05/29/2013
My concept for APM advertising is to create a fun fresh environment, while still maintaining professional atmosphere to encourage success. The vibrant colors inspired by citrus fruits will be split up among the 3 levels to based on the chromotherapy effects they deliver. First floor is an exciting orange, which provides guests entering a feeling of invitation. The second floor is yellow to help the creatives minds to flow. The third floor for the partners of the company is green, which is known for it's relaxing.