Vantage Local

08/28/2013

http://marketingland.com/honk-if-you-love-gravy-what-auto-dealership-display-strategies-are-missing-56900

08/28/2013

http://marketingland.com/honk-if-you-love-gravy-what-auto-dealership-display-strategies-are-missing-56900

Local automotive dealerships are well aware of the need to promote sales with digital display advertising — after all, new and used car sales are high ROI profit centers. However, dealerships tend to overlook digital display opportunities for three other significant profit centers which are ripe for...

08/04/2013

http://marketingland.com/you-thought-banks-were-the-only-financial-fraudsters-welcome-to-the-global-advertising-crisis-52796

06/06/2013

Check out the tips we shared for local business marketing!

06/06/2013

Contextual targeting strategy outperforms behavioral in local advertising

In recent years, using cookie data in behavioral targeting strategies has been heralded as a game-changer by online marketers. A large part of this attention is focused on data management platforms (DMPs) that enable behavioral targeting through the use of cookie data to categorize a user’s website…

03/18/2013

Television personality Ryan Seacrest today revealed the existence of Draw Something 2, the sequel to OMGPOP's runaway mobile success Draw Something. Seacrest, best known for hosting Fox's long-running television show American Idol, Seacrest posted the following image to his Twitter…

01/22/2013

Display Advertising Industry in 2013 « iMediaConnection Blog http://bit.ly/XzviLu

Home › iMedia Connection Blog › Emerging Platforms Media Planning & Buying Opinions

01/22/2013

Increase Website Traffic with Fresh Ad Creative | Business 2 ...

Every business, whether online or off relies on marketing to get the word out about the business. Your marketing strategy has the power to make or break your

01/17/2013

GUEST POST 4 Mistakes of Online Marketing http://buff.ly/13I2UKF

Online marketing is a pivotal tool in the online toolbox of every business. Don’t make these 4 mistakes while working on your online marketing strategy.

01/17/2013

RT : 22 Things You're Doing Wrong http://bzfd.it/WebagJ

01/16/2013

We Watched 11.3 Billion Online Video Ads Last Month

Consumers watched 11.3 billion online video ads last month, up from 7.1 billion ads viewed in December 2011, according to comScore.

01/16/2013

Cover story: Display overtakes search in 2011 ad spend growth ... http://t.co/6V1iZ4xJ