with her too? so good!).

I love this story because it’s such a powerful reminder that sometimes the bravest thing you can do is take care of yourself first.

I wrote a short reflection about what entrepreneurs can learn from her comeback:

Entrepreneurs often feel behind when burnout hits. Here’s why pausing, protecting your well-being, and redefining success can strengthen your business.

02/17/2026

What happens when you fall? Especially in front of everyone.

You do what Iliya did.
You get back up and keep going.

Fear of falling keeps so many entrepreneurs stuck. It keeps beautiful ideas hidden. Products unlaunched. Brands unnamed. Voices quiet.

“What will people think if it doesn’t work?”

With respect - who cares.

You get one life.
A limited number of days.

If you want to -
Launch the serum
Start the brand
Show up on social and talk to the camera
✨Do it ✨

Even if your husband, your mom, your sister, Aunt Sue don’t understand.

If one of the best skaters in the world can fall on global television and keep going, you can take one brave step toward your dream.

Falling isn’t failure.
Staying down is.