Wisconsin SBDC at UW-Milwaukee

06/09/2026

https://businessentrepreneurship.zohobackstage.com/ReadytoOpen-PlanningforaCommercialSpace #/

Milwaukee Co., the SBDC, & LISC are partnering to offer no-cost support for your business. Learn tips about leasing & property ownership.

06/05/2026

05/18/2026

REGISTER HERE: https://businessentrepreneurship.zohobackstage.com/ConnecttheThreadBetweenSalesandMarketing #/

During this virtual session, you will learn how to:

💹 Discover common organizational definition gaps in the ideal customer or channel profile

👍 Learn different structure models to connect marketing to sales

💻 Understand marketing technology tools and how to impact sales effectively

🪈 Determine gaps in your company's metrics dashboard that align marketing and sales, including your sales pipeline

05/13/2026

Are you ready to open a physical location for your business?

Join us on Monday, June 15th from 5-7:30 PM for a workshop on how to get your doors open.

REGISTER FOR THIS IN-PERSON EVENT HERE: https://businessentrepreneurship.zohobackstage.com/ReadytoOpen-PlanningforaCommercialSpace #/

This event if for IN-BUSINESS ENTREPRENEURS.

Milwaukee County, the Small Business Development Center (SBDC), LISC, and other resource partners are bringing free business support directly to you.

This workshop is designed for entrepreneurs who are already operating a business and taking their next step toward a brick-and-mortar location. In this free session, you will learn:

- How to financially prepare your business for a lease or mortgage
- Permits and municipality-specific requirements for leasing or buying
- - What to look for in a space to set your business up for success
Resources you can access right now to move forward

05/07/2026

If you are in business, join the Wisconsin SBDC and Knotmagic for this insightful, no-cost workshop!

Register here- https://businessentrepreneurship.zohobackstage.com/ConnecttheThreadBetweenSalesandMarketing #/

- Discover common organizational definition gaps in the ideal customer or channel profile

- Learn different structure models to connect marketing to sales

- Understand marketing technology tools and how to impact sales effectively

- Determine gaps in your company's metrics dashboard that align marketing and sales, including your sales pipeline

04/30/2026

A huge thank you to Sherrill Knezel and Meaningful Marks LLC for helping bring our Networking: A Strategic Approach to Building Meaningful Connections event to life.

Her live graphic recording captured the heart of the conversation, creating clarity, engagement, and lasting value for attendees.

Visual storytelling like this helps participants revisit key takeaways and continue the conversation well beyond the event.

We appreciate your creativity, professionalism, and the powerful way you help people feel seen and heard.

Thank you for partnering with us.

04/17/2026

Networking- A Strategic Approach to Building Meaningful Connections
Apr 28, 2026
11:30 AM
Virtual
REGISTER HERE- https://businessentrepreneurship.zohobackstage.com/Networking-AStrategicApproachtoBuildingMeaningfulConnections

Prepare for networking situations (especially conferences), identify and connect with the right people, and turn conversations into lasting business relationships.

Key talking points include:

- Networking is not random: why intentional strategy makes connections more effective.
- Know your audience before you go: Identifying key people, reviewing itineraries, and setting goals.
- Connect with priority people first: Focus on target audience clients, collaborators, or decision-makers before exploring the room.
- Prepare your tools and story: Elevator pitch, capability statements, business cards, and personal branding.
- Be intentional in conversations: Building relationships through listening and purposeful engagement, not just small talk.
- - Follow up strategically: Converting initial connections into meaningful opportunities.
Show up as your brand: How personal appearance, confidence, and alignment with your brand reinforce your message.

MEET YOUR HOST
Rochelle Einsiedel is the founder of OH Snap! By Shell Photography, a certified woman- and minority-owned creative business built on authenticity, storytelling, and connection. Known for her dynamic presence and ability to “work the room,” Rochelle has turned strategic networking into a powerful tool for business growth. Beyond her work behind the camera, she is recognized for building meaningful connections and leveraging relationships to create real opportunities. Rochelle has been invited to mentor entrepreneurs on networking and relationshipbuilding, helping them confidently navigate professional spaces and turn conversations into lasting partnerships. Passionate about authenticity and connection, she brings a practical, high-energy approach to teaching others how to show up with intention, stand out, and build relationships that drive results

Meaningful Marks will capture a graphic recording during the session that shared with attendees following the event.

04/06/2026

“Do You Know How to Network? A Strategic Approach to Building Meaningful Connections”

REGISTER HERE -https://businessentrepreneurship.zohobackstage.com/Networking-AStrategicApproachtoBuildingMeaningfulConnections

April 28th, 11:30 AM
No-cost
Virtual

You will receive a Zoom link upon registration. This event is for in-business entrepreneurs.

This session, offered in partnership with Women’s Entrepreneurship Week (WEW), is designed to help attendees make the most of Women's Entrepreneurship Week in May. While it complements the conference, registration for this networking-focused session is open to all.

Presenter- Rochelle Einsiedel from Oh Snap! Photography
Guest Artist- Sherrill Knezel of Meaningful Marks

03/31/2026

REGISTER - https://businessentrepreneurship.zohobackstage.com/FundingYourBusinessGrowth #/

These sessions expand on topics introduced at the Governor’s Marketplace event, offering hands-on learning and real-world tools that participants can apply immediately. WEDC representatives will also highlight the partner ecosystem and resources available to businesses statewide.

The Governor's Marketplace Deep Dive Series is designed to deepen learning from the Governor’s Marketplace event which took place in December. These sessions are open to all Marketplace attendees and Wisconsin small businesses looking to build new skills and apply practical tools in their operations.

Each session takes place on the last Thursday of February, March, and April, from 12–2 p.m., and includes expert instruction, WEDC remarks, and dedicated Q&A time.

Session 3- April 30th

Upon registration you will receive a Zoom link.