Crux Collaborative

Crux Collaborative Crux Collaborative is a User Experience Consulting firm. We collaborate with large companies to desi

The guidelines we use to check websites and applications for accessibility compliance -- called the Web Content Accessib...
09/06/2018

The guidelines we use to check websites and applications for accessibility compliance -- called the Web Content Accessibility Guidelines (WCAG) -- recently got an update. It was the culmination of four years of work and the first update in ten years.

So, what do you need to know and how will this change affect your organization?

The guidelines we use to check websites and applications for accessibility compliance -- called the Web Content Accessibility Guidelines (WCAG) -- recently got an update.  It was the culmination of four years of work and the first update in ten years.

In episode 020 of The Crux of It, we go into some next-level nerd territory and talk about keyboard-only accessibility.
08/23/2018

In episode 020 of The Crux of It, we go into some next-level nerd territory and talk about keyboard-only accessibility.

Recently, we redesigned our own website and in the process of doing that, and in collaborating together on balancing user experience and visual design and thinking about accessibility, we learned quite a bit about keyboard-only accessibility.

What happens to a user experience when there’s no screen to interact with? Our team explored voice-based user experience...
08/14/2018

What happens to a user experience when there’s no screen to interact with? Our team explored voice-based user experience using Amazon’s Alexa and the Echo Dot.

What happens to a user experience when there’s no screen to interact with? Our team explored voice-based user experience using Amazon’s Alexa and the…

10/11/2017

Thanks to the changing nature of the workplace and the rapid proliferation of smartphones, your customers expect your online interfaces to mirror the best sites and apps they’ve used. It doesn’t matter how complex or simple your business, or how large or small.

Does Your Online Experience Meet Your Customers’ Expectations? Maybe Not. By: Rebecca Grazzini October 6, 2017 Not that long ago, it was common to hear people proclaim that they’re not ‘good at computers’ so they expect to struggle to do things online. Thanks to the changing nature of the workplace…

What happens when you create a prototype of a new   feature or concept, take it into a   study and  the prototype is a b...
05/19/2017

What happens when you create a prototype of a new feature or concept, take it into a study and the prototype is a big ? That's what we discuss in episode 007 of The Crux of It with special guest- our friend and former colleague- Larisa Brandt.

Take a listen and let us know what you think.

This episode is the first of two conversations with Larisa Brandt about user research. In this part, we talk about what happens when you take a prototype into user testing and it performs poorly.

Introducing our Podcast: The Crux of It. Bite-sized UX. Ten minutes, one topic. Twice a month we will share insights, op...
03/24/2017

Introducing our Podcast: The Crux of It.

Bite-sized UX. Ten minutes, one topic. Twice a month we will share insights, opinions, tips, and answer any questions you may have about designing user experiences for regulated industries.

http://cruxcollaborative.com/thecruxofit/

01/24/2017

Is your site/app the main or only point of contact with your customers? In this article, we look at why your user's trust is so crucial -- and we share 5 ways to help build your user's trust.

Our CEO Mahtab Rezai was interviewed for Minnesota Business Monthly. In the article, she provides insight into our organ...
01/12/2017

Our CEO Mahtab Rezai was interviewed for Minnesota Business Monthly. In the article, she provides insight into our organizational DNA and explains how we use collaboration to elevate what we offer— to our clients, our community, and each other. If you interested in the kind of thinking that makes small business really work— for both owners and employees— this article is worth a read.

As I was watching the making of Lin-Manuel Miranda’s Pulitzer Prize and Tony Award®-winning megahit “Hamilton” on PBS, I was powerfully reminded that the vast majority of us are immigrants in this country. I know that sounds painfully obvious, however — being several generations removed from my rela...

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