Excellence in Analytics

10/12/2026

You don’t have to master every AI tool to get started. One useful task. One practical lesson. One small win.

My AI Micro-Training Series for Crime Analysts helps you build confidence through 15–20-minute lessons and hands-on exercises designed for analytical work.

✅ 12 weeks of learning
✅ Fully virtual and self-paced
✅ AI Learning Center resources
✅ 84-day access

October pricing: $199 paid in full, or 3 monthly payments of $75.

Start small and keep building.

👉 Register here: https://dawnreeby.podia.com/ai-micro-training-series-for-crime-analysts

10/09/2026

💙 Building an Analytical Legacy: The Evolution of the Modern Analyst 💙

⚖️The Analyst Who Understands Risk Changes the Game

Crime analysis has traditionally focused on identifying patterns and trends.

But the next evolution of analytics is understanding risk.

A modern analyst does not simply ask:

“Where did crime occur?”

They ask:

“What factors are creating risk?”

“Where are vulnerabilities developing?”

“What opportunities exist for intervention?”

Risk assessment allows agencies to move from reaction to prevention.

It helps leaders consider:

🔹 Where resources are needed most
🔹 Which problems require immediate attention
🔹 Whether strategies are reducing risk
🔹 Whether prevention efforts are producing results
🔹 Whether investigative approaches are effective

The analyst’s role is not to predict the future with certainty.

The analyst’s role is to identify indicators, assess conditions, and provide decision-makers with better information.

Great analysts do not just identify problems.

They help organizations understand risk and create solutions.

10/08/2026

Ready to become the go-to analyst in your agency?

The Analyst II Bundle brings together practical tools to help you communicate your value, strengthen decision-making, and take control of your workload:

✅ Step-by-step COMPSTAT Implementation Guide
✅ Crime Analyst KPI Framework
✅ Elevator Speech Builder
✅ Start-Up Resources for Crime and Intelligence Analysts
✅ Full Productivity Mastery Course

Whether you’re stepping into a new role or growing in your current one, build the confidence and skills to lead strategically.

Explore the bundle: https://dawnreeby.podia.com/analyst-ii-bundle

The Analyst II Bundle is your all-in-one upgrade to lead with clarity, communicate confidently, and drive real impact. Get tools to run effective COMPSTAT meetings, build meaningful KPIs, craft your elevator speech, access key start-up resources, and master your workflow with the full Productivity M...

10/08/2026

🚀 Small lessons. Practical AI skills. Greater analytical impact.

October-only savings on the AI Micro-Training Series for Crime Analysts!

HALF OFF OCTOBER ONLY.

💥 Regularly $399, now only $199 paid in full
💥 3 monthly payments of $75

This self-paced, fully virtual, 12-week program helps you:

✅ Build AI projects that support analytical work
✅ Create AI agents for repeatable workflows
✅ Streamline routine tasks and reporting
✅ Apply AI responsibly, keeping human judgment at the center
✅ Build confidence to lead innovation in your agency

Grow your skills with 15–20-minute micro-lessons, hands-on exercises, and access to the AI Learning Center.

84-day access. No live sessions. Learn on your schedule.

Start small. Apply what you learn. Build momentum.

👉 👉 👉 👉 Click here: https://dawnreeby.podia.com/ai-micro-training-series-for-crime-analysts

Offer ends October 31.

Revolutionize Crime Analysis with AI is a 12-week micro-training program that shows you exactly how to use AI to streamline your workflow, automate tasks, and elevate your impact. With quick weekly lessons and hands-on projects, you’ll build real AI tools, boost your confidence, and become the ana...

10/02/2026

💙 Building an Analytical Legacy: The Evolution of the Modern Analyst 💙

🎯Stop Measuring Analysts by Their Products. Start Measuring Them by Their Impact.

For too long, analytical success has been measured by output:

✔ Number of reports completed
✔ Number of maps created
✔ Number of requests answered
✔ Number of statistics provided

But what if we asked a different question?

What changed because of the analysis?

The value of an analyst is not the report sitting on someone’s desk.

The value is the decision that report influenced.

A modern analytical unit should move beyond simply describing activity and begin demonstrating impact.

Analysts drive:

🔹 Operational decisions — helping personnel understand immediate needs and priorities.
🔹 Tactical decisions — identifying patterns, offenders, and opportunities for intervention.
🔹 Strategic decisions — helping leadership evaluate resources, policies, and long-term direction.

The future of analytics is not about creating more information.

It is about creating information that drives action.

A powerful analytical product does not just answer:

“What happened?”

It answers:

“Why does it matter?”

“Who needs to know?”

“What decision should be made?”

That is when analytics becomes a force multiplier.

09/30/2026

AI doesn’t have to be complicated.

The challenge for many leaders and professionals isn’t finding information about AI.

It’s knowing what information matters.

Every week, there are new tools, updates, and headlines. It can feel impossible to keep up.

That’s where having a trusted guide makes a difference.

The AI Micro-Training Series helps professionals understand:

💡 What’s changing in the AI landscape
💡 How AI can support better decision-making
💡 Practical ways to improve efficiency
💡 How to identify opportunities for innovation
💡 How to move from curiosity to action

Whether you’re a leader exploring AI strategy, an analyst looking for ways to work smarter, or a professional trying to stay ahead, the goal is the same:

Make AI easier to understand.
Make AI easier to use.
Make AI more practical.

The future will belong to organizations that don’t just adopt new technology, but understand how to use it effectively.

Register Here: https://dawnreeby.podia.com/ai-micro-training-series-for-crime-analysts

09/28/2026

TOMORROW “We’re going inside the framework.”

🚨 MARK43 AGENCIES — JOIN ME LIVE SEPTEMBER 29!

You downloaded the framework.

Now let’s talk about how to actually use it.

On September 29 at 1 PM Eastern, I’m partnering with IACA for a FREE live training on Building Crime Analysis Capability Within Mark43.

This isn't a Mark43 technical training.

We're going inside the analytical framework and documentation developed through real-world implementation so you can understand what is there, why it matters, and how your agency can begin using and adapting it.

Whether you're a Chief, command staff member, analyst supervisor, or crime analyst, I want you leaving with a clearer understanding of how these resources can help your agency examine:

👉 What information are we capturing for analysis?
👉 How is that information structured?
👉 What are our analytical workflows?
👉 What needs to be documented?
👉 Where are our data-quality challenges?
👉 Could our analytical processes survive a staffing change?

You do not need to start from a blank page.

The framework is already available FREE, and on September 29, I'll show you how to begin putting it to work.

📅 September 29
⏰ 1:00 PM Eastern
💻 FREE | Hosted by IACA

Register for the free live training: https://iaca-net.zoom.us/webinar/register/WN_5ngPBlVqSzmxDEt9RG9oFA?utm_source=chatgpt.com #/registration

📥 Haven't downloaded the framework yet? Get your free copy here: https://dawnreeby.podia.com/building-crime-analysis-capability-within-mark43

Your RMS contains the data. Let's build the analytical capability around it.

Excellence in Analytics and IACA operate independently and are not affiliated with, endorsed by, or funded by Mark43.

09/25/2026

💙 Building an Analytical Legacy: Moving from Data Producers to Strategic Partners 💙

🚔🏆The Analytical Manager: Building a Movement, Not Managing a Spreadsheet

The analytical manager’s role cannot stop at scheduling, approving leave, and reviewing reports.

A true analytical leader builds the future.

The analytical manager should be responsible for:

🔹 Creating a strategic vision for the unit
🔹 Aligning analytical priorities with agency goals
🔹 Measuring and communicating analytical impact
🔹 Building partnerships across the organization
🔹 Driving innovation and technology adoption
🔹 Improving processes and workflows
🔹 Developing future analytical leaders
🔹 Creating a culture of curiosity and continuous improvement

The question is not:

“How many reports did the unit complete?”

The question is:

“Did our analysis help the organization reduce risk, solve problems, and make better decisions?”

The strongest analytical units are not defined by their tools.

They are defined by their purpose.

Tools change.

Technology changes.

Leadership changes.

But a culture built around excellence, innovation, and impact creates something that lasts.

That is an analytical legacy.

09/25/2026

🤯 11 HOURS. EVERY. WEEK.

I’m reviewing capstone projects from my 12-week Automation & Productivity course with IACA for crime analysts, and one student wrote this about the workflow she built:

“The automated process is estimated to save approximately 11 hours per week, or 44 hours per month. The largest time savings come from reducing the manual work required to download, combine, query, and prepare large datasets.”

🌟 44 hours a month.🌟

That is more than an entire workweek returned to ONE analyst.

And this is exactly why I teach automation.

The goal isn’t to automate simply because we can. It’s to stop highly skilled analysts from spending their limited time downloading files, combining spreadsheets, cleaning data, running repetitive queries, and rebuilding the same processes over and over again.

⏱️ Automate the repetitive.
🧠 Protect time for critical thinking.
📊 Create space for deeper analysis.
💡 Give analysts the capacity to identify what others aren't seeing.
🎯 Increase the impact of the analytical function.

Imagine what happens when we give an analyst 44 hours back every month, and then intentionally reinvest those hours into work that actually requires an analyst’s brain.
That’s not just productivity. That’s organizational capacity.

And seeing students build systems that will continue creating value long after this course ends? THAT is impact. 💗

👉 👉 👉 👉 👉 👉 NEXT CLASS STARTS OCTOBER 5. REGISTER HERE: https://www.iaca.net/crime-analysis-automation

09/24/2026

AI is changing faster than most organizations can keep up with.

New tools.
New capabilities.
New opportunities.

But the biggest challenge isn’t access to AI.

It’s knowing:

✅ Which tools actually matter
✅ What changes you need to pay attention to
✅ How AI can improve your organization
✅ How to use it effectively and responsibly

That’s why having a trusted AI resource matters.

The AI Micro-Training Series was created to help professionals across industries—from executives and leaders to analysts and innovators—understand AI trends and apply practical strategies to their everyday work.

No technical background required.

No need to spend hours trying to figure it all out alone.

Just practical guidance, simple explanations, and real-world applications designed to help you make smarter decisions about AI.

Because AI isn’t just a technology trend.

It’s becoming part of how organizations operate, innovate, and serve their communities.

Stay informed.
Stay prepared.
Lead the change.

Register Here: https://dawnreeby.podia.com/ai-micro-training-series-for-crime-analysts