Virtual Collective

10/19/2023

One thing we can count on is change. We can either resist it or roll with it—it doesn’t have a preference! 🚀 We’ve been shaking things up around here. Virtual Collective is rolling into a new chapter and we are excited to launch what we’ve been working on soon!

11/08/2022

Today is election day! I can't think of anything more important than showing up at the polls and voting today. Our neighbors are counting on us.

10/31/2022

Let's go gouls! 👻☠🎃

10/31/2022

Why we love WordPress- ⁣
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1️⃣ WordPress is Search Engine Optimization Friendly. Free Plugins, like Yoast and Rankmath, give Web creators like you the tools and guidance you need to format your website’s SEO properly for search engines.⁣
2️⃣ You own your WordPress website. Owning your website may sound like a given, but did you know that many platforms don’t allow you to transfer your assets and code outside their environment? WordPress is open source. All website files and code belong to the site owner, for you to do as you wish with them. ⁣
3️⃣ WordPress is extremely flexible. WordPress gives you the ability to start small and grow over time, so you can add as you go. And, since it’s open source, there are virtually no limits to what you can develop.

10/31/2022

👩🏼‍💻 Why we love Shopify: ⁣
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1️⃣ Shopify is easy to set up and use. The intuitive user- design is a big hit with developers because they can concentrate on working their magic. It’s also convenient for users with little to no experience managing an online store. 💫⁣
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2️⃣ Shopify themes are mobile responsive, allowing merchants to easily develop mobile-optimized online shops. This means that customers can seamlessly navigate your website, find any information they need, and complete their checkout all from the comfort of their smartphone. 💫⁣
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3️⃣ Shopify is designed to facilitate SEO-friendly websites by default. Need we say more? 💫⁣
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4️⃣ Shopify merchants can now very easily sell their products across a whole range of different platforms and channels. Shopify allows you to conveniently offer your goods to users on Facebook and Instagram and others. ⁣
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If you are looking to build or revamp your Shopify site, give us a ring 📲

09/14/2022

What do we do, you ask? Well, let's get into it!

👉🏻 COURSE
Our course will help you clarify your company’s message by helping you define your value proposition, write a mission statement, and identify your primary customer persona.

👉🏻 COACHING
This program covers defining your company’s framework (mission statement, customer persona, and value proposition), developing a realistic content calendar for you to execute, and helping you build and track two sales funnels for your existing website.

👉🏻 DATA + ANALYTICS
Whether you are vetting a new idea or have already launched your business, our data audits and custom dashboards will take you on a deep dive to show you everything you possibly wanted to know and didn’t know you needed to know about your brand. Then we track your efforts on a custom dashboard to help you know what’s working and what isn’t. Over 12 months we will evaluate all monthly reports and help you understand and meet your goals.

👉🏻 WEB DESIGN + DEVELOPMENT
We utilize technical SEO and structured data to integrate your company’s unique voice into a data-collection framework that ensures a steady flow of organic traffic. 🤔 (Translation, customers will be able to find you better). We build custom websites on WordPress/WooCommerce or Shopify. Oh - and ask us about our managed WordPress hosting and Shopify site management services!

🚨Did any sirens go off for you? Well come on, hit us up!

08/08/2022

Melody and I have been making the most of our summer spending time with family and getting involved in our communities. Feeling rejuvenated, we are ready to hit the ground running this Fall! 👩🏻‍💻👩🏼‍💻

We've done our quarterly assessment and decided where we will spend our energy, where we won't, and what we want the world to know about us. You probably won’t see us dancing or lip-singing on reels, but we promise to share anything we know will help you in your business and what we think you should know about us!

Stay tuned as we let you in on data tips and little things in life that drive us!

💋 Xoxo- +

05/26/2022

04/22/2022

Know Your Customer, Know Your Data is our self-paced online course designed to get you started on your data collection journey. You learn the basic fundamentals of organic marketing like the difference between your mission statement and value proposition, how to use your value proposition to find new customers, and what kind of customers you should be looking for!

This course has videos, written lessons, online exercises/quizzes, and printable worksheets so whatever your learning style, we got you! 🧠



Register Today using the link in our bio!

04/20/2022

Since people are probably not going to just randomly stumble across your website and immediately make a purchase, they will need a bit of nurturing, educating, and convincing before they get to that point. The measurable touchpoints throughout the marketing funnel will let you know what is working and what isn’t so you can adjust and refine your content to give your customers exactly what they want.

Check out our 2-part blog series on marketing funnels on our site!

04/19/2022

Do you truly understand the power of email marketing? Are you using your social media to grow your email list? If not, here’s why you should:

1️⃣ 99% of email users check their inbox every day! You’ll never get that level of attention from social media alone so take advantage of that access and remind them why they gave you their email in the first place by sending them quality content enticing them to buy what you are selling.

2️⃣ The data you are able to collect through email marketing is gold! No more wading through FB analytics and IG insights, find out exactly what kind of content and/or products your customers want by seeing what they open and click on with email marketing and A/B testing.

3️⃣ People who give you their email are way more likely to buy what you are selling than people who follow you on IG. These people are interested in learning more about you and what you have to offer. Maybe they are waiting for a promo or better time of year, but you have interested prospects just one email away!

👉🏻 If you want to learn more about how to grow your email list, sign up for our 3 free lessons using the link on our website!

04/08/2022

👆🏻 Sign up for the full lessons (+ How-Tos) using the link in our bio!